Matthew Knott

Matthew Knott

@KnottMatthew

Foreign affairs and national security correspondent: The Sydney Morning Herald + The Age. Not chewin, poppin. Please send tips/ideas to Matthew.Knott@smh.com.au

Sydney, New South Wales https://www.facebook.com/matthewknottjourno/ Joined 2009-11-14 Date of Analysis: ديسمبر 16, 2025

15994

Followers

3454

Following

17463

Tweets

338

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @KnottMatthew's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-11-14
  • Verification:No
  • Location:Sydney, New South Wales

Data Summary

  • Followers Analyzed:16008

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Audience Demographics

Based on 16008 followers

His audience likely includes readers interested in global politics, defense, and international relations. Followers may be professionals, students, or policy enthusiasts.

Good

Audience Quality

19,7%

Suspicion Index

16,6%

Low-Quality %

365

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

25,0%

Empty Bio

12,6%

<10 Tweets

33,9%

Mass Following (>2K)

0,0%

New (<90 days)

26,5%

Low Ratio (<0.1)

0,0%

New (<180 days)

68,5%

No URL

8,2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

93020104

Total Potential Reach

365

Median Follower Reach

1527

75th Percentile Reach

32,0%

>1K followers

6,1%

>10K followers

1,3%

>50K followers

0,6%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

76,1%

Creators

12186 accounts

11,3%

Consumers

1804 accounts

12,6%

Dormant

2018 accounts

1901

Verified Followers

11,88% of total

25,0%

Professional Bios

founder, dev, analyst, etc.

0,27

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Australia (1049) Sydney, New South Wales (769) Sydney (703) Melbourne, Victoria (688) Sydney, Australia (553) Melbourne (512) Melbourne, Australia (387) Canberra (363) Brisbane, Queensland (191) Canberra, Australia (134)

1901

Verified Followers

11.88% of total

1564

Protected Accounts

9.77% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14106666 Wrestler Wrestling, Motivation, Self-promotion
@hrw 5086066 Human Rights Human Rights, Abuses, Advocacy
@verified 4201201 - -
@TheRickWilson 1598000 Political Consultant Politics, Advertising, Writing
@MrKRudd 1588808 Politician Asia, Policy, Australia
@soledadobrien 1320636 Journalist working, mom, journalist
@pmarca 1232920 Investor Tucked shirt
@theage 951749 News outlet Breaking news, columnists, investigative journalism
@smh 903101 News Source News, Australia, Independent
@jonathanvswan 862163 Reporter Politics, Journalism, News

Top Keywords in Follower Bios

views (1292) journalist (734) politics (618) news (610) australian (602) australia (583) media (565) former (522) editor (491) writer (451)

Top Hashtags in Follower Bios

#auspol (57) #voteyes (17) #australia (15) #media (11) #tech (11) #innovation (11) #politics (11) #socialmedia (10) #1 (10) #climate (10)

11998

Followers With Bio

4010

Followers Without Bio

74.95%

% With Bio

25.05%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Key Insights & Takeaways

He maintains a professional and focused profile with a clear journalistic identity. His verified status and media affiliation add credibility to his content. He appears to prioritize depth over popularity, which may explain the low engagement rates.

Strengths

  • + Established follower base of 15994
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @KnottMatthew reveals an growing Twitter presence with 15994 followers. The account demonstrates a content-creator strategy, averaging engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: ديسمبر 16, 2025