Oilers Now with Bob Stauffer
Weekdays from 5-7 p.m. on @630CHED. Everything @EdmontonOilers...NOW! Our @Bob_Stauffer & @BrendenEscott bring you the most in-depth #Oilers coverage around!
41209
Followers
524
Following
15122
Tweets
31,8
Avg Engagement
362
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @OilersNow's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-08-11
- Verification:No
- Location:Edmonton, AB
Data Summary
- Tweets Analyzed:3250
- Avg Likes per Tweet:6,2
- Avg Retweets per Tweet:25,6
- Followers Analyzed:40647
Engagement Analysis
Based on 3250 tweetsThe account maintains a steady level of engagement with an average of 155 likes and 13 retweets per tweet.
6,2
Avg Likes/Tweet
25,6
Avg Retweets/Tweet
20044
Total Likes
83185
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
3
Median Retweets
24
75th Percentile
8671
Top Tweet
0,77
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
45,4%
Original
2,8%
Replies
47,5%
Retweets
4,2%
Quotes
0,0%
Threads
0,2%
With Media
83,7%
With Links
58,6%
With #Tags
94,8%
With @Mentions
45,8%
With Emojis
219
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0,06
Reply/Original Ratio
0,09
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
94,4%
Weekday Posts
5,6%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1545 retweets (48% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 40647 followersThe audience primarily consists of Edmonton Oilers fans and sports enthusiasts interested in real-time updates and analysis.
Average
Audience Quality
28,5%
Suspicion Index
44,4%
Low-Quality %
14
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
59,5%
Empty Bio
39,7%
<10 Tweets
5,0%
Mass Following (>2K)
0,0%
New (<90 days)
52,8%
Low Ratio (<0.1)
0,0%
New (<180 days)
91,5%
No URL
29,4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
46592353
Total Potential Reach
14
Median Follower Reach
86
75th Percentile Reach
3,5%
>1K followers
0,5%
>10K followers
0,2%
>50K followers
0,1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40,9%
Creators
16642 accounts
19,3%
Consumers
7860 accounts
39,7%
Dormant
16145 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
190
Verified Followers
0.47% of total
2988
Protected Accounts
7.35% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14106722 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4201237 | - | - |
| @Variety | 2909297 | Entertainment industry | Entertainment, Business, Variety |
| @BeatsByAssassin | 2267213 | Multitalented | Actor, Director, Rapper |
| @6BillionPeople | 2038884 | - | - |
| @soledadobrien | 1320649 | Journalist | working, mom, journalist |
| @DEADLINE | 1112040 | Entertainment News | Entertainment, News, Hollywood |
| @EdmontonOilers | 936567 | Sports Team | Hockey, Edmonton Oilers, Sports |
| @TayeDiggs | 648997 | Actor | acting, chocolate, hosting |
| @Ticketmaster | 604536 | Ticketing | events, tickets, support |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
16460
Followers With Bio
24187
Followers Without Bio
40.49%
% With Bio
59.51%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3250 analyzed17155
Combined Engagement
0
Total Likes
17155
Total Retweets
3431
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @EdmontonOilers: "I'm here to stand up to this behaviour... I'm proud of where I come from. I'm proud to be from Ochapowace First Nation. I'm not just doing this for myself. I'm doing this for all people of colour & for the next generation." Ethan Bear's statement in resp
RT @EdmontonOilers: #Oilers & @Condors forward Colby Cave has been placed in a medically-induced coma & admitted to the critical care unit at Sunnybrook Hospital in Toronto after suffering a brain bleed overnight. Please keep Colby & his wife Emily in your thoughts &a
RT @cmcdavid97: Heavy heart today. You were an amazing person and always brought so much energy and positivity into the room and peoples lives. You will be deeply missed Caver. Sending all my love to Emily and the entire Cave family through this difficult time. https://t.co/tcIgf
RT @EdmontonOilers: The #Oilers organization is extremely saddened by the passing of our dear friend & colleague, the legendary Joey Moss. Once an Oiler, always an Oiler. RIP, Joey. 🧡💙 https://t.co/KJSkN9oO9W
RT @evanderkane_9: I’m back. https://t.co/aBAw0dQlNL
Key Insights & Takeaways
The account focuses on providing timely updates from Oilers management and players. It emphasizes in-depth analysis and expert commentary through its team members. The content is tailored to keep fans informed and engaged during key events like games and player returns.
Strengths
- + Established follower base of 41209
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @OilersNow reveals an growing Twitter presence with 41209 followers. The account demonstrates a content-creator strategy, averaging 31,8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access