DD Podhigai News
OFFICIAL TWITTER ACCOUNT OF REGIONAL NEWS UNIT OF DD NEWS CHENNAI YouTube : TamilNews Doordarshan
20599
Followers
294
Following
72377
Tweets
111,5
Avg Engagement
94
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @DDNewsChennai's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2013-08-05
- Verification:No
- Location:Chepauk, Chennai
Data Summary
- Tweets Analyzed:3250
- Avg Likes per Tweet:4,9
- Avg Retweets per Tweet:106,6
- Followers Analyzed:19654
Engagement Analysis
Based on 3250 tweetsThe account maintains an average of 139 likes and 43 retweets per tweet, showing a moderate level of engagement. The verified status at 0.3% suggests a small portion of the audience are verified accounts.
4,9
Avg Likes/Tweet
106,6
Avg Retweets/Tweet
15930
Total Likes
346569
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
12
75th Percentile
73308
Top Tweet
5,41
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
80,9%
Original
1,9%
Replies
16,2%
Retweets
1,0%
Quotes
0,0%
Threads
0,1%
With Media
98,1%
With Links
72,6%
With #Tags
80,6%
With @Mentions
1,9%
With Emojis
215
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0,02
Reply/Original Ratio
0,06
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
73,1%
Weekday Posts
26,9%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 527 retweets (16% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 19654 followersThe audience is likely interested in regional news, politics, and cultural events in Tamil Nadu. They may also follow national and international affairs, especially those involving prominent personalities.
Average
Audience Quality
31,7%
Suspicion Index
36,2%
Low-Quality %
15
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
45,7%
Empty Bio
39,2%
<10 Tweets
12,2%
Mass Following (>2K)
0,0%
New (<90 days)
70,0%
Low Ratio (<0.1)
0,0%
New (<180 days)
93,7%
No URL
26,8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
35260180
Total Potential Reach
15
Median Follower Reach
82
75th Percentile Reach
4,3%
>1K followers
0,6%
>10K followers
0,2%
>50K followers
0,1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
38,9%
Creators
7637 accounts
22,0%
Consumers
4321 accounts
39,2%
Dormant
7696 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
67
Verified Followers
0.34% of total
2164
Protected Accounts
11.01% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14106635 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4201226 | - | - |
| @DDNewslive | 3665469 | News broadcaster | News, Public Broadcaster, India |
| @PiyushGoyalOffc | 1421329 | Politician | Commerce, Industry, Textiles |
| @DDNewsHindi | 1156719 | News Anchor | News, Updates, Updates |
| @solalexasch | 677713 | Musician | Music, Travel, Tattoos |
| @DrTamilisaiGuv | 646389 | - | - |
| @annamalai_k | 549579 | Politician | Father, Husband, Son |
| @galattadotcom | 419775 | Entertainment News | Movies, Celebrities, Social happenings |
| @karthickselvaa | 391497 | Managing Editor | News, Editor, TV |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
10672
Followers With Bio
8982
Followers Without Bio
54.3%
% With Bio
45.7%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3250 analyzed111282
Combined Engagement
0
Total Likes
111282
Total Retweets
22256
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
80%
With Links
Topical Analysis:
RT @narendramodi: शानदार शताब्दी का ईश्वर चरणों में विराम... मां में मैंने हमेशा उस त्रिमूर्ति की अनुभूति की है, जिसमें एक तपस्वी की यात्रा, निष्काम कर्मयोगी का प्रतीक और मूल्यों के प्रति प्रतिबद्ध जीवन समाहित रहा है। https://t.co/yE5xwRogJi
RT @rashtrapatibhvn: President Droupadi Murmu referred to excessive cost of litigation as a major impediment in delivery of justice. She urged the executive, judiciary and legislature to evolve an effective dispute resolution mechanism to mitigate the people’s plight. https://t.c
RT @narendramodi: Best wishes on Navy Day to all navy personnel and their families. We in India are proud of our rich maritime history. The Indian Navy has steadfastly protected our nation and has distinguished itself with its humanitarian spirit during challenging times. https:/
RT @narendramodi: Prayed at the Nagardevi Maa Bhadrakali Mandir in Ahmedabad. https://t.co/HDcVnA34XV
RT @narendramodi: Congratulations Dato' Seri @anwaribrahim on your election as the Prime Minister of Malaysia. I look forward to working closely together to further strengthen India-Malaysia Enhanced Strategic Partnership.
Key Insights & Takeaways
The account frequently collaborates with high-profile individuals such as politicians and artists, which likely boosts its visibility and credibility. It uses hashtags effectively to promote events and news, increasing reach and engagement. The content often blends news with cultural and political themes, appealing to a diverse audience interested in both local and national issues.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 20599
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @DDNewsChennai reveals an well-established Twitter presence with 20599 followers. The account demonstrates a content-creator strategy, averaging 111,5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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