Lulu Cheng Meservey
“Meservey isn’t your typical flack.” -The Information. CCO/EVP Activision Blizzard; personal acct. Ex-Substack, TrailRunner cofounder. Writing https://www.getflack.com/
64171
Followers
1967
Following
2816
Tweets
487,7
Avg Engagement
348
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @lulumeservey's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2015-06-11
- Verification:Yes
- Location:Washington, DC
Data Summary
- Tweets Analyzed:1928
- Avg Likes per Tweet:273,9
- Avg Retweets per Tweet:213,8
- Followers Analyzed:50000
Engagement Analysis
Based on 1928 tweetsHer tweets typically receive high engagement, with an average of 23,004 likes and 2,697 retweets, indicating a strong and active community. The content often invites debate and interaction.
273,9
Avg Likes/Tweet
213,8
Avg Retweets/Tweet
528017
Total Likes
412188
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
0
Median Retweets
45
75th Percentile
123983
Top Tweet
7,6
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
8,4%
Original
78,9%
Replies
8,1%
Retweets
4,5%
Quotes
0,0%
Threads
0,2%
With Media
23,0%
With Links
1,1%
With #Tags
77,9%
With @Mentions
15,4%
With Emojis
117
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
9,4
Reply/Original Ratio
0,55
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
84,5%
Weekday Posts
15,5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 1928 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 157 retweets (8% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 1928 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50000 followersHer audience includes tech professionals, media enthusiasts, and individuals interested in free expression and digital rights. They are likely engaged in discussions around content moderation and platform policies.
Average
Audience Quality
20,3%
Suspicion Index
19,6%
Low-Quality %
110
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
31,9%
Empty Bio
11,6%
<10 Tweets
22,8%
Mass Following (>2K)
0,0%
New (<90 days)
41,4%
Low Ratio (<0.1)
0,0%
New (<180 days)
79,6%
No URL
7,4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
172205198
Total Potential Reach
110
Median Follower Reach
439
75th Percentile Reach
14,5%
>1K followers
2,9%
>10K followers
0,9%
>50K followers
0,5%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
75,3%
Creators
37658 accounts
13,1%
Consumers
6545 accounts
11,6%
Dormant
5797 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1225
Verified Followers
2.24% of total
6312
Protected Accounts
11.52% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14106649 | Wrestler | Wrestling, Motivation, Self-promotion |
| @CryptoWeb3_NFT | 4363092 | - | - |
| @verified | 4201231 | - | - |
| @DineshDSouza | 3183048 | Author/Filmmaker | author, filmmaker, podcasting |
| @HEELZiggler | 2711376 | - | - |
| @charlieINTEL | 2690604 | Gaming News | Call of Duty, Warzone, Vanguard |
| @LouDobbs | 2388625 | Journalist | News, Politics, Business |
| @DanaPerino | 2357951 | News Anchor | Fox News, Politics, News |
| @TomFitton | 2120434 | Lawyer | Politics, Law, Government |
| @BillyM2k | 2093176 | Blogger | crypto, blogging, affiliate marketing |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
37617
Followers With Bio
17163
Followers Without Bio
68.67%
% With Bio
31.33%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 1928 analyzed365998
Combined Engagement
143759
Total Likes
222239
Total Retweets
73200
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
60%
With @Mentions
40%
With Links
Topical Analysis:
RT @KaptanHindustan: Why women live longer than men. https://t.co/beIkLFYMbN
Substack is hiring! If you’re a Twitter employee who’s considering resigning because you’re worried about Elon Musk pushing for less regulated speech… please do not come work here.
RT @jodecicry: Every McDonald’s should have a flag they fly at half mast when the ice cream machine is broken
RT @hunteryharris: 10 minutes is a damn tedtok https://t.co/tLway2iNV4
A stranger in my DMs suggested, among some less printable things, that I’ve “disgraced all of Asia” with my support for free expression. Good thing I am American 🇺🇸
Key Insights & Takeaways
She frequently addresses issues related to free expression and platform regulation, which resonate with her audience. Her background in Substack and TrailRunner gives her credibility in discussions about content moderation and digital media. She uses personal anecdotes and public statements to highlight the importance of defending free speech in the digital age.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 64171
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @lulumeservey reveals an well-established Twitter presence with 64171 followers. The account demonstrates a conversation-first approach, averaging 487,7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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