persiluk - Tweet Data Analysis

Tweets Analysis - Keyword: @persiluk

نُشر في 9 إبريل، 2023

نظرة عامة

Tweets covering

8 days

Latest tweet was on

2023-03-31

Earliest tweet was on

2023-03-22

Total number of tweets analysed

32

Average age of authors' accounts

10 years

الملخص

Unilever's laundry brand, Persil UK, has donated food to a community hub in partnership with UL Partnerships. Persil UK has also added QR codes to their packaging to provide more accessibility for blind and partially sighted shoppers. The brand aims to work with other accessibility apps to provide wider integration. The brand has been recognized with awards for their initiatives. However, some users have questioned the amount of packaging used and the transparency of the brand regarding their vegan capsules.

نمذجة الموضوعات

  • Charitable efforts and community involvement (e.g. food donations, partnerships with organizations like Bridge Community Hub)
  • Accessibility initiatives (e.g. new Accessible QR code on packaging for blind/partially sighted individuals)
  • Education and character development (e.g. Year 6 Prep Student Leadership team, DirtIsGoodProject)
  • Environmental concerns (e.g. reducing packaging)
  • Customer inquiries about product ingredients and vegan certification

التحليل العاطفي

The tweets express a range of emotions including pride and gratitude for the Year 6 Prep Student Leadership team's charitable donation, excitement for the accessibility improvements being made for blind and partially sighted individuals, frustration with the amount of packaging used by Persil, and requests for transparency regarding the vegan status of Persil products. Additionally, there is some criticism of the role of the RNIB in corporate disability awards-bait announcements. Overall, there is a mix of positive and negative emotions expressed in the tweets.

تحليل الاتجاهات

  • The introduction of Accessible QR codes by PersilUK to enhance the shopping experience for the visually impaired
  • PersilUK's partnership with schools and communities to promote education with character and social responsibility through projects such as the DirtIsGoodProject
  • Unilever's efforts towards improving product accessibility for visually impaired consumers through QR codes, plastic-free packaging and partnership with accessibility apps
  • Questions and concerns raised by consumers on PersilUK's packaging, vegan-friendly status of their products, and response time on customer inquiries
  • Award recognition and appreciation for PersilUK's creative work and client partnerships

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أنواع التغريدات

Number of Retweets

7

21% من الإجمالي

Number of Original tweets

13

40% من الإجمالي

Number of tweets that were Quotes

5

15% من الإجمالي

Number of tweets that were Replies

9

28% من الإجمالي

Number of tweets that contain Hashtags

7

21% من الإجمالي

Number of tweets that contain Mentions

32

100% من الإجمالي

الأجهزة المستخدمة للتغريد

أهم 5 أجهزة

Source Count
Twitter Web App 12
Twitter for Android 9
Twitter for iPhone 7
CoSchedule 1
TweetDeck 1

توزيع الأجهزة

الأجهزة المستخدمة للتغريد

أهم 10 حسابات حسب المتابعين

Username Name Bio Followers count
Unilever Unilever Welcome to the Unilever newsroom. The home of purpose-led, future-fit business. 💙🧑🏻‍🤝‍🧑🏿🌏 #UniquelyUnilever 238901
MMMagTweets Mobile Marketing Keeping you up to date with the global mobile marketing industry 📱 27003
wjec_cbac WJEC Providing trusted bilingual qualifications and reliable assessment across Wales. For our Ofqual reformed qualifications, follow @Eduqas. Cymraeg: @CBAC_WJEC 17205
UnileverUKI Unilever UK & IRE The latest corporate and sustainability news from Unilever UK & Ireland. 11993
UnitedLearning United Learning Bringing out the best in everyone. 💡 A national group of over 90 schools, educating over 60,000 pupils. 11679
elizejackson Liz Jackson Founding Member @DisabledListOrg * Curator https://t.co/bBX4TJJEji * #DisabilityDongle * Succeeding Downwards * she/sir 11053
betterRetailing betterRetailing Exclusive news and insights for the convenience channel Connecting you to retail success 📈 7536
GraysonGoal Grayson (he/they) 🏳️‍🌈♿️🏳️‍⚧️ #SJIA #ADHD #Neurodivergent | DEIB nerd, writer, activist, researcher, polymath | member @TransJA | @ChronicSexChat + comms for @transcarecollab 7442
ThePeoplesHubUK The Peoples Hub The Peoples Hub helping communities across the world with real life solutions https://t.co/ySXUvg9eMx #GlobalGatherings #SocEnt #AdasArmy 5987
ShelfLifedotie ShelfLife.ie Largest independently audited grocery retail FMCG trade circulation in Ireland 5718

أهم 10 حسابات حسب المتابَعين

Username Name Bio Followers count
ThePeoplesHubUK The Peoples Hub The Peoples Hub helping communities across the world with real life solutions https://t.co/ySXUvg9eMx #GlobalGatherings #SocEnt #AdasArmy 6582
GraysonGoal Grayson (he/they) 🏳️‍🌈♿️🏳️‍⚧️ #SJIA #ADHD #Neurodivergent | DEIB nerd, writer, activist, researcher, polymath | member @TransJA | @ChronicSexChat + comms for @transcarecollab 5306
MMMagTweets Mobile Marketing Keeping you up to date with the global mobile marketing industry 📱 3649
Unilever Unilever Welcome to the Unilever newsroom. The home of purpose-led, future-fit business. 💙🧑🏻‍🤝‍🧑🏿🌏 #UniquelyUnilever 3201
JonHarperFF Jon Harper FRSA CEO of Future Foundations @FutureFound, Co-Founder of @FutureSolOnline | RSA Fellow | #EnactusAlumni #GlobalSocialLeaders #AWSGetIT #dirtisgoodproject 3194
betterRetailing betterRetailing Exclusive news and insights for the convenience channel Connecting you to retail success 📈 2678
ShelfLifedotie ShelfLife.ie Largest independently audited grocery retail FMCG trade circulation in Ireland 2311
FutureFound Future Foundations We design & deliver pioneering training programmes for young people globally 🌍 15 years’ experience | 100+ countries reached | 100k+ young people impacted ⭐ 2163
andrewlone28 andrew lone love rugby ,Glasgow warriors,Scotland,lion's,Celtic and listening to @talksport + @talksport2 #rugbyshow and follow @rugbyunited family 1977
MelyniB Melyni Bronson American mom/wife to English kids/hubby and living in the UK. Devout #PhiladelphiaEagles fan. Loving the world of @masterclassing! Opinions here are all my own. 1795

المستخدمون الأكثر نشاطاً

Username Bio Number of tweets
SyedZai11232644 - 4
just_call_me_DK - 2
JonHarperFF CEO of Future Foundations @FutureFound, Co-Founder of @FutureSolOnline | RSA Fellow | #EnactusAlumni #GlobalSocialLeaders #AWSGetIT #dirtisgoodproject 2
UnileverUKI The latest corporate and sustainability news from Unilever UK & Ireland. 2
BurnbraeBull Official Twitter account for West of Scotland Rugby. It's all about the red & yellow. 1
wjec_cbac Providing trusted bilingual qualifications and reliable assessment across Wales. For our Ofqual reformed qualifications, follow @Eduqas. Cymraeg: @CBAC_WJEC 1
kiwi_curly Deaf. NZSL (second language). Cis/she/her. Pākehā. Advocate for accessibility & inclusion. Trans rights are human rights 1
elizejackson Founding Member @DisabledListOrg * Curator https://t.co/bBX4TJJEji * #DisabilityDongle * Succeeding Downwards * she/sir 1
betterRetailing Exclusive news and insights for the convenience channel Connecting you to retail success 📈 1
andrewlone28 love rugby ,Glasgow warriors,Scotland,lion's,Celtic and listening to @talksport + @talksport2 #rugbyshow and follow @rugbyunited family 1

التغريدات اليومية

مخطط التغريدات اليومية

أهم 10 تغريدات حسب إعادة التغريد

ID Text Retweet count
1639255403262533633 Our laundry brand @persiluk has added a new Accessible QR code to their packs. Developed by @ZapparApp and in partnership with @RNIB, the aim is to provide the UK’s 2 … 3
1639787710519885827 @persiluk We know you like a challenge……can you bring us back to 🔴🟡? https://t.co/e42woeqojl 3
1640820778034925571 How does @Unilever and @persiluk expect blind people to know what is in this video? At some point, we need to have a frank discussion about the problematic role @RNIB … 2
1638934020376461312 Our Year 6 Prep Student Leadership team donated an amazing 27 crates of food to the Bridge Community Hub as part of their ongoing @UL_Partnerships Changemaker Journey. Thank you to … 2
1641714476998094850 Having worked with the #DirtIsGoodProject, we are excited to launch two new Community Challenge briefs for the National/Foundation Skills Challenge Certificate. Discover the briefs on our website: https://t.co/P4TQUPxEyY @FutureFound @globalactplan … 1
1641015544353636352 @persiluk does your laundry sanitiser kills mould / mildew? 0
1639158939026685953 @MinsterSchool @persiluk @FutureFound @UL_Partnership Thank you @UL_Partnership 0
1638585501409058826 Hi @UnileverUKI @persiluk. Are your Persil 3 in 1 bio pods/capsules Vegan? Do your capsules /pods contain animal fats /products? 0
1638587102907572236 @persiluk Can you provide a Yes /No answer here please? I tired via your website, still haven't received an answer. 0
1638591896149803008 @persiluk Hi just sent you a DM message. I don't understand why you have to be secretive about your capsules being Vegan /Not vegan. I think everyone would appreciate the … 0

أهم 10 تغريدات حسب الإعجابات

ID Text Like count
1638934020376461312 Our Year 6 Prep Student Leadership team donated an amazing 27 crates of food to the Bridge Community Hub as part of their ongoing @UL_Partnerships Changemaker Journey. Thank you to … 12
1639255403262533633 Our laundry brand @persiluk has added a new Accessible QR code to their packs. Developed by @ZapparApp and in partnership with @RNIB, the aim is to provide the UK’s 2 … 9
1639787710519885827 @persiluk We know you like a challenge……can you bring us back to 🔴🟡? https://t.co/e42woeqojl 9
1638964576862498816 We’re improving pack accessibility for the UK’s 2M blind and partially sighted people. From the end of this month @persiluk’s capsules in plastic-free packaging and Ultimate Liquids will feature new … 8
1641435309442482179 At Unilever, we are making our @persiluk packs more accessible with a new enhanced Accessible QR code that gives access to product information. Our ambition is to work with other … 6
1640820778034925571 How does @Unilever and @persiluk expect blind people to know what is in this video? At some point, we need to have a frank discussion about the problematic role @RNIB … 5
1638940170144628737 @MinsterSchool @persiluk @UL_Partnership Wow! Well done Year 6 Changemakers, this is brilliant to see and what a positive difference you will be making to your local community. Thank you for … 2
1641714476998094850 Having worked with the #DirtIsGoodProject, we are excited to launch two new Community Challenge briefs for the National/Foundation Skills Challenge Certificate. Discover the briefs on our website: https://t.co/P4TQUPxEyY @FutureFound @globalactplan … 2
1638966033535889445 @MinsterSchool @persiluk @FutureFound @UL_Partnership Wonderful! 1
1639276616202289153 🙌 First steps in making accessible product information a standard on #Packaging. @Unilever @ZapparApp @RNIB @persiluk adds world’s first #Accessible QR code to packaging to provide blind and partially sighted … 1

أهم اللغات المستخدمة

اللغات المستخدمة في التغريدات

أهم 10 هاشتاقات

Hashtag Count
#dirtisgoodproject 5
#educationwithcharacter 2
#brandwatch 1
#newmedia 1
#greenwashingawards2023 1
#packaging 1
#accessible 1
أهم الهاشتاقات

أهم 10 إشارات

Mention Count
@persiluk 32
@rnib 7
@futurefound 5
@unilever 5
@zapparapp 5
@minsterschool 5
@ul_partnership 5
@unileveruki 4
@globalactplan 2
@benandjerrys 2
أهم الإشارات

سحابة كلمات التغريدات

سحابة كلمات التغريدات

تحليل الرموز التعبيرية

متوسط الرموز التعبيرية لكل تغريدة:

34

الرموز التعبيرية المستخدمة

Emoji Count Emoji Text
👇 2 backhand_index_pointing_down
🔴 2 red_circle
🟡 2 yellow_circle
🛍️ 2 shopping_bags
➡️ 1 right_arrow
🙌 1 raising_hands
👏 1 clapping_hands

مجموعات الرموز التعبيرية

Emoji Group Count
Symbols 5
People & Body 4
Objects 2

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