ToyBook - Tweet Data Analysis

Tweets Analysis - Keyword: @ToyBook

Published مارس 2, 2023

Overview

Tweets covering

7 days

Latest tweet was on

2023-02-18

Earliest tweet was on

2023-02-11

Total number of tweets analysed

21

Average age of authors' accounts

12 years

Summarization

Thursday mornings are a great time to catch up with ToyBook's latest newsletter featuring slot cars, Super Mario and beyond. ToyBook has had joint ventures with Adventure Media & Events and The Toy Association, partnered with Mike Snider from USA Today to provide stories about toys, sports, licensing and kidults, and with Hasbro for their latest earnings report and outlook for 2023. They have also provided reports covering Pokemon Day and United Smile’s partnership with Zoonicorn for the new toy range launching in 2024. Additionally, ToyBook has featured articles about collectibles and Sunday’s Super Bowl and a story about a 6-year-old who loves toys and buys them for her grandmother.

Topic Modeling

  • Toy book media coverage & marketing
  • Toy fair event & throwback Thursday
  • Toy Licensing & Brand Campaigns
  • Toy sales & earnings
  • Toy Industry & Collectibles

Emotional Analysis

The emotions expressed in these tweets are mostly positive, with a few hints of excitement and enthusiasm. There is a sense of joy and anticipation in the tweets, with the anticipation of the Toy Book newsletter, the upcoming Pokemon Day, and the launch of the Zoonicorn toy range in 2024. There is also a feeling of pride, as people congratulate each other on their successes and accomplishments. Finally, there is a sense of nostalgia as people look back fondly on Toy Fair New York 2019.

Trend Analysis

  • Coffee & Thursday Mornings
  • Throwback Thursdays
  • Toy Fair New York
  • Toys, Sports Licensing & Kidults
  • Toy Business & Industry

Disclaimer: The text analysis on twtdata.com, powered by OpenAI, does not represent the views of twtdata.com or its affiliates. The analysis is for informational purposes only and not an endorsement of any viewpoint.

Types of Tweets

Number of Retweets

8

38% of total

Number of Original tweets

7

33% of total

Number of tweets that were Quotes

1

4% of total

Number of tweets that were Replies

5

23% of total

Number of tweets that contain Hashtags

14

66% of total

Number of tweets that contain Mentions

21

100% of total

Devices Used to Tweet

Top 5 Devices

Source Count
Twitter Web App 12
Twitter for Android 4
Twitter for iPhone 3
HubSpot 1
TweetDeck 1

Device Distribution

Devices used to tweet

Top 10 Accounts by Followers

Username Name Bio Followers count
MikeSnider mikesnider Breaking & trending news reporter for USA TODAY. Fan of @kuhoops @chiefs @nationals @capitals Retweets R just that. 17183
therockfather James Zahn - The Rock Father™ As Seen on TV! Toy Expert, Editor-in-Chief @ToyBook; Senior Editor @TheToyInsider/@ThePopInsider. Rock & Roll Gangster Dad/Husband/Writer/Actor/Director/🎸 17161
CardboardEdison Cardboard Edison Game design & bright ideas for board game makers. We are @zinsli & @KabrtZinsli. https://t.co/pYKTpXeR2h 11030
floship Floship Cross Border Logistics Solution for Global Ecommerce Brands. Tech-first, Expert Led. 5487
RipRocketPix Rip Rocket Photography Pro Canadian Toy Photographer, Editor & Pop Culture Writer! https://t.co/VK2tZ7Faw5, 8-Bit Pickle, Toy Tales & More. 📧 - RipRocketPix@gmail.com 📸 4087
4LOMKUSS From4-LOMtoZuckuss Your source for all things Hasbro & Kenner Star Wars action figure related! 2086
morganobrienart Morgan O’Brien Husband I Father l Artist l Head of Animation @TelegaelIreland I @Galwayunitedfc Media Team l Instagram: https://t.co/HJr43y5COi 1342
EdwinJaudon Edwin Jaudon XBox Gamertag Truegraveheart, Dark Tower Junkie and Die Hard @Mets and @NYGiants fan thankee sai 1051
ScatteredAdvntr Scattered Adventures Outdoors-loving family of 4 ❤️YouTube 62K Subs + 33Mil ViewsToy & Doll CollectorLifestyle/Travel/Food/Reviews/NJPR Friendly: scatteredadventures@gmail.com 401
zoonicorn Zoonicorn ✨Enter a dreamworld of enchanting characters & amazing adventures where optimism & resilience is always at the heart of every story.🌈 Now on @peacock 📺 250

Top 10 Accounts by Friends

Username Name Bio Followers count
CardboardEdison Cardboard Edison Game design & bright ideas for board game makers. We are @zinsli & @KabrtZinsli. https://t.co/pYKTpXeR2h 5634
MikeSnider mikesnider Breaking & trending news reporter for USA TODAY. Fan of @kuhoops @chiefs @nationals @capitals Retweets R just that. 5205
therockfather James Zahn - The Rock Father™ As Seen on TV! Toy Expert, Editor-in-Chief @ToyBook; Senior Editor @TheToyInsider/@ThePopInsider. Rock & Roll Gangster Dad/Husband/Writer/Actor/Director/🎸 4564
EdwinJaudon Edwin Jaudon XBox Gamertag Truegraveheart, Dark Tower Junkie and Die Hard @Mets and @NYGiants fan thankee sai 2153
morganobrienart Morgan O’Brien Husband I Father l Artist l Head of Animation @TelegaelIreland I @Galwayunitedfc Media Team l Instagram: https://t.co/HJr43y5COi 716
ScatteredAdvntr Scattered Adventures Outdoors-loving family of 4 ❤️YouTube 62K Subs + 33Mil ViewsToy & Doll CollectorLifestyle/Travel/Food/Reviews/NJPR Friendly: scatteredadventures@gmail.com 699
4LOMKUSS From4-LOMtoZuckuss Your source for all things Hasbro & Kenner Star Wars action figure related! 594
zoonicorn Zoonicorn ✨Enter a dreamworld of enchanting characters & amazing adventures where optimism & resilience is always at the heart of every story.🌈 Now on @peacock 📺 416
retiredte2017 RetiredTeacherDe Former Toy Designer; Mommy Doll by Tootsietoy Retired Teacher; Current Grandma of child born Sept 2016. 360
RipRocketPix Rip Rocket Photography Pro Canadian Toy Photographer, Editor & Pop Culture Writer! https://t.co/VK2tZ7Faw5, 8-Bit Pickle, Toy Tales & More. 📧 - RipRocketPix@gmail.com 📸 248

Most Active Users

Username Bio Number of tweets
therockfather As Seen on TV! Toy Expert, Editor-in-Chief @ToyBook; Senior Editor @TheToyInsider/@ThePopInsider. Rock & Roll Gangster Dad/Husband/Writer/Actor/Director/🎸 7
AlienStanLee Working For The Weekend! 2
retiredte2017 Former Toy Designer; Mommy Doll by Tootsietoy Retired Teacher; Current Grandma of child born Sept 2016. 2
zoonicorn ✨Enter a dreamworld of enchanting characters & amazing adventures where optimism & resilience is always at the heart of every story.🌈 Now on @peacock 📺 2
4LOMKUSS Your source for all things Hasbro & Kenner Star Wars action figure related! 1
CardboardEdison Game design & bright ideas for board game makers. We are @zinsli & @KabrtZinsli. https://t.co/pYKTpXeR2h 1
EdwinJaudon XBox Gamertag Truegraveheart, Dark Tower Junkie and Die Hard @Mets and @NYGiants fan thankee sai 1
MikeSnider Breaking & trending news reporter for USA TODAY. Fan of @kuhoops @chiefs @nationals @capitals Retweets R just that. 1
RipRocketPix Pro Canadian Toy Photographer, Editor & Pop Culture Writer! https://t.co/VK2tZ7Faw5, 8-Bit Pickle, Toy Tales & More. 📧 - RipRocketPix@gmail.com 📸 1
ScatteredAdvntr Outdoors-loving family of 4 ❤️YouTube 62K Subs + 33Mil ViewsToy & Doll CollectorLifestyle/Travel/Food/Reviews/NJPR Friendly: scatteredadventures@gmail.com 1

Tweets Per Day

Tweets per day chart

Top 10 Tweets by Retweets

ID Text Retweet count
1626223724818210816 Another Thursday is here! Which means it's time to kick back with coffee and the latest @ToyBook newsletter!From Slot Cars to Super Mario, and everything in between, there's plenty to … 9
1626960455766777859 Thanks to @USATODAY's @MikeSnider for including me and The @ToyBook in this story about #toys, #sports #licensing, and #kidults. @OriginalFunko Founder Mike Becker, @TheToyAssoc's @AdrienneApp, and Chuck Scothon of @Mattel … 2
1626220401121726465 This morning, @Hasbro confirmed its earnings for Q4/FY 2022 while offering an outlook for 2023. It's looking like another challenging year with some potential bright spots. Stay on the #pulseofplay … 1
1626662092248866827 It’s happening! The Play Date is the first joint venture between Adventure Media & Events (publisher of The @ToyBook) and @TheToyAssoc 🤘😎 https://t.co/1dMCyTlyVE 0
1626425319883173888 @aic_podcast @ToyBook I appreciate that! 0
1626321623534956544 #ThrowbackThursday: This gem from Toy Fair New York circa 2019 just popped up. Had a nice chat with @kevineastman86 that day while repping The @ToyBook. Is it a spoiler to … 0
1626240145052823552 @ToyBook @Hasbro My granddaughter now 6 tells everyone- "basically my grandma loves toys- she buys they for me- but they are for her!" 0
1626239941209628672 @ToyBook @Hasbro This is a great idea. 0
1625902156493598728 The @Pokemon Company is gearing up for #PokemonDay with an all-new brand campaign. Stay on the #pulseofplay with details at The @ToyBook! https://t.co/34uHWKt2cW 0
1625570205001781265 United Smile joins the @zoonicorn family as Master Toy Licensee for Zoonicorn. Brand new toy range launching 2024! @TelegaelIreland @ToyBook https://t.co/iHopXBasSA 0

Top 10 Tweets by Likes

ID Text Like count
1626223724818210816 Another Thursday is here! Which means it's time to kick back with coffee and the latest @ToyBook newsletter!From Slot Cars to Super Mario, and everything in between, there's plenty to … 10
1626321623534956544 #ThrowbackThursday: This gem from Toy Fair New York circa 2019 just popped up. Had a nice chat with @kevineastman86 that day while repping The @ToyBook. Is it a spoiler to … 6
1626662092248866827 It’s happening! The Play Date is the first joint venture between Adventure Media & Events (publisher of The @ToyBook) and @TheToyAssoc 🤘😎 https://t.co/1dMCyTlyVE 4
1626960455766777859 Thanks to @USATODAY's @MikeSnider for including me and The @ToyBook in this story about #toys, #sports #licensing, and #kidults. @OriginalFunko Founder Mike Becker, @TheToyAssoc's @AdrienneApp, and Chuck Scothon of @Mattel … 3
1626220401121726465 This morning, @Hasbro confirmed its earnings for Q4/FY 2022 while offering an outlook for 2023. It's looking like another challenging year with some potential bright spots. Stay on the #pulseofplay … 3
1625902156493598728 The @Pokemon Company is gearing up for #PokemonDay with an all-new brand campaign. Stay on the #pulseofplay with details at The @ToyBook! https://t.co/34uHWKt2cW 3
1625570205001781265 United Smile joins the @zoonicorn family as Master Toy Licensee for Zoonicorn. Brand new toy range launching 2024! @TelegaelIreland @ToyBook https://t.co/iHopXBasSA 3
1624442445885804546 @ToyBook @TheMaestroTeam Congrats @darylmandrews @JonGilmour @Voigg! 3
1625551779084570654 @ToyBook @UnitedSmile ✨🌈🦄 2
1626425319883173888 @aic_podcast @ToyBook I appreciate that! 1

Top Languages Used

Languages used in tweets

Top 10 Hashtags

Hashtag Count
#pulseofplayhttps 5
#pulseofplay 4
#toys 3
#sports 2
#licensing 2
#kidults 2
#batman 2
#coffee 2
#thursdaymorning 2
#toycommunity 1
Top hashtags

Top 10 Mentions

Mention Count
@toybook 21
@hasbro 5
@thetoyassoc 4
@therockfather 2
@usatoday 2
@mikesnider 2
@originalfunko 2
@adrienneapp 2
@mattel 2
@fisherprice 2
Top mentions

Wordcloud of Tweets

Wordcloud of tweets

Emoji Analysis

Average emojis per tweet:

33

Emojis Used

Emoji Count Emoji Text
2 hot_beverage
🤘 1 sign_of_the_horns
😎 1 smiling_face_with_sunglasses
1 sparkles
🌈 1 rainbow
🦄 1 unicorn

Emoji Groups

Emoji Group Count
Food & Drink 2
People & Body 1
Smileys & Emotion 1
Activities 1
Travel & Places 1
Animals & Nature 1

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