Walkers Crisps
When life gives you potatoes, make crisps. If you need to get in touch drop us a DM, we're here Mon - Fri 9am-5pm (excluding bank holidays)
108.762
Followers
6.170
Following
87.277
Tweets
9,2
Avg Engagement
344
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @walkers_crisps's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-01-22
- Verification:Yes
- Location:Leicester, England
Data Summary
- Tweets Analyzed:3.250
- Avg Likes per Tweet:8,8
- Avg Retweets per Tweet:0,4
- Followers Analyzed:10.997
Engagement Analysis
Based on 3.250 tweetsThe account maintains a steady level of engagement with average likes and retweets, suggesting consistent audience interaction.
8,8
Avg Likes/Tweet
0,4
Avg Retweets/Tweet
28.543
Total Likes
1.320
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
1
75th Percentile
15.352
Top Tweet
0,08
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
2,0%
Original
94,4%
Replies
0,0%
Retweets
3,6%
Quotes
0,0%
Threads
10,6%
With Media
10,7%
With Links
38,1%
With #Tags
94,0%
With @Mentions
46,2%
With Emojis
114
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
47,22
Reply/Original Ratio
0
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
99,8%
Weekday Posts
0,2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3.250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
Posting Patterns & Optimal Timing
Based on 3.250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10.997 followersThe audience appears to be primarily UK-based, with a focus on younger demographics interested in food and entertainment.
Average
Audience Quality
27,3%
Suspicion Index
44,3%
Low-Quality %
9
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
59,9%
Empty Bio
41,5%
<10 Tweets
3,2%
Mass Following (>2K)
0,0%
New (<90 days)
46,1%
Low Ratio (<0.1)
0,0%
New (<180 days)
92,5%
No URL
28,6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
3.499.507
Total Potential Reach
9
Median Follower Reach
88
75th Percentile Reach
3,3%
>1K followers
0,3%
>10K followers
0,0%
>50K followers
0,0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40,2%
Creators
4.420 accounts
18,3%
Consumers
2.008 accounts
41,5%
Dormant
4.569 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
32
Verified Followers
0.29% of total
818
Protected Accounts
7.44% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @Karijelinek | 983.279 | Modelo | Modelo, Actriz, Influencers |
| @CharlieSloth | 226.289 | DJ | BOOKINGS, Shows, Music |
| @GSpellchecker | 68.011 | Podcaster | Podcasting, Free Speech, Secularism |
| @RespectIsVital | 55.583 | Journalist | Journalism, Charity, Disability |
| @RobTemple101 | 49.050 | Writer | British, Mild, Tea |
| @SuZeSport | 46.356 | Sports Retailer | Sports, Authenticity, Worldwide Delivery |
| @millihill | 37.277 | - | - |
| @ImOwFromYT | 36.329 | - | - |
| @SallysRaveCave | 33.188 | - | - |
| @DoritosUK | 32.029 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
4.408
Followers With Bio
6.591
Followers Without Bio
40.08%
% With Bio
59.92%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3.250 analyzed17.112
Combined Engagement
16.409
Total Likes
703
Total Retweets
3.422
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
60%
With @Mentions
40%
With Links
Topical Analysis:
Awww bless them https://t.co/Ha2fF0u0Zs
This was a movement https://t.co/TrXgqVjcEe
@DailyMailCeleb @LewisCapaldi we see u king x
@SoVeryBritish No crisps
@NoContextBrits simpler times
Key Insights & Takeaways
The account uses emotional and relatable content to connect with followers, such as the 'potatoes' meme. It leverages partnerships and collaborations with celebrities and media outlets to boost visibility. The brand maintains a friendly and approachable tone, encouraging direct engagement through DMs.
Strengths
- + Established follower base of 108.762
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @walkers_crisps reveals an growing Twitter presence with 108.762 followers. The account demonstrates a conversation-first approach, averaging 9,2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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