Virgin Australia
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284.734
Followers
398
Following
134.062
Tweets
2,0
Avg Engagement
2.186
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @VirginAustralia's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2008-07-10
- Verification:No
- Location:Australia
Data Summary
- Tweets Analyzed:3.250
- Avg Likes per Tweet:1,8
- Avg Retweets per Tweet:0,2
- Followers Analyzed:50.000
Engagement Analysis
Based on 3.250 tweetsThe account has moderate engagement with an average of 134 likes and 21 retweets per tweet. The content often includes links and hashtags, which may influence engagement rates.
1,8
Avg Likes/Tweet
0,2
Avg Retweets/Tweet
5.755
Total Likes
707
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
1.558
Top Tweet
0,01
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
1,3%
Original
98,6%
Replies
0,1%
Retweets
0,0%
Quotes
0,0%
Threads
0,4%
With Media
13,9%
With Links
0,6%
With #Tags
99,0%
With @Mentions
9,1%
With Emojis
139
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
76,33
Reply/Original Ratio
0,0
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
77,2%
Weekday Posts
22,8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3.250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 2 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3.250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50.000 followersThe audience is likely frequent travelers, aviation enthusiasts, and potential customers interested in flight services. They are primarily based in Australia and possibly other regions with international routes.
Average
Audience Quality
29,3%
Suspicion Index
31,6%
Low-Quality %
22
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
41,0%
Empty Bio
33,7%
<10 Tweets
15,3%
Mass Following (>2K)
0,0%
New (<90 days)
63,9%
Low Ratio (<0.1)
0,0%
New (<180 days)
84,8%
No URL
22,2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
40.635.100
Total Potential Reach
22
Median Follower Reach
112
75th Percentile Reach
4,1%
>1K followers
0,5%
>10K followers
0,1%
>50K followers
0,1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
41,8%
Creators
20.909 accounts
24,5%
Consumers
12.250 accounts
33,7%
Dormant
16.841 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
368
Verified Followers
0.37% of total
12.876
Protected Accounts
12.88% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @SrBachchan | 48.461.970 | Actor | Bollywood, Actor, Poetry |
| @JohnCena | 14.102.339 | Wrestler | Wrestling, Motivation, Self-promotion |
| @Hadithoftheday | 2.721.023 | Inspirational Speaker | space travel, tennis, cooking |
| @zlj517 | 1.990.656 | Spokesman | Geopolitics, Diplomacy, Communication |
| @MurrayNewlands | 1.519.495 | Contributor | pop art, art, entrepreneurship |
| @SinghLions | 1.334.584 | Restaurateur | Food, Travel, Influencer |
| @soledadobrien | 1.318.185 | Journalist | working, mom, journalist |
| @SophiaBush | 1.220.155 | Actress | Actress, Activist, Podcasting |
| @united | 1.174.747 | Airline | travel, aviation, customer service |
| @dankanter | 1.169.940 | Musician | music, food, Toronto |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
59.037
Followers With Bio
40.963
Followers Without Bio
59.04%
% With Bio
40.96%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3.250 analyzed2.542
Combined Engagement
2.191
Total Likes
351
Total Retweets
508
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
@MichMyersMUA @Qantas Hi Mich-Elle, this is a wonderful idea, so yes, absolutely. Effective immediately, all SES volunteers who are travelling on a Virgin Australia flight to help communities impacted by the floods are welcome at Virgin Australia Lounges at our airports nationall
Kia Ora, New Zealand! It’s just so✨wonderful✨to be back across the ditch. https://t.co/TMI2IdDX9J
Time to make this official. I mean, it’s cuffing season in the US after all, right @united? 😏 #NewPartner 🇺🇸🇦🇺 https://t.co/sFJGMpIBLf https://t.co/HuvJS2nJS1
Did you hear? Earlier this week, we announced our services from Cairns to Tokyo.🎎Taking off from 28 June 2023, book your tickets here: https://t.co/GaTraPAqnF Subject to regulatory approval. https://t.co/iFiTdaDvBs
@AuntyDonnaBoys 9A? Rough gig.
Key Insights & Takeaways
The account uses emojis and celebratory language to create a friendly and approachable brand image. It leverages trending topics like 'cuffing season' to connect with a broader audience and generate buzz. The account frequently promotes new routes and services, which can drive customer interest and bookings.
Strengths
- + Established follower base of 284.734
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @VirginAustralia reveals an growing Twitter presence with 284.734 followers. The account demonstrates a conversation-first approach, averaging 2,0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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