GLAAD
Accelerating acceptance for LGBTQ people. 🏳️🌈🏳️⚧️
488.185
Followers
39.515
Following
75.828
Tweets
178,2
Avg Engagement
4.792
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @glaad's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-04-16
- Verification:No
- Location:United States
Data Summary
- Tweets Analyzed:3.243
- Avg Likes per Tweet:75,6
- Avg Retweets per Tweet:102,5
- Followers Analyzed:50.000
Engagement Analysis
Based on 3.243 tweetsglaad's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. Their content is well-received and often shared widely within the LGBTQ community.
75,6
Avg Likes/Tweet
102,5
Avg Retweets/Tweet
245.259
Total Likes
332.534
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
6
Median Likes
7
Median Retweets
67
75th Percentile
20.061
Top Tweet
0,36
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
35,3%
Original
20,8%
Replies
37,1%
Retweets
6,8%
Quotes
0,0%
Threads
0,2%
With Media
50,3%
With Links
26,1%
With #Tags
69,3%
With @Mentions
19,7%
With Emojis
143
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0,59
Reply/Original Ratio
0,18
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
77,5%
Weekday Posts
22,5%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3.243 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1.203 retweets (37% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3.243 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50.000 followersThe audience primarily consists of LGBTQ individuals and allies who are interested in advocacy and social justice. They are likely to engage with content that promotes acceptance and challenges discrimination.
Average
Audience Quality
24,3%
Suspicion Index
24,3%
Low-Quality %
40
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
29,3%
Empty Bio
28,6%
<10 Tweets
15,8%
Mass Following (>2K)
0,0%
New (<90 days)
51,1%
Low Ratio (<0.1)
0,0%
New (<180 days)
80,4%
No URL
19,3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
90.808.575
Total Potential Reach
40
Median Follower Reach
215
75th Percentile Reach
9,0%
>1K followers
1,5%
>10K followers
0,4%
>50K followers
0,2%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
50,8%
Creators
25.420 accounts
20,6%
Consumers
10.296 accounts
28,6%
Dormant
14.284 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
2.157
Verified Followers
2.14% of total
12.728
Protected Accounts
12.6% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @xtina | 16.542.047 | Singer | Music, Fashion, Activism |
| @JohnCena | 14.104.956 | Wrestler | Wrestling, Motivation, Self-promotion |
| @jesseyjoy | 5.207.570 | Musicians | Music, Touring, Awards |
| @Vevo | 3.975.468 | Entertainment | Music, Videos, Entertainment |
| @TeenVogue | 3.277.755 | Fashion Editor | Fashion, Beauty, Empowerment |
| @ChelseaClinton | 2.839.913 | Advocate | Advocate, Author, Teacher |
| @megynkelly | 2.721.168 | Journalist | Family, Journalism, Love |
| @RottenTomatoes | 2.400.173 | Movie critic | Movies, TV shows, Reviews |
| @davidwalliams | 2.291.752 | Comedian | comedian, author, children |
| @DarrenCriss | 1.792.138 | Actor | Music, Acting, Activism |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
75.823
Followers With Bio
25.175
Followers Without Bio
75.07%
% With Bio
24.93%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3.243 analyzed79.099
Combined Engagement
12.019
Total Likes
67.080
Total Retweets
15.820
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
80%
With @Mentions
40%
With Links
Topical Analysis:
RT @lizzo: PLEASE DONT GET COMFORTABLE W THE STATUS QUO PLEASE DONT GET DISTRACTED BY CURRENT EVENTS THE MIDTERM ELECTIONS ARE HERE VOT…
RT @POTUS: On Transgender Day of Visibility, we want you to know that we see you just as you are: Made in the image of God and deserving o…
"Or dressing in drag as a kid, which is a threat to NOBODY." #Oscars https://t.co/IRf4B2pn1o
RT @keithedwards: May you never know the fear of having your human rights challenged every time there is an election, and may you never kno…
RT @TheKingCenter: No person, no family, no community, no people should be made to suffer such trauma. #TyreNichols https://t.co/1t0IAGfwCB
Key Insights & Takeaways
glaad focuses on amplifying LGBTQ voices and experiences through social media. Their content often addresses issues like discrimination, acceptance, and visibility. They collaborate with LGBTQ influencers and public figures to spread their message widely.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 488.185
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @glaad reveals an well-established Twitter presence with 488.185 followers. The account demonstrates a content-creator strategy, averaging 178,2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access