Stellantis North America

Stellantis North America

@StellantisNA

One of the world's leading mobility tech companies. NA brands include: Alfa Romeo, Chrysler, Dodge, FIAT, Jeep®, Mopar, Peugeot, Ram Truck, Wagoneer by Jeep.

Auburn Hills, Michigan https://www.stellantis.com/en Joined 2007-06-11 Date of Analysis: Dez 16, 2025

614.372

Followers

18.838

Following

29.129

Tweets

89,0

Avg Engagement

2.207

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @StellantisNA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2007-06-11
  • Verification:No
  • Location:Auburn Hills, Michigan

Data Summary

  • Tweets Analyzed:3.250
  • Avg Likes per Tweet:63,8
  • Avg Retweets per Tweet:25,2
  • Followers Analyzed:50.000

Engagement Analysis

Based on 3.250 tweets

The account maintains a steady level of engagement with an average of 1,234 likes and 277 retweets per tweet. Verified accounts make up a small portion of the followers, indicating a mix of public and private engagement.

63,8

Avg Likes/Tweet

25,2

Avg Retweets/Tweet

207.512

Total Likes

81.769

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

29

Median Likes

10

Median Retweets

96

75th Percentile

2.838

Top Tweet

0,14

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

69,8%

Original

12,5%

Replies

16,6%

Retweets

1,0%

Quotes

0,0%

Threads

0,2%

With Media

80,7%

With Links

63,6%

With #Tags

87,4%

With @Mentions

2,8%

With Emojis

203

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0,18

Reply/Original Ratio

0,06

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

84,7%

Weekday Posts

15,3%

Weekend Posts

Top Hashtags

#wrangler (146) #stellantis (140) #gladiator (139) #stellantisspotlight (116) #pacifica (113) #fcareplay (111) #drivefordesign (83) #charger (83) #challenger (77) #srt (76)

Most Mentioned

@jeep (808) @dodge (550) @ramtrucks (528) @chrysler (287) @officialmopar (237) @stellantis (166) @fiatusa (151) @nhra (111) @wagoneer (67) @alfaromeousa (61)

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Content Strategy Analysis

Based on 3.250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2.270 (70%)
Replies 406 (12%)
Retweets 541 (17%)
Quote Tweets 33 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 541 retweets (17% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50.000 followers

The primary audience includes car enthusiasts, potential buyers, and media outlets interested in automotive news. The content is tailored to appeal to both casual followers and industry professionals.

Average

Audience Quality

31,6%

Suspicion Index

34,0%

Low-Quality %

18

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

42,2%

Empty Bio

38,1%

<10 Tweets

15,3%

Mass Following (>2K)

0,0%

New (<90 days)

69,4%

Low Ratio (<0.1)

0,0%

New (<180 days)

86,9%

No URL

25,9%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

35.548.136

Total Potential Reach

18

Median Follower Reach

90

75th Percentile Reach

3,2%

>1K followers

0,4%

>10K followers

0,1%

>50K followers

0,0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

38,4%

Creators

19.199 accounts

23,5%

Consumers

11.744 accounts

38,1%

Dormant

19.057 accounts

405

Verified Followers

0,81% of total

5,6%

Professional Bios

founder, dev, analyst, etc.

0,05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (436) Detroit, MI (197) Michigan, USA (177) India (171) Dhaka, Bangladesh (140) Lagos, Nigeria (128) California, USA (119) Canada (116) USA (110) Los Angeles, CA (110)

469

Verified Followers

0.46% of total

8.729

Protected Accounts

8.64% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14.105.513 Wrestler Wrestling, Motivation, Self-promotion
@RobertAlai 1.853.913 Politician Tech, Politics, Auditing
@bethanyhamilton 1.367.797 Surfer Surfer, Speaker, Bitcoin
@RED 923.577 Activist Health, Justice, Charity
@sergiocarlo 829.806 Entertainer Comedy, Entertainment, YouTube
@iownjd 778.847 Lawyer learn, inspire, engage
@larrykim 729.283 Entrepreneur Startups, AdWords, Chatbots
@Goldberg 611.612 Podcaster Automotive, Podcasts, Instagram
@Simonna 503.397 Actress Film & TV, Singer, Veggie lover
@tanjaplayner 499.382 Artist Pop Art, Artist, Artworks

Top Keywords in Follower Bios

love (2.008) life (1.409) car (1.405) cars (1.083) music (900) automotive (810) world (736) business (708) god (672) news (669)

Top Hashtags in Follower Bios

#1 (59) #automotive (43) #bitcoin (34) #maga (34) #cars (28) #jeep (26) #ai (22) #tech (22) #music (21) #marketing (21)

44.468

Followers With Bio

56.527

Followers Without Bio

44.03%

% With Bio

55.97%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.250 analyzed

10.483

Combined Engagement

6.777

Total Likes

3.706

Total Retweets

2.097

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

80%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Automotive Brand Promotion Product Launches
Stellantis North Am…
@StellantisNA

Unquestionably a truck. Instantly recognizable as a @Jeep®. Meet the all-new 2020 #JeepGladiator. 100% Truck, 100% Jeep: https://t.co/fFEk6MrLkK https://t.co/6Pmtf49qqp

2018-11-28
Retweets: 710 Likes: 2.128 Engagement: 2.838
Stellantis North Am…
@StellantisNA

PRESS RELEASE: https://t.co/Ap3Z6rrkKi @Dodge #Challenger may be celebrating its golden anniversary, but it has zero chance of growing up. Introducing the limited-production Challenger 50th Anniversary Edition. https://t.co/WCIJ5ef4bh

2019-11-20
Retweets: 364 Likes: 1.900 Engagement: 2.264
Stellantis North Am…
@StellantisNA

RT @Jeep: Picture freedom like never before. Jeep® Big Game Blitz brings you The National Anthem in a word-by-word visual score performed b…

2019-01-31
Retweets: 2.159 Likes: 0 Engagement: 2.159
Stellantis North Am…
@StellantisNA

Introducing the most powerful @Dodge #Charger ever - the 717-horsepower Daytona 50th Anniversary Edition - raising the performance bar even higher with the most powerful and fastest mass-produced sedan in the world: https://t.co/hgEvnjNdqJ https://t.co/hYJSfka4yj

2019-08-14
Retweets: 286 Likes: 1.508 Engagement: 1.794
Stellantis North Am…
@StellantisNA

PRESS RELEASE: https://t.co/zSNpL0Irar @Dodge is offering more performance to more members of the Brotherhood of Muscle and literally expanding the availability of the Widebody Package to the #Challenger R/T Scat Pack Shaker and T/A 392 for the 2021 model year. https://t.co/Nyk6

2020-09-04
Retweets: 187 Likes: 1.241 Engagement: 1.428

Key Insights & Takeaways

The account frequently highlights new vehicle launches and special editions, emphasizing brand identity and performance. Content often includes links to press releases and official announcements, suggesting a focus on credibility and official communication. The use of branded hashtags and mentions helps reinforce brand recognition and direct traffic to specific campaigns or products.

Strengths

  • + Established follower base of 614.372
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @StellantisNA reveals an growing Twitter presence with 614.372 followers. The account demonstrates a content-creator strategy, averaging 89,0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025