Barry Libert

Barry Libert

@barrylibert

Board Member | CEO | Operating Partner

Boston, MA https://aimatters.com/ Joined 2007-10-31 Date of Analysis: Dez 16, 2025

154.279

Followers

70.552

Following

4.218

Tweets

8,6

Avg Engagement

1.507

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @barrylibert's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2007-10-31
  • Verification:No
  • Location:Boston, MA

Data Summary

  • Tweets Analyzed:3.117
  • Avg Likes per Tweet:0,6
  • Avg Retweets per Tweet:8,1
  • Followers Analyzed:50.000

Engagement Analysis

Based on 3.117 tweets

His tweets typically receive around 21 likes and 26 retweets on average. Engagement is moderate, with a focus on thought leadership and industry events.

0,6

Avg Likes/Tweet

8,1

Avg Retweets/Tweet

1.779

Total Likes

25.136

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

1

Median Retweets

3

75th Percentile

1.568

Top Tweet

0,06

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

62,7%

Original

4,2%

Replies

33,0%

Retweets

0,1%

Quotes

0,0%

Threads

0,1%

With Media

78,2%

With Links

35,3%

With #Tags

56,5%

With @Mentions

1,0%

With Emojis

108

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0,07

Reply/Original Ratio

0,0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

76,8%

Weekday Posts

23,2%

Weekend Posts

Top Hashtags

#ai (110) #digitaltransformation (95) #socialnation (65) #social (54) #technologyinvestments (49) #open (48) #socialmedia (46) #businessmodels (44) #bigdata (43) #digitalstrategy (42)

Most Mentioned

@barrylibert (616) @wsj (190) @mitsmr (172) @youtube (140) @themeganbeck (122) @forbes (115) @harvardbiz (68) @markbonchek (55) @markmcardle (53) @shareawakening (33)

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Content Strategy Analysis

Based on 3.117 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1.954 (63%)
Replies 131 (4%)
Retweets 1.028 (33%)
Quote Tweets 4 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1.028 retweets (33% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.117 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50.000 followers

His audience includes professionals in HR and tech, as well as business leaders interested in leadership development. The content is tailored for those looking to adapt to the digital age.

Average

Audience Quality

31,5%

Suspicion Index

44,3%

Low-Quality %

28

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

54,5%

Empty Bio

47,8%

<10 Tweets

9,2%

Mass Following (>2K)

0,0%

New (<90 days)

55,5%

Low Ratio (<0.1)

0,0%

New (<180 days)

73,5%

No URL

34,1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

90.141.742

Total Potential Reach

28

Median Follower Reach

139

75th Percentile Reach

6,0%

>1K followers

1,5%

>10K followers

0,5%

>50K followers

0,3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

29,1%

Creators

14.534 accounts

23,1%

Consumers

11.574 accounts

47,8%

Dormant

23.892 accounts

213

Verified Followers

0,43% of total

8,7%

Professional Bios

founder, dev, analyst, etc.

0,08

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (385) Nigeria (195) USA (194) Lagos, Nigeria (164) Los Angeles, CA (152) New York, NY (150) London (149) India (144) Dhaka, Bangladesh (141) New York (131)

369

Verified Followers

0.37% of total

7.588

Protected Accounts

7.51% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14.101.191 Wrestler Wrestling, Motivation, Self-promotion
@Variety 2.912.010 Entertainment industry Entertainment, Business, Variety
@BeatsByAssassin 2.261.356 Multitalented Actor, Director, Rapper
@6BillionPeople 2.033.204 - -
@JETAR9 1.527.106 Inspirational Speaker Spirituality, Happiness, Clarity
@RWW 1.480.466 Tech Blogger Technology, Internet, Analysis
@soledadobrien 1.317.872 Journalist working, mom, journalist
@edutopia 1.237.898 Education -
@LeBronJames 1.009.289 - -
@AskAaronLee 1.002.938 Regional Manager Social media, Cappuccino, Introvert

Top Keywords in Follower Bios

business (4.018) love (2.644) life (2.393) marketing (2.339) services (1.506) follow (1.455) world (1.444) company (1.433) entrepreneur (1.340) social (1.324)

Top Hashtags in Follower Bios

#marketing (146) #1 (133) #ai (132) #business (121) #entrepreneur (101) #socialmedia (98) #tech (84) #startup (76) #teamfollowback (75) #startups (72)

51.900

Followers With Bio

49.096

Followers Without Bio

51.39%

% With Bio

48.61%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.117 analyzed

5.716

Combined Engagement

0

Total Likes

5.716

Total Retweets

1.143

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

20%

With Links

Topical Analysis:

Leadership Digital Transformation Hr Technology Networking Personal Development

Key Insights & Takeaways

His content often reflects on leadership styles in the digital age He emphasizes the importance of HR and tech professionals as key network hubs He uses multimedia, such as YouTube videos, to enhance his message

Strengths

  • + Established follower base of 154.279
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @barrylibert reveals an growing Twitter presence with 154.279 followers. The account demonstrates a content-creator strategy, averaging 8,6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025