UNFPA
UNFPA, the United Nations Population Fund, is the @UN sexual and reproductive health agency. Executive Director: @Atayeshe
344.031
Followers
3.749
Following
32.000
Tweets
88,2
Avg Engagement
2.477
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @UNFPA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-09-24
- Verification:Yes
- Location:Not specified
Data Summary
- Tweets Analyzed:3.249
- Avg Likes per Tweet:27,2
- Avg Retweets per Tweet:61,0
- Followers Analyzed:50.000
Engagement Analysis
Based on 3.249 tweetsUNFPA's tweets receive an average of 518 likes and 288 retweets, indicating a moderate to high level of engagement. The account maintains a consistent interaction rate with its followers.
27,2
Avg Likes/Tweet
61,0
Avg Retweets/Tweet
88.374
Total Likes
198.088
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
15
Median Likes
17
Median Retweets
70
75th Percentile
39.573
Top Tweet
0,26
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
54,9%
Original
0,3%
Replies
42,9%
Retweets
2,0%
Quotes
0,0%
Threads
0,5%
With Media
58,3%
With Links
76,5%
With #Tags
92,8%
With @Mentions
29,2%
With Emojis
206
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0,01
Reply/Original Ratio
0,05
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85,0%
Weekday Posts
15,0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3.249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1.393 retweets (43% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3.249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50.000 followersThe audience includes individuals and organizations interested in reproductive health, human rights, and global development. It also includes policymakers and humanitarian workers.
Average
Audience Quality
27,0%
Suspicion Index
28,6%
Low-Quality %
37
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
36,6%
Empty Bio
32,2%
<10 Tweets
15,3%
Mass Following (>2K)
0,0%
New (<90 days)
56,5%
Low Ratio (<0.1)
0,0%
New (<180 days)
85,5%
No URL
20,5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
56.766.275
Total Potential Reach
37
Median Follower Reach
171
75th Percentile Reach
6,1%
>1K followers
0,8%
>10K followers
0,2%
>50K followers
0,1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40,1%
Creators
20.064 accounts
27,7%
Consumers
13.859 accounts
32,2%
Dormant
16.077 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
948
Verified Followers
0.95% of total
7.931
Protected Accounts
7.93% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @BillGates | 62.489.598 | Philanthropist | Philanthropy, Learning, Technology |
| @ImRaina | 20.950.824 | Cricketer | Cricket, Co-Founder, Care |
| @JohnCena | 14.103.190 | Wrestler | Wrestling, Motivation, Self-promotion |
| @BakhtawarBZ | 3.318.486 | Politician | Politics, Education, Music |
| @arsched | 2.147.909 | Journalist | Politics, Journalism, Media |
| @ONU_es | 2.069.670 | Diplomacy | Paz, dignidad, igualdad |
| @FloydShivambu | 1.394.571 | Politician | Dialectical Materialism, Labour Theory of Value, Revolution |
| @VLADDO | 1.372.626 | Multifacético | Actualidad, columnista, caricaturista |
| @MagnumPhotos | 1.104.473 | Photographer | society, politics, conflict |
| @jjmnyika | 1.007.222 | Politician | Politics, Leadership, Government |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
68.320
Followers With Bio
31.680
Followers Without Bio
68.32%
% With Bio
31.68%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3.249 analyzed70.355
Combined Engagement
0
Total Likes
70.355
Total Retweets
14.071
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
0%
With Links
Topical Analysis:
RT @UN: Watch live: Special musical performance by @BTS_twt at UNHQ as they join @antonioguterres & world leaders at our SDG Moment to insp…
RT @antonioguterres: Under the present circumstances, I must change my appeal: President Putin, in the name of humanity, bring your troops…
RT @antonioguterres: Let’s stop sleepwalking towards the destruction of our planet by climate change. Today, it is Pakistan. Tomorrow, it…
RT @UNDP: We can’t ignore #ClimateChange any longer. Unless we end the excuses, we’ll be another species facing extinction. Join us and @…
RT @COP26: On climate, the world will succeed, or fail, as one. Now is the time for real action. #COP26 begins today. We must make it cou…
Key Insights & Takeaways
The account emphasizes reproductive rights and gender equality, which are central to its mission. It frequently calls for action on humanitarian issues, such as the situation in Afghanistan. UNFPA uses data and statistics to raise awareness about global population trends and health challenges.
Strengths
- + Established follower base of 344.031
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @UNFPA reveals an growing Twitter presence with 344.031 followers. The account demonstrates a content-creator strategy, averaging 88,2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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