Rosetta Stone

Rosetta Stone

@rosettastone

Immerse yourself in a language and unlock a whole new world of possibilities. Come learn with us.

90.534

Followers

684

Following

34.267

Tweets

4,1

Avg Engagement

886

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @rosettastone's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2008-04-23
  • Verification:No
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3.244
  • Avg Likes per Tweet:3,0
  • Avg Retweets per Tweet:1,1
  • Followers Analyzed:10.000

Engagement Analysis

Based on 3.244 tweets

The account maintains a consistent level of engagement with an average of 320 likes and 117 retweets per tweet. It frequently collaborates with influencers and public figures to boost visibility.

3,0

Avg Likes/Tweet

1,1

Avg Retweets/Tweet

9.732

Total Likes

3.434

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

0

Median Retweets

4

75th Percentile

1.591

Top Tweet

0,04

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

44,8%

Original

45,6%

Replies

6,8%

Retweets

2,8%

Quotes

0,0%

Threads

0,2%

With Media

62,2%

With Links

20,3%

With #Tags

66,6%

With @Mentions

18,0%

With Emojis

150

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1,02

Reply/Original Ratio

0,41

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

92,7%

Weekday Posts

7,3%

Weekend Posts

Top Hashtags

#language (33) #theresawordforthat (33) #blog (25) #traveltuesday (23) #wordorigins (21) #spanish (19) #sundayfunday (16) #connectwithlanguage (16) #internationalwomensday (15) #lostwithlocals (15)

Most Mentioned

@rosettastone (199) @matt_hulett (34) @ateezofficial (34) @rosettastoneuk (26) @duolingo (20) @nathalia73 (20) @borderfreeprod (20) @alawyinc (12) @davidfisher65 (12) @badsandwich (12)

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Content Strategy Analysis

Based on 3.244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1.452 (45%)
Replies 1.478 (46%)
Retweets 222 (7%)
Quote Tweets 92 (3%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 222 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10.000 followers

The primary audience includes students, language learners, and individuals interested in expanding their communication skills. The platform also targets parents and educators during periods of social distancing.

Average

Audience Quality

34,4%

Suspicion Index

43,7%

Low-Quality %

4

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

44,6%

Empty Bio

55,9%

<10 Tweets

6,2%

Mass Following (>2K)

0,0%

New (<90 days)

71,0%

Low Ratio (<0.1)

0,0%

New (<180 days)

91,3%

No URL

42,9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

16.616.743

Total Potential Reach

4

Median Follower Reach

32

75th Percentile Reach

2,5%

>1K followers

0,4%

>10K followers

0,1%

>50K followers

0,1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

25,3%

Creators

2.529 accounts

18,8%

Consumers

1.883 accounts

55,9%

Dormant

5.588 accounts

52

Verified Followers

0,52% of total

5,0%

Professional Bios

founder, dev, analyst, etc.

0,04

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (41) USA (20) New York, USA (19) Lagos, Nigeria (19) Lahore, Pakistan (16) London, England (15) Los Angeles, CA (15) Florida, USA (15) Earth (14) Pakistan (14)

52

Verified Followers

0.52% of total

949

Protected Accounts

9.49% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14.094.898 Wrestler Wrestling, Motivation, Self-promotion
@JenArnoldMD 230.932 Neonatologist Mom, Neonatologist, Simulation Educator
@RobertoLealG 225.398 Journalist Periodismo, presentador, productor
@telesurenglish 118.189 News outlet Latin America, Global events, Alternative perspective
@DeborahKennyHVA 102.047 Educator Progressive education, Founder/CEO, Author
@Education_com 68.135 Education Education, Learning, K-8
@taxgirl 58.880 Tax Attorney tax, plant lover, traveler
@TahmohPenikett 51.141 Actor Books, Movies, Muay Thai
@HausaTranslator 46.188 - -
@helloreco 44.805 Travel Designer Travel, Adventure, Personalization

Top Keywords in Follower Bios

love (364) life (220) lover (120) god (113) music (110) world (104) student (104) learning (98) language (98) teacher (92)

Top Hashtags in Follower Bios

#langtwt (17) #ai (7) #btc (6) #polyglot (5) #bitcoin (5) #blacklivesmatter (4) #studytwt (4) #languagelearning (3) #languages (3) #crypto (3)

5.544

Followers With Bio

4.456

Followers Without Bio

55.44%

% With Bio

44.56%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.244 analyzed

3.448

Combined Engagement

2.485

Total Likes

963

Total Retweets

690

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

80%

With @Mentions

40%

With Links

Topical Analysis:

Language Learning Education Social Distancing Influencer Collaboration Accessibility

Key Insights & Takeaways

The account leverages influencer partnerships to drive engagement and brand awareness. It emphasizes educational value and accessibility, especially during times of social distancing. It uses targeted promotions to attract specific demographics like students and parents.

Strengths

  • + Established follower base of 90.534
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @rosettastone reveals an growing Twitter presence with 90.534 followers. The account demonstrates a conversation-first approach, averaging 4,1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025