Channel 4
Channel 4 Altogether Different since 1982. Difference starts conversations, it makes us laugh, makes us feel. It triggers change.
1.005.057
Followers
7.169
Following
62.352
Tweets
230,8
Avg Engagement
2.225
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @Channel4's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2010-08-27
- Verification:Yes
- Location:United Kingdom
Data Summary
- Tweets Analyzed:3.242
- Avg Likes per Tweet:195,0
- Avg Retweets per Tweet:35,8
- Followers Analyzed:50.000
Engagement Analysis
Based on 3.242 tweetsChannel 4's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The account effectively leverages emotional and nostalgic content to drive engagement.
195,0
Avg Likes/Tweet
35,8
Avg Retweets/Tweet
632.237
Total Likes
115.905
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
16
Median Likes
5
Median Retweets
69
75th Percentile
86.730
Top Tweet
0,23
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
68,3%
Original
6,5%
Replies
24,0%
Retweets
1,2%
Quotes
0,0%
Threads
0,1%
With Media
75,6%
With Links
71,4%
With #Tags
65,2%
With @Mentions
38,3%
With Emojis
154
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0,1
Reply/Original Ratio
0,05
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
77,5%
Weekday Posts
22,5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3.242 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 777 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3.242 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50.000 followersThe audience is primarily interested in entertainment, culture, and current events, with a particular fondness for nostalgia and humor. They engage actively with content that evokes emotion and encourages reflection.
Average
Audience Quality
25,8%
Suspicion Index
30,9%
Low-Quality %
40
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
42,8%
Empty Bio
27,1%
<10 Tweets
14,4%
Mass Following (>2K)
0,0%
New (<90 days)
53,9%
Low Ratio (<0.1)
0,0%
New (<180 days)
86,4%
No URL
19,1%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
78.196.464
Total Potential Reach
40
Median Follower Reach
197
75th Percentile Reach
7,5%
>1K followers
1,0%
>10K followers
0,2%
>50K followers
0,1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
53,4%
Creators
26.689 accounts
19,5%
Consumers
9.767 accounts
27,1%
Dormant
13.544 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1.119
Verified Followers
1.11% of total
12.564
Protected Accounts
12.44% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14.105.337 | Wrestler | Wrestling, Motivation, Self-promotion |
| @jimmycarr | 6.719.079 | Comedian | tour tickets, book, Moment House |
| @England | 6.054.330 | Sports Marketing | Football, National Teams, Contact Us |
| @RailaOdinga | 4.267.318 | Politician | Politics, Infrastructure, Africa |
| @davidwalliams | 2.292.252 | Comedian | comedian, author, children |
| @louistheroux | 2.246.552 | Documentary Filmmaker | Documentaries, Irony, Filmmaking |
| @britishlibrary | 1.857.984 | Library | Books, History, Culture |
| @AmazonUK | 1.574.331 | Retailer | news, giveaways, deals |
| @SinghLions | 1.335.128 | Restaurateur | Food, Travel, Influencer |
| @XBIZ | 1.283.612 | Adult Industry | Adult industry, news, community |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
59.253
Followers With Bio
41.746
Followers Without Bio
58.67%
% With Bio
41.33%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3.242 analyzed219.994
Combined Engagement
197.989
Total Likes
22.005
Total Retweets
43.999
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
60%
With @Mentions
60%
With Links
Topical Analysis:
🎉Happy Birthday @BBC on your 100th birthday! When you were founded we had a King, no one knew if they could afford to put their heating on and we'd just lived through a global pandemic. Times really do change!
Remembering Sean Lock, one year on ❤️️ https://t.co/DHOVECsdBl
59 years ago today, Sean Lock was born ❤ https://t.co/SJL1McqHVC
This is the incredible moment Lucy, a 13-year-old who is blind and neurodiverse, played a highly-complex Chopin piece, leaving @MikaSounds and @Lang_Lang speechless. The Piano, presented by @ClaudiaWinkle, starts tonight at 9pm on Channel 4. Stream Free on All 4. #ThePiano h
.@joelycett receives the Comedy Game Changer award, and gives an acceptance speech we are going to pretend we didn't hear #NationalComedyAwards https://t.co/nNIodpPlV6
Key Insights & Takeaways
The account frequently references notable figures and events, which helps create a sense of connection and shared memory. Emotional content, such as tributes and celebrations, plays a significant role in driving engagement. Nostalgia and humor are key themes that resonate with the audience and encourage interaction.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 1.005.057
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @Channel4 reveals an well-established Twitter presence with 1.005.057 followers. The account demonstrates a content-creator strategy, averaging 230,8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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