Coldwell Banker

Coldwell Banker

@coldwellbanker

Official account of Coldwell Banker Real Estate LLC. To reach our Customer Care team, please visit our website: https://anywherecustomercare.com/cb.aspx

Madison, NJ https://www.coldwellbanker.com/ Joined 2008-12-18 Date of Analysis: Dez 16, 2025

97.140

Followers

7.492

Following

33.742

Tweets

19,8

Avg Engagement

1.432

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @coldwellbanker's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2008-12-18
  • Verification:No
  • Location:Madison, NJ

Data Summary

  • Tweets Analyzed:3.195
  • Avg Likes per Tweet:14,8
  • Avg Retweets per Tweet:5,0
  • Followers Analyzed:9.998

Engagement Analysis

Based on 3.195 tweets

The account maintains a steady level of engagement, with a focus on public statements and responses to notable figures. The engagement appears to be more about brand messaging than direct interaction.

14,8

Avg Likes/Tweet

5,0

Avg Retweets/Tweet

47.174

Total Likes

16.007

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

6

Median Likes

3

Median Retweets

16

75th Percentile

18.829

Top Tweet

0,2

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

79,6%

Original

9,9%

Replies

8,7%

Retweets

1,8%

Quotes

0,0%

Threads

0,1%

With Media

83,2%

With Links

49,0%

With #Tags

46,8%

With @Mentions

13,6%

With Emojis

210

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0,12

Reply/Original Ratio

0,21

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

83,2%

Weekday Posts

16,8%

Weekend Posts

Top Hashtags

#cbgloballuxury (742) #genblue (422) #leaveyourmark (162) #realestate (125) #homeoftheweek (51) #hotw (50) #cbproud (42) #dreamwithcb (40) #guidingyouhome (27) #coldwellbanker (26)

Most Mentioned

@coldwellbanker (278) @inmannews (137) @mryangorman (118) @realogy (80) @david_marine (66) @liz_gehringer (38) @stjude (34) @rismediaupdates (31) @cbcaine (24) @inman (23)

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Content Strategy Analysis

Based on 3.195 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2.543 (80%)
Replies 315 (10%)
Retweets 278 (9%)
Quote Tweets 59 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 278 retweets (9% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.195 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 9.998 followers

The primary audience includes real estate professionals, customers, and potential clients interested in the company's services and values. The audience is likely to be interested in corporate responsibility and brand reputation.

Good

Audience Quality

19,9%

Suspicion Index

20,7%

Low-Quality %

27

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

23,8%

Empty Bio

29,4%

<10 Tweets

11,2%

Mass Following (>2K)

0,0%

New (<90 days)

36,1%

Low Ratio (<0.1)

0,0%

New (<180 days)

54,4%

No URL

17,7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

7.091.505

Total Potential Reach

27

Median Follower Reach

127

75th Percentile Reach

4,7%

>1K followers

0,5%

>10K followers

0,1%

>50K followers

0,1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

42,6%

Creators

4.261 accounts

28,0%

Consumers

2.800 accounts

29,4%

Dormant

2.937 accounts

150

Verified Followers

1,5% of total

12,3%

Professional Bios

founder, dev, analyst, etc.

0,15

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (145) Los Angeles, CA (93) Florida, USA (56) New York, NY (54) Chicago, IL (54) Miami, FL (53) Atlanta, GA (49) California, USA (48) Dallas, TX (46) Bangladesh (45)

150

Verified Followers

1.5% of total

728

Protected Accounts

7.28% of total

5 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@FortuneMagazine 2.357.410 Business Magazine design, photography, writing
@iownjd 771.788 Lawyer learn, inspire, engage
@Inman 174.512 Real Estate Real estate, technology, mortgage
@urltv 168.347 Entertainment Rap battles, Respect, Worldwide leadership
@johnelincoln 167.097 Digital Marketer Digital Marketing, Investing, Business
@SteveGutzler 142.370 Keynote Speaker Leadership, Emotional Intelligence, Inspiration
@BernardMarr 138.057 Futurist Business, Tech, Data
@SeanVBaker 125.055 - -
@JeanChatzky 81.684 Financial journalist finance, writing, podcasting
@jameslhbartlett 76.786 Entrepreneur Business, Innovation, Life-long Learning

Top Keywords in Follower Bios

real (2.422) estate (2.393) realtor (1.052) home (594) agent (478) realty (424) banker (410) coldwell (386) property (311) business (308)

Top Hashtags in Follower Bios

#realestate (132) #realtor (70) #1 (41) #cre (15) #crypto (14) #digitalmarketing (14) #property (14) #bitcoin (14) #realestateagent (14) #florida (13)

7.622

Followers With Bio

2.378

Followers Without Bio

76.22%

% With Bio

23.78%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.195 analyzed

23.283

Combined Engagement

22.373

Total Likes

910

Total Retweets

4.657

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

0%

With Links

Topical Analysis:

Corporate Responsibility Brand Reputation Public Relations
Coldwell Banker
@coldwellbanker

@RealTomPowellJr Coldwell Banker supports a culture of dignity and respect for all. We take this matter seriously and have conducted our own internal review. The individual is no longer affiliated with the Company. Thank you for bringing this matter to our attention.

2022-10-27
Retweets: 730 Likes: 18.099 Engagement: 18.829
Coldwell Banker
@coldwellbanker

@natsechobbyist Coldwell Banker supports a culture of dignity and respect for all. We take this matter seriously and have conducted our own internal review. The individual is no longer affiliated with the Company. Thank you for bringing this matter to our attention.

2022-10-27
Retweets: 77 Likes: 1.412 Engagement: 1.489
Coldwell Banker
@coldwellbanker

@jimmysmakavich @RealTomPowellJr @FBI Coldwell Banker supports a culture of dignity and respect for all. We take this matter seriously and have conducted our own internal review. The individual is no longer affiliated with the Company.

2022-10-27
Retweets: 46 Likes: 1.397 Engagement: 1.443
Coldwell Banker
@coldwellbanker

@HelenKennedy @RealTomPowellJr @FBI Coldwell Banker supports a culture of dignity and respect for all. We take this matter seriously and have conducted our own internal review. The individual is no longer affiliated with the Company. Thank you for bringing this matter to our atte

2022-10-27
Retweets: 43 Likes: 1.063 Engagement: 1.106
Coldwell Banker
@coldwellbanker

@chuckrobinson22 @RealTomPowellJr @FBI Coldwell Banker supports a culture of dignity and respect for all. We take this matter seriously and have conducted our own internal review. The individual is no longer affiliated with the Company.

2022-10-27
Retweets: 14 Likes: 402 Engagement: 416

Key Insights & Takeaways

The account frequently addresses public concerns and reinforces its commitment to dignity and respect. It engages with high-profile individuals, indicating a strategic approach to public relations. The account's tweets are often short and focused on brand messaging rather than detailed content.

Strengths

  • + Established follower base of 97.140
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @coldwellbanker reveals an growing Twitter presence with 97.140 followers. The account demonstrates a content-creator strategy, averaging 19,8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025