Nordstrom

Nordstrom

@Nordstrom

Serving customers since 1901. Tweeting since 2008. Customer service: 1-888-282-6060 #nordstrom For company updates follow @NordstromNow

Seattle, WA https://www.nordstrom.com/ Joined 2008-06-18 Date of Analysis: Dez 16, 2025

683.238

Followers

48.467

Following

294.892

Tweets

0,9

Avg Engagement

5.245

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Nordstrom's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2008-06-18
  • Verification:Yes
  • Location:Seattle, WA

Data Summary

  • Tweets Analyzed:3.250
  • Avg Likes per Tweet:0,8
  • Avg Retweets per Tweet:0,1
  • Followers Analyzed:50.000

Engagement Analysis

Based on 3.250 tweets

Nordstrom's tweets receive a steady level of engagement, with likes and retweets averaging around 40 and 8 respectively. The account uses promotional links and hashtags to drive traffic and increase visibility.

0,8

Avg Likes/Tweet

0,1

Avg Retweets/Tweet

2.494

Total Likes

362

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

0

75th Percentile

521

Top Tweet

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

3,5%

Original

96,2%

Replies

0,2%

Retweets

0,0%

Quotes

0,0%

Threads

0,3%

With Media

23,6%

With Links

1,2%

With #Tags

97,1%

With @Mentions

9,3%

With Emojis

166

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

27,19

Reply/Original Ratio

0,0

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

75,1%

Weekday Posts

24,9%

Weekend Posts

Top Hashtags

#nsale (28) #nordstrompop (2) #7181007 (1) #giftblack (1) #internationalcoffeeday (1) #internationalpodcastday (1) #virgilabloh (1) #virgilablohnordstrom (1) #nationalblackbusinessmonth (1) #treatyourself (1)

Most Mentioned

@nordstrom (27) @redjitters1 (16) @dwaynetriplett1 (15) @legutz (9) @tinamanzo5 (8) @_ethatsme (7) @dwayne_trip (7) @teddyb_cat (7) @press_darlings (7) @mausi_nana (6)

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Content Strategy Analysis

Based on 3.250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 115 (4%)
Replies 3.127 (96%)
Retweets 8 (0%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 8 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50.000 followers

The primary audience is likely fashion-conscious consumers and shoppers interested in seasonal promotions. The account also targets potential new customers through engaging content and limited-time offers.

Average

Audience Quality

31,4%

Suspicion Index

39,2%

Low-Quality %

12

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

46,4%

Empty Bio

42,9%

<10 Tweets

10,5%

Mass Following (>2K)

0,0%

New (<90 days)

65,2%

Low Ratio (<0.1)

0,0%

New (<180 days)

86,3%

No URL

31,9%

<3 Tweets

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

54.768.038

Total Potential Reach

12

Median Follower Reach

78

75th Percentile Reach

3,8%

>1K followers

0,4%

>10K followers

0,1%

>50K followers

0,1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

37,4%

Creators

18.704 accounts

19,7%

Consumers

9.834 accounts

42,9%

Dormant

21.462 accounts

405

Verified Followers

0,81% of total

5,2%

Professional Bios

founder, dev, analyst, etc.

0,06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (695) Los Angeles, CA (375) California, USA (267) Seattle, WA (264) Chicago, IL (263) New York, NY (228) New York, USA (181) Atlanta, GA (167) Dallas, TX (166) USA (164)

848

Verified Followers

0.84% of total

15.883

Protected Accounts

15.73% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14.105.049 Wrestler Wrestling, Motivation, Self-promotion
@ciara 11.792.562 Singer music, dance, empowerment
@shaymitch 2.916.648 Actress Travel, Fashion, Beauty
@kimguilfoyle 2.076.784 Political Commentator Mother, Patriot, Proud American
@FINALLEVEL 1.944.572 Rapper Music, Activism, Entertainment
@KameronBennett 1.811.797 DJ Music, DJing, Booking
@TOMS 1.760.883 Shoemaker Shoes, Social Impact, Grassroots
@toddcarey 1.686.140 Musician Music, Collaboration, Community
@TwitterBusiness 1.352.658 - -
@KalaniBallFree 1.244.850 Athlete Email Marketing, Entrepreneurship, Social Media

Top Keywords in Follower Bios

love (4.348) life (3.232) mom (2.334) fashion (2.332) lover (1.990) wife (1.457) music (1.397) world (1.204) god (1.168) beauty (1.073)

Top Hashtags in Follower Bios

#fashion (103) #blm (102) #blacklivesmatter (102) #1 (80) #resist (57) #maga (49) #travel (47) #marketing (45) #love (45) #bitcoin (41)

57.358

Followers With Bio

43.641

Followers Without Bio

56.79%

% With Bio

43.21%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.250 analyzed

799

Combined Engagement

746

Total Likes

53

Total Retweets

160

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

60%

With @Mentions

80%

With Links

Topical Analysis:

Fashion Sales Collaborations Customer Service Brand Awareness
Nordstrom
@Nordstrom

@TheKalenAllen Thank you for bringing this to our attention and for working with us through DM. We’re committed to creating a welcoming and respectful environment for all our customers and your feedback is important to us. -Jacqs

2022-11-14
Retweets: 6 Likes: 515 Engagement: 521
Nordstrom
@Nordstrom

New collab alert: @gigihadid x @frankiesbikinis.🌴✨ Serve looks all summer long in these it girl-approved pieces—just add water and SPF: https://t.co/aQeqWVCIPU https://t.co/g5WXEmkJSB

2022-07-08
Retweets: 17 Likes: 93 Engagement: 110
Nordstrom
@Nordstrom

Black Friday deals are coming soon! Are you ready? Save on hundreds of great styles and gifts—including items brought in just for our event. Starts November 18. Mark your calendar! https://t.co/B2m7IhpcuD https://t.co/YYloTswKCz

2022-11-15
Retweets: 9 Likes: 48 Engagement: 57
Nordstrom
@Nordstrom

🥳🥳🥳Today's the day! Everyone can shop Anniversary Sale—find your new favorites before they sell out. Shop now: https://t.co/7R9z9lnUPk #NSALE​ P.S. The sale is real! These balloons are not. We designed them digitally to bring the happy without harming the environment. https://t.

2022-07-15
Retweets: 8 Likes: 48 Engagement: 56
Nordstrom
@Nordstrom

As part of our commitment to the @15percentpledge we invite you to use your spending power and commit 15% of your holiday shopping to Black-owned brands at Nordstrom. https://t.co/CL1FPVzzZY #GiftBlack https://t.co/K1XnJKWSma

2022-11-13
Retweets: 13 Likes: 42 Engagement: 55

Key Insights & Takeaways

Collaborations with influencers and brands are a key strategy to attract attention and drive sales. Seasonal promotions and limited-time offers create urgency and encourage immediate action. Engagement is maintained through a mix of promotional content and customer-centric messaging.

Strengths

  • + Established follower base of 683.238
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Nordstrom reveals an growing Twitter presence with 683.238 followers. The account demonstrates a conversation-first approach, averaging 0,9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025