The Tonight Show

The Tonight Show

@FallonTonight

Official Home of The Tonight Show Starring @JimmyFallon, #ThatsMyJam & Password! Watch #FallonTonight weeknights 11:35/10:35c on @NBC and next day on @Peacock

https://www.youtube.com/fallontonight Joined 2009-01-30 Date of Analysis: Dez 16, 2025

4.437.188

Followers

20.044

Following

102.240

Tweets

3.172,9

Avg Engagement

9.278

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @FallonTonight's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2009-01-30
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:3.248
  • Avg Likes per Tweet:2.364,2
  • Avg Retweets per Tweet:808,7
  • Followers Analyzed:50.000

Engagement Analysis

Based on 3.248 tweets

The account sees an average of 233k likes and 86k retweets per tweet, indicating strong audience interaction. High engagement is driven by celebrity appearances and trending topics.

2.364,2

Avg Likes/Tweet

808,7

Avg Retweets/Tweet

7.678.960

Total Likes

2.626.651

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

209

Median Likes

31

Median Retweets

569

75th Percentile

601.081

Top Tweet

0,72

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

82,3%

Original

4,0%

Replies

11,9%

Retweets

1,8%

Quotes

0,0%

Threads

0,4%

With Media

85,8%

With Links

91,4%

With #Tags

78,3%

With @Mentions

21,8%

With Emojis

117

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0,05

Reply/Original Ratio

0,15

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

81,1%

Weekday Posts

18,9%

Weekend Posts

Top Hashtags

#fallontonight (2361) #thatsmyjam (219) #fallonflashback (105) #wetweet (60) #jiminonfallon (51) #jimin (43) #tayloronfallon (32) #musicmonday (21) #edvinxomaronfallon (18) #tsmidnights (16)

Most Mentioned

@jimmyfallon (197) @fallontonight (117) @nbc (114) @bts_twt (52) @taylorswift13 (46) @nbcsnl (37) @springsteen (35) @chancetherapper (34) @theroots (33) @kekepalmer (30)

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Content Strategy Analysis

Based on 3.248 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2.673 (82%)
Replies 131 (4%)
Retweets 386 (12%)
Quote Tweets 58 (2%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 386 retweets (12% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3.248 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50.000 followers

The audience is primarily fans of late-night television, music enthusiasts, and followers of Jimmy Fallon. It includes a broad demographic interested in entertainment, pop culture, and celebrity news.

Average

Audience Quality

26,9%

Suspicion Index

36,5%

Low-Quality %

13

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

48,0%

Empty Bio

33,8%

<10 Tweets

5,5%

Mass Following (>2K)

0,0%

New (<90 days)

59,0%

Low Ratio (<0.1)

0,0%

New (<180 days)

91,6%

No URL

25,1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

31.963.460

Total Potential Reach

13

Median Follower Reach

82

75th Percentile Reach

3,5%

>1K followers

0,4%

>10K followers

0,1%

>50K followers

0,1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

47,9%

Creators

23.953 accounts

18,3%

Consumers

9.129 accounts

33,8%

Dormant

16.918 accounts

268

Verified Followers

0,54% of total

3,2%

Professional Bios

founder, dev, analyst, etc.

0,07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (248) Bogotá, D.C., Colombia (188) Colombia (183) Lima, Peru (142) México (128) Lagos, Nigeria (120) Venezuela (112) Argentina (112) Buenos Aires, Argentina (111) Los Angeles, CA (105)

676

Verified Followers

0.67% of total

11.827

Protected Accounts

11.71% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@netflix 21.710.767 Entertainment Cardi B, Netflix, Petition
@chancetherapper 7.948.400 Musician music, video, directing
@WWERomanReigns 4.950.992 Wrestler WWE, Champion, WrestleMania
@mikethemiz 3.220.186 Wrestler Wrestling, MizAndMrs, PeacockTV
@FrencHMonTanA 3.064.329 Rapper music, rap, fashion
@RobBrydon 2.157.886 - -
@hollyrpeete 783.791 Actress family, advocacy, entertainment
@USBTSARMY 743.316 Fanbase BTS, ARMY, updates
@majofloresm 603.414 Sports Journalist Deportes, Periodista, YouTube
@trevorgumbi 593.095 Comedian Stand-up comedy, MC, actor

Top Keywords in Follower Bios

love (3.193) life (1.907) bts (1.849) army (1.584) music (1.221) lover (1.013) account (989) mom (826) jimin (698) world (688)

Top Hashtags in Follower Bios

#bts (224) #jimin (98) #1 (85) #army (80) #blm (62) #btsarmy (60) #방탄소년단 (59) #resist (40) #savewarriornun (30) #blacklivesmatter (27)

49.556

Followers With Bio

51.438

Followers Without Bio

49.07%

% With Bio

50.93%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3.248 analyzed

2.083.069

Combined Engagement

1.512.783

Total Likes

570.286

Total Retweets

416.614

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Late-Night Television Celebrity Appearances Music Promotion Fan Engagement Pop Culture Entertainment News

Key Insights & Takeaways

The account heavily promotes Jimmy Fallon's personal interests, such as his fandom for BTS and Jimin. Content often highlights exclusive or trending celebrity appearances, which drives engagement. Collaborations with major artists and shows like BTS contribute significantly to the account's reach and popularity.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 4.437.188
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @FallonTonight reveals an exceptionally influential Twitter presence with 4.437.188 followers. The account demonstrates a content-creator strategy, averaging 3.172,9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dez 16, 2025