AKQA - Tweet Data Analysis

Tweets Analysis - Keyword: @AKQA

2023年3月9日に公開

概要

Tweets covering

7 days

Latest tweet was on

2023-02-20

Earliest tweet was on

2023-02-13

Total number of tweets analysed

33

Average age of authors' accounts

12 years

要約

AKQA, Grey London, and Volvo have partnered together to create a new brand platform, "For life," aimed at expanding the definition of safety with the arrival of the electric flagship SUV Volvo X90. This launch campaign has earned recognition from The Drum as Ad of the Day. Additionally, AKQA has collaborated with Gimmick Studio, Combustion, and other partners to create another film for Coca-Cola's "Take a Taste" campaign. The team behind the Volvo campaign has shared their experiences at an inauguration in Montreuil.

トピックモデリング

  • AKQA
  • Volvo Cars and For Life
  • Grey London and Advertising
  • Trustworthiness and Leadership
  • Immersive Experiences and Technology

感情分析

The tweets in this collection express a range of emotions, including excitement, pride, admiration, inspiration, and trust. The posts celebrate the success of Volvo's new brand platform "For Life" and the work of the teams at AKQA, GreyLondon, and other partners. They also express appreciation for the work of Charles Eagan, CTO of BlackBerry, Rachel Higham, CIO of WPP, and Ajaz Ahmed, CEO of AKQA. Additionally, the tweets show admiration for the new visual identity created by AKQA, as well as enthusiasm for the immersive experience created by OpenX, AKQA, Ogilvy, and WeberShandwick.

トレンド分析

  • UK Advertising campaigns
  • Volvo feature safety campaign
  • Coca-Cola Zero campaigns
  • Immersive experiences
  • Leadership and Innovation

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ツイートの種類

Number of Retweets

11

全体の33%

Number of Original tweets

19

全体の57%

Number of tweets that were Quotes

1

全体の3%

Number of tweets that were Replies

2

全体の6%

Number of tweets that contain Hashtags

6

全体の18%

Number of tweets that contain Mentions

33

全体の100%

ツイートに使用されたデバイス

トップ5デバイス

Source Count
Twitter Web App 13
Twitter for iPhone 9
Buffer 3
Sprout Social 3
Hootsuite Inc. 2

デバイス分布

ツイートに使用されたデバイス

フォロワー数上位10アカウント

Username Name Bio Followers count
roastbrief roastbrief Roastbrief es un medio creador de conocimiento original sobre publicidad, marketing, digital e innovación. 262,204
Campaignmag Campaign The world’s leading magazine for the advertising, marketing & media communities. 🎙 Weekly podcast: https://t.co/tJqcVBXVqk 224,631
adsoftheworld Ads of the World™ Part of The Clio Network. Visit @ClioAwards for more from the world of creative #advertising. 204,321
WPP WPP WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. 131,538
raconteur Raconteur Stories that connect modern business. PPA Media Business Media Brand of the Year. 27,085
ReasonWhy Reason Why Información, Inspiración y Criterio. 25,826
shotscreative shots.net The best of cutting edge creativity. 22,175
simplonco Simplon.co Formations numériques en pédagogie active pour toutes et tous 100% prises en charge | Venez comme vous êtes | #WomenInTech #Inclusion #Diversité | InCodeWeTrust 19,022
greygroup Grey Grey Global Group #FamouslyEffective Since 1917. Listen to our #GreyMatter Podcast: https://t.co/q1SsTF5eHP https://t.co/mq2x3kk5l9 15,249
Nata297 Natalia Marín Editor in Chief de @reasonwhy. La intuición no es azar 🤓 11,268

フォロー数上位10アカウント

Username Name Bio Followers count
roastbrief roastbrief Roastbrief es un medio creador de conocimiento original sobre publicidad, marketing, digital e innovación. 174,752
adsoftheworld Ads of the World™ Part of The Clio Network. Visit @ClioAwards for more from the world of creative #advertising. 61,669
timogeo EEAN Already embedded. Work backwards: move forwards. Arts & crafts research: Agency. No endorsements/ non-endorsements.Parity account. Prefers lumpy oats. 5,001
simplonco Simplon.co Formations numériques en pédagogie active pour toutes et tous 100% prises en charge | Venez comme vous êtes | #WomenInTech #Inclusion #Diversité | InCodeWeTrust 4,612
Campaignmag Campaign The world’s leading magazine for the advertising, marketing & media communities. 🎙 Weekly podcast: https://t.co/tJqcVBXVqk 4,175
shotscreative shots.net The best of cutting edge creativity. 3,169
lauramaness Laura Maness Global CEO @greygroup #BoardofDirectors @bcorpuscan @SOSChildrenUSA @4As @ActResponsible; former CEO @havas NY (proud B Corp); Chief, @Kindred @VillageGlobal 2,990
Grenier_enbref Grenier aux nouvelles Le média des professionnel‧les des communications et du marketing au Québec! 🔥 2,960
sourcecreative_ Source Creative Source Creative is the leading global information and archival resource on video ads for advertisers, ad agencies and production companies worldwide. 2,272
rubxkub Gylz Digital Designer – https://t.co/aL94qsZ8RW | Amateur Photographer – https://t.co/AqB4HIe4e0 TMC💙🏁 2,200

最もアクティブなユーザー

Username Bio Number of tweets
RiseAtDawnMedia We are a #SocialMediaMarketing agency on the #CostaDelSol. We provide #graphicdesign & #digitalmarketing services that help our clients to rise! DM for m♡re. 3
lauramaness Global CEO @greygroup #BoardofDirectors @bcorpuscan @SOSChildrenUSA @4As @ActResponsible; former CEO @havas NY (proud B Corp); Chief, @Kindred @VillageGlobal 3
Campaignmag The world’s leading magazine for the advertising, marketing & media communities. 🎙 Weekly podcast: https://t.co/tJqcVBXVqk 2
HaleyHammerling PR Director @AKQA 2
raconteur Stories that connect modern business. PPA Media Business Media Brand of the Year. 2
greygroup Grey Global Group #FamouslyEffective Since 1917. Listen to our #GreyMatter Podcast: https://t.co/q1SsTF5eHP https://t.co/mq2x3kk5l9 1
sourcecreative_ Source Creative is the leading global information and archival resource on video ads for advertisers, ad agencies and production companies worldwide. 1
simplonco Formations numériques en pédagogie active pour toutes et tous 100% prises en charge | Venez comme vous êtes | #WomenInTech #Inclusion #Diversité | InCodeWeTrust 1
shotscreative The best of cutting edge creativity. 1
samkelly_uk CMO @AKQA 1

日別ツイート数

日別ツイート数チャート

リツイート数上位10ツイート

ID Text Retweet count
1626174599548350467 #Académiedumetavers - Les apprenant-es de la formation #dev #VR #AR ont partagé leur expérience avec les partenaires et entreprises réunis à l’occasion de l’inauguration de Montreuil @simplon_idf @Meta @Paris @inetum_fra … 1
1625444552407408640 Nice work by @AKQA More here↳ https://t.co/1YwcFbApyW https://t.co/lkNtUTvBDM 1
1626601270445481984 Ad of the day in the UK https://t.co/TpFF8nN03A. Congrats to the Volvo dream team @SamuelFLHaynes and John Gibson + everyone involved from @GreyLondon and @AKQA https://t.co/DXR4cK90bu 1
1625927304562999297 Lovely recognition for @volvocars, @akqa and @grey teams. Ad of the Day from the Drum as we celebrate the future of safety and freedom.https://t.co/2fhKbyy4Fx 1
1626135392301842433 “Creemos que cómo vives la vida afecta a cómo conduces, y cómo conduces afecta a cómo vives tu vida"Así expresa @volvocars la idea que anima "For life", su nueva plataforma … 1
1627730019769364480 See this week's Just Breaking selection featuring @Ogilvy @Anomaly @rsafilms @AKQA @FCBglobal @smugglersite @_BHLA_ @TBWAAsiaPacific @shibuyaxyz @PRETTYBIRDPIC & @RiffRaffFilms To watch the work or submit yours https://t.co/lLOncOYbDjShowcase powered by Slate. 0
1625610561554620417 @studio_gimmick et @AKQA signent la nouvelle campagne de @CocaCola Zéro https://t.co/5v4tIPtcfS https://t.co/4RFcwJVLC4 0
1625850268427616256 Volvo Cars’ New Brand Platform Aims to Convey the Feeling of Safety with @AKQA and @greygroup https://t.co/hbdVKCvfvF 0
1625865637905027073 Volvo explores the psychology of safety to push its electric SUVs @akqa @greygroup https://t.co/F95LrzKQPx 0
1625921817717227521 Volvo Cars aims to focus on the feeling of safety through its new brand platform, 'For Life.' @greygroup @AKQA @volvocars @Adweek @StephenLepitak https://t.co/JCNLkDFBHK 0

いいね数上位10ツイート

ID Text Like count
1625444552407408640 Nice work by @AKQA More here↳ https://t.co/1YwcFbApyW https://t.co/lkNtUTvBDM 12
1626601270445481984 Ad of the day in the UK https://t.co/TpFF8nN03A. Congrats to the Volvo dream team @SamuelFLHaynes and John Gibson + everyone involved from @GreyLondon and @AKQA https://t.co/DXR4cK90bu 10
1626135392301842433 “Creemos que cómo vives la vida afecta a cómo conduces, y cómo conduces afecta a cómo vives tu vida"Así expresa @volvocars la idea que anima "For life", su nueva plataforma … 5
1626174599548350467 #Académiedumetavers - Les apprenant-es de la formation #dev #VR #AR ont partagé leur expérience avec les partenaires et entreprises réunis à l’occasion de l’inauguration de Montreuil @simplon_idf @Meta @Paris @inetum_fra … 5
1625927304562999297 Lovely recognition for @volvocars, @akqa and @grey teams. Ad of the Day from the Drum as we celebrate the future of safety and freedom.https://t.co/2fhKbyy4Fx 3
1626233455762903046 Could how you feel affect how you drive?Following the arrival of the fully electric flagship SUV, Volvo EX90, Grey and @AKQA partnered with @volvocars as it seeks to expand the … 2
1625921817717227521 Volvo Cars aims to focus on the feeling of safety through its new brand platform, 'For Life.' @greygroup @AKQA @volvocars @Adweek @StephenLepitak https://t.co/JCNLkDFBHK 2
1626314383591710721 #newwork Meet Mr. Bubble. Another film from the #takeataste campaign (Coca-Cola).Agency @AKQA Visuals by Gimmick Studio. Sounds by Combustion. https://t.co/vWhP8szGkP 1
1625933210314997796 For Life - New Volvo @VolvoCarUSA campaign by AKQA @AKQA https://t.co/DlNx2ANdwm #creativity #inspiration #advertising 1
1625147823699156994 What makes someone trustworthy? Charles Eagan, CTO of @BlackBerry, Rachel Higham, CIO of @WPP and Ajaz Ahmed, CEO of @AKQA share some practical ways to inspire a sense of trust … 1

使用されている上位言語

ツイートで使用されている言語

トップ10ハッシュタグ

Hashtag Count
#innovation 2
#académiedumetavers 2
#dev 2
#vr 2
#ar 2
#multimedia 1
#agency 1
#founder 1
#business 1
#newwork 1
トップハッシュタグ

トップ10メンション

Mention Count
@akqa 33
@volvocars 7
@greylondon 4
@ogilvy 3
@grey 3
@greygroup 3
@anomaly 2
@rsafilms 2
@fcbglobal 2
@smugglersite 2
トップメンション

ツイートのワードクラウド

ツイートのワードクラウド

絵文字分析

ツイートあたりの平均絵文字数:

18

使用された絵文字

Emoji Count Emoji Text
➡️ 2 right_arrow
🎲 2 game_die
👉🏽 2 backhand_index_pointing_right_medium_skin_tone

絵文字グループ

Emoji Group Count
Symbols 2
Activities 2
People & Body 2

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