38 Degrees
Millions of people across the UK working together to bring about change. Start your petition 👉 https://you.38degrees.org.uk/petition/start?source=twitterbio Media enquiries 📧 hannah.g@38degrees.org.uk
75,386
Followers
7,028
Following
29,148
Tweets
78.8
Avg Engagement
855
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @38degrees's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-03-05
- Verification:No
- Location:UK
Data Summary
- Tweets Analyzed:3,249
- Avg Likes per Tweet:5.8
- Avg Retweets per Tweet:73.1
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,249 tweetsThe account consistently receives a high number of likes and retweets, indicating strong public interest and support. Its tweets often spark conversations and shareable content.
5.8
Avg Likes/Tweet
73.1
Avg Retweets/Tweet
18,725
Total Likes
237,343
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
1
Median Retweets
11
75th Percentile
56,643
Top Tweet
1.05
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
19.1%
Original
64.6%
Replies
10.9%
Retweets
5.4%
Quotes
0.0%
Threads
0.2%
With Media
38.9%
With Links
64.6%
With #Tags
80.0%
With @Mentions
54.6%
With Emojis
228
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
3.39
Reply/Original Ratio
0.49
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
94.9%
Weekday Posts
5.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,249 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 354 retweets (11% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,249 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes UK citizens interested in social and political change, as well as media and policymakers. The content is tailored to inform and mobilize the public on key issues.
Good
Audience Quality
14.9%
Suspicion Index
17.6%
Low-Quality %
175
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
30.9%
Empty Bio
7.6%
<10 Tweets
22.3%
Mass Following (>2K)
0.0%
New (<90 days)
18.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
74.5%
No URL
4.4%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
84,344,125
Total Potential Reach
175
Median Follower Reach
678
75th Percentile Reach
18.6%
>1K followers
1.6%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
80.4%
Creators
40,218 accounts
11.9%
Consumers
5,968 accounts
7.6%
Dormant
3,814 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
789
Verified Followers
1.05% of total
6,691
Protected Accounts
8.93% of total
11 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,705 | Wrestler | Wrestling, Motivation, Self-promotion |
| @stephenfry | 12,308,804 | - | - |
| @hootsuite | 7,331,291 | Social Media Manager | Social media, news, tips |
| @verified | 4,201,230 | - | - |
| @6BillionPeople | 2,038,853 | - | - |
| @obyezeks | 1,444,052 | Activist | public good, serving, leading |
| @SadiqKhan | 1,154,010 | Politician | Politics, Environment, London |
| @IAMLenaHeadey | 1,059,636 | Actress | Misfits, Brave, Wrestling |
| @kirk_official | 1,047,789 | - | - |
| @OwenJones84 | 1,026,960 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
54,045
Followers With Bio
20,873
Followers Without Bio
72.14%
% With Bio
27.86%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,249 analyzed122,285
Combined Engagement
0
Total Likes
122,285
Total Retweets
24,457
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
100%
With @Mentions
40%
With Links
Topical Analysis:
RT @Lionesses: 🏆 OUR ENGLAND. OUR CHAMPIONS. 🏆 https://t.co/gf4BHUd5fW
RT @MartinSLewis: 10 days ago I sent Chancellor @Jeremy_Hunt a letter (below) asking him to postpone the govt's 20% increase in energy bills on 1 April. Since, SEVENTY major charities (below), & the energy industry trade body have signed up to support the letter. IF YOU S
RT @MartinSLewis: NEWS: It gets worse! I've just got uodated price cap predictions from @CornwallInsight. The latest spike in year-ahead wholesale price means the OCT cap prediction is now UP 78% (so £3,500/yr on typical bills) & likely up again in Jan. Its will be desperat
RT @MartinSLewis: From next April the 45% top rate of tax (applies to those earning £150,000) will be scrapped. So the top rate will be the 40% higher rate threshold. This means mega earners, pay the same rate as those on £50,000. #MiniBudget
RT @dinosofos: Sweet lord. The PM is literally lost for words on BBC Stoke when questioned about mortgages. https://t.co/BGCv0RfMBR
Key Insights & Takeaways
The account frequently highlights political figures and their actions, often with a critical tone. It uses data visualization and maps to illustrate the impact of policy decisions on everyday people. The content is designed to be shareable, with a focus on raising awareness and encouraging public action.
Strengths
- + Established follower base of 75,386
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @38degrees reveals an growing Twitter presence with 75,386 followers. The account demonstrates a conversation-first approach, averaging 78.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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