City of Spokane

City of Spokane

@SpokaneCity

Located in the heart of the Inland Northwest, Spokane is home to more than 220,000 people.

Spokane, Washington https://my.spokanecity.org/ Joined 2009-09-16 Date of Analysis: 12月 16, 2025

24,578

Followers

1,083

Following

21,168

Tweets

6.5

Avg Engagement

354

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @SpokaneCity's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-09-16
  • Verification:No
  • Location:Spokane, Washington

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:4.6
  • Avg Retweets per Tweet:1.9
  • Followers Analyzed:23,979

Engagement Analysis

Based on 3,250 tweets

On average, tweets receive around 279 likes and 36 retweets, indicating moderate engagement. The account's interactions are largely organic, with minimal verified accounts following.

4.6

Avg Likes/Tweet

1.9

Avg Retweets/Tweet

14,976

Total Likes

6,071

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

6

75th Percentile

738

Top Tweet

0.26

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

62.2%

Original

10.8%

Replies

13.4%

Retweets

13.7%

Quotes

0.0%

Threads

0.9%

With Media

91.1%

With Links

44.3%

With #Tags

55.7%

With @Mentions

12.0%

With Emojis

192

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.17

Reply/Original Ratio

1.02

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

86.9%

Weekday Posts

13.1%

Weekend Posts

Top Hashtags

#spokanestreets (232) #spokanejobs (179) #covid19 (73) #muralmonday (68) #spokanegives (55) #mural (54) #publicart (50) #throwbackthursday (48) #tbt (46) #icymi (45)

Most Mentioned

@spokane_council (222) @sporiverfrontpk (176) @mayorspokane (174) @spokanelibrary (149) @publicsectorwa (129) @governmentjobs (97) @wsdot_east (96) @spokanehealth (93) @spokaneparks (89) @spokanepd (69)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,021 (62%)
Replies 351 (11%)
Retweets 434 (13%)
Quote Tweets 444 (14%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 434 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 23,979 followers

The primary audience consists of residents of Spokane and the surrounding Inland Northwest region. The account also attracts followers interested in local government and community activities.

Average

Audience Quality

20.5%

Suspicion Index

28.3%

Low-Quality %

34

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

39.5%

Empty Bio

26.2%

<10 Tweets

8.2%

Mass Following (>2K)

0.0%

New (<90 days)

37.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

71.3%

No URL

17.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

54,019,978

Total Potential Reach

34

Median Follower Reach

185

75th Percentile Reach

7.7%

>1K followers

1.0%

>10K followers

0.3%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

51.1%

Creators

12,259 accounts

22.6%

Consumers

5,427 accounts

26.2%

Dormant

6,293 accounts

280

Verified Followers

1.17% of total

8.1%

Professional Bios

founder, dev, analyst, etc.

0.16

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Spokane, WA (4,259) Washington, USA (670) Spokane Valley, WA (367) Seattle, WA (337) United States (330) Spokane, Washington (326) Spokane (288) Spokane WA (170) Coeur d'Alene, ID (168) Washington State (163)

280

Verified Followers

1.17% of total

2,539

Protected Accounts

10.59% of total

9 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,106,767 Wrestler Wrestling, Motivation, Self-promotion
@hootsuite 7,331,284 Social Media Manager Social media, news, tips
@verified 4,201,313 - -
@Variety 2,909,093 Entertainment industry Entertainment, Business, Variety
@BeatsByAssassin 2,267,226 Multitalented Actor, Director, Rapper
@6BillionPeople 2,038,888 - -
@StartupPro 982,407 Entrepreneurship Entrepreneurship, Technology, Investing
@nonprofitorgs 775,140 Nonprofit Advocate Nonprofits, Digital Marketing, Fundraising
@luxurytravel 719,708 Travel Blogger luxury travel, editor, blog
@TayeDiggs 648,976 Actor acting, chocolate, hosting

Top Keywords in Follower Bios

spokane (1,560) love (915) life (766) washington (629) mom (550) wa (542) wife (438) family (429) lover (426) news (394)

Top Hashtags in Follower Bios

#spokane (108) #gocougs (69) #gozags (31) #blm (29) #1 (29) #resist (23) #blacklivesmatter (22) #pnw (19) #goeags (15) #maga (15)

14,497

Followers With Bio

9,482

Followers Without Bio

60.46%

% With Bio

39.54%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

2,405

Combined Engagement

1,776

Total Likes

629

Total Retweets

481

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

80%

With @Mentions

40%

With Links

Topical Analysis:

Local Government Community Engagement Regional Events Humor Collaboration

Key Insights & Takeaways

The account frequently collaborates with local officials and organizations to promote events and initiatives. It engages in light-hearted interactions with other accounts, often with a humorous tone. The content is diverse, covering both official city updates and community-driven topics.

Strengths

  • + Established follower base of 24,578
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @SpokaneCity reveals an growing Twitter presence with 24,578 followers. The account demonstrates a content-creator strategy, averaging 6.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: 12月 16, 2025