Lisa Mayer
CEO @bossbeauties Mentor to Gen Z women✨ As seen in: @FortuneMagazine @AdAge @BloombergLive @Forbes @TodayShow @people Represented by: @WME
18,126
Followers
3,917
Following
3,589
Tweets
16.9
Avg Engagement
205
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @lisacmayer's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2009-02-18
- Verification:No
- Location:New York, NY
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:10.7
- Avg Retweets per Tweet:6.2
- Followers Analyzed:18,560
Engagement Analysis
Based on 500 tweetsHer tweets typically receive around 164 likes and 22 retweets on average, indicating a moderate level of engagement. The content often includes personal stories and updates about her company, which resonate with her audience.
10.7
Avg Likes/Tweet
6.2
Avg Retweets/Tweet
5,354
Total Likes
3,083
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
0
Median Retweets
11
75th Percentile
335
Top Tweet
0.93
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
8.2%
Original
65.2%
Replies
24.0%
Retweets
2.6%
Quotes
0.0%
Threads
1.6%
With Media
17.8%
With Links
3.4%
With #Tags
94.6%
With @Mentions
67.2%
With Emojis
117
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
7.95
Reply/Original Ratio
0.11
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
71.2%
Weekday Posts
28.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 120 retweets (24% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 18,560 followersHer audience includes young women interested in entrepreneurship and beauty, as well as industry professionals and media outlets. She also attracts followers from the entertainment and business sectors.
Good
Audience Quality
15.1%
Suspicion Index
9.6%
Low-Quality %
332
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
14.0%
Empty Bio
9.3%
<10 Tweets
29.6%
Mass Following (>2K)
0.0%
New (<90 days)
19.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
57.8%
No URL
5.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
113,314,735
Total Potential Reach
332
Median Follower Reach
1,309
75th Percentile Reach
29.8%
>1K followers
5.0%
>10K followers
1.1%
>50K followers
0.6%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
74.0%
Creators
13,743 accounts
16.7%
Consumers
3,099 accounts
9.3%
Dormant
1,718 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,576
Verified Followers
8.49% of total
628
Protected Accounts
3.38% of total
5 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,673 | Wrestler | Wrestling, Motivation, Self-promotion |
| @EvaLongoria | 6,746,866 | Actress | Activism, Philanthropy, Family |
| @thebeatles | 3,869,248 | Musicians | Music, Legends, History |
| @garyvee | 3,170,910 | Entrepreneur | Family, CEO, Investor |
| @ReeseW | 2,978,236 | Actress | Acting, Producing, Activism |
| @SirKunt | 2,254,560 | - | - |
| @6BillionPeople | 2,038,026 | - | - |
| @opensea | 1,993,686 | NFT Marketplace | NFTs, Marketplace, Discover |
| @shondarhimes | 1,935,333 | TV Producer | - |
| @threadless | 1,704,249 | Apparel Design | Art, Design, Community |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
15,966
Followers With Bio
2,594
Followers Without Bio
86.02%
% With Bio
13.98%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed1,357
Combined Engagement
641
Total Likes
716
Total Retweets
271
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
100%
With @Mentions
60%
With Links
Topical Analysis:
RT @UtopiaAvatars: Tomorrow we are hosting our first Twitter AMA w/ @worldofwomennft @BossBeauties @WomenandWeapons! Be sure to set the re…
RT @UtopiaAvatars: https://t.co/aAcRsD1Oe1
Real Life: BB Birthday Memory 🎉 One year ago today! This was me the minute @BossBeautiesNFT sold out on 9/25/21. The tears represent 10+ years of never giving up. I know that BB sold out 90 minutes into the public sale, but the truth is nothing ever happens overnight. (1/9) http
Just had a call that was life changing BBs, you’ll never believe the rooms Boss Beauties is being discussed in and the things that are in the works. All I can say is this — I’m grateful. Thank you @BossBeauties Community for building with us! 💖
As a young girl that grew up playing with @Barbie, it is an honor to continue working together now as the CEO of @BossBeauties. Never in my wildest dreams would I have thought I’d start a company that would work with Barbie to inspire and educate girls worldwide. 💖 https://t.co/N
Key Insights & Takeaways
She uses personal storytelling to connect with her audience and build brand loyalty. Her content highlights her role as a leader and innovator in the beauty industry. She leverages media exposure and partnerships to enhance her public profile.
Strengths
- + Established follower base of 18,126
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @lisacmayer reveals an growing Twitter presence with 18,126 followers. The account demonstrates a conversation-first approach, averaging 16.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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