The Baltimore Banner
Nonprofit. Local news. We report stories that make life better in Baltimore and Maryland.
24,429
Followers
173
Following
15,939
Tweets
9.1
Avg Engagement
228
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BaltimoreBanner's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2021-09-13
- Verification:No
- Location:Baltimore, MD
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:5.0
- Avg Retweets per Tweet:4.0
- Followers Analyzed:22,328
Engagement Analysis
Based on 500 tweetsEach tweet typically receives around 89 likes and 51 retweets, indicating a moderate level of audience interaction. The account's verified status at 8.2% suggests a mix of public and private engagement.
5.0
Avg Likes/Tweet
4.0
Avg Retweets/Tweet
2,511
Total Likes
2,022
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
1
Median Retweets
8
75th Percentile
596
Top Tweet
0.37
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
74.4%
Original
1.6%
Replies
23.2%
Retweets
0.8%
Quotes
0.0%
Threads
1.0%
With Media
78.8%
With Links
1.6%
With #Tags
26.2%
With @Mentions
5.0%
With Emojis
155
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.02
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
75.4%
Weekday Posts
24.6%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 116 retweets (23% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 22,328 followersThe primary audience is residents of Baltimore and Maryland interested in local news and community issues. The account also attracts followers who are interested in social justice and public policy.
Good
Audience Quality
17.9%
Suspicion Index
19.9%
Low-Quality %
146
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
30.5%
Empty Bio
13.5%
<10 Tweets
19.3%
Mass Following (>2K)
0.0%
New (<90 days)
31.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
72.8%
No URL
9.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
64,791,144
Total Potential Reach
146
Median Follower Reach
646
75th Percentile Reach
19.1%
>1K followers
2.9%
>10K followers
0.5%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
73.6%
Creators
16,438 accounts
12.9%
Consumers
2,879 accounts
13.5%
Dormant
3,011 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
1,820
Verified Followers
8.15% of total
3,092
Protected Accounts
13.85% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,684 | Wrestler | Wrestling, Motivation, Self-promotion |
| @DanRather | 2,705,827 | Journalist | Journalism, storytelling, reading |
| @JAYVERSACE | 1,647,467 | Entertainer | olorisa, obatalá, afrotunes |
| @SinghLions | 1,335,664 | Restaurateur | Food, Travel, Influencer |
| @digg | 1,214,532 | Curator | Curating, Internet, Chaos |
| @ddale8 | 1,165,750 | Reporter | Politics, Fact-checking, Journalism |
| @LeBronJames | 1,006,039 | - | - |
| @propublica | 925,243 | Journalist | Investigative journalism, accountability, transparency |
| @nhannahjones | 682,563 | Journalist | journalism, history, activism |
| @ChrisCillizza | 618,940 | Journalist | Politics, Journalism, Analysis |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
15,504
Followers With Bio
6,824
Followers Without Bio
69.44%
% With Bio
30.56%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed1,218
Combined Engagement
662
Total Likes
556
Total Retweets
244
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
20%
With @Mentions
80%
With Links
Topical Analysis:
BREAKING NEWS: Roy McGrath found in Tennessee after three-week manhunt, source says. The fugitive ex-chief of staff for former Gov. Hogan was wounded in the encounter. https://t.co/zbELh1JsS3
BREAKING NEWS: Roy McGrath killed by gunfire in confrontation with FBI in Tennessee https://t.co/kXEXHXAbYX
RT @AlecMacGillis: A stunning end to a surreal story: the ex-chief of staff to MD Gov Larry Hogan didn't show up for his recent federal fra…
The sheriff is accused of conspiring with a gun dealer to illegally acquire machine guns. When a reporter asked why he is not being placed on administrative duties like deputies accused of crimes, a spokesperson said: "Every situation is different." https://t.co/40zQgaRRNR
For the first time, the blue-and-pink transgender pride flag was on display in the State House Friday, as Gov. Moore led a celebration of International Transgender Day of Visibility. https://t.co/5ErnnLkBjn
Key Insights & Takeaways
The account frequently shares breaking news, especially involving high-profile individuals or events. It highlights social and political issues, such as LGBTQ+ rights and government transparency. The use of verified accounts and real-time updates helps build credibility and trust with the audience.
Strengths
- + Established follower base of 24,429
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BaltimoreBanner reveals an growing Twitter presence with 24,429 followers. The account demonstrates a content-creator strategy, averaging 9.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access