STEPN | Public Beta Phase VI

STEPN | Public Beta Phase VI

@Stepnofficial

STEPN is a web3 lifestyle app with social & game elements. For support ➡️ https://support.stepn.com/hc/en-us

Outdoor https://linktr.ee/stepnofficial Joined 2021-09-18 Date of Analysis: 12月 16, 2025

559,111

Followers

363

Following

3,426

Tweets

165.4

Avg Engagement

1,980

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Stepnofficial's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2021-09-18
  • Verification:Yes
  • Location:Outdoor

Data Summary

  • Tweets Analyzed:597
  • Avg Likes per Tweet:121.8
  • Avg Retweets per Tweet:43.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 597 tweets

The account maintains a high level of engagement with an average of 1,004 likes and 491 retweets per tweet. Users are encouraged to participate through links and calls to action, such as voting or sharing content.

121.8

Avg Likes/Tweet

43.6

Avg Retweets/Tweet

72,700

Total Likes

26,046

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

42

Median Likes

12

Median Retweets

201

75th Percentile

4,365

Top Tweet

0.3

Engagement per 1K Followers

Normalized influence metric

Long Tail

Engagement Pattern

Mix of hits and regular posts

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

25.0%

Original

56.3%

Replies

13.1%

Retweets

5.7%

Quotes

0.0%

Threads

0.2%

With Media

46.4%

With Links

40.5%

With #Tags

52.4%

With @Mentions

76.2%

With Emojis

168

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

2.26

Reply/Original Ratio

0.44

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

82.4%

Weekday Posts

17.6%

Weekend Posts

Top Hashtags

#stepn (134) #mooar (34) #stepnxhypesaints (15) #stepnworkout (12) #hypesaints (12) #stepn101 (11) #gnt (10) #stepnweb3 (9) #nftparis (8) #mooars2 (8)

Most Mentioned

@mooarofficial (108) @stepnofficial (50) @jerry10240 (30) @hypesaintsnft (28) @yawn_rong (26) @mable_jiang (13) @bnbeth_solvax (11) @armandielaion (10) @fslweb3 (9) @lostworldsnft (7)

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Content Strategy Analysis

Based on 597 tweets

Content Type Distribution

Content Breakdown

Original Tweets 149 (25%)
Replies 336 (56%)
Retweets 78 (13%)
Quote Tweets 34 (6%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 78 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 597 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes STEPN users, investors, and web3 enthusiasts interested in lifestyle apps and blockchain technology. The community is active and engaged, with a focus on product feedback and updates.

Average

Audience Quality

22.0%

Suspicion Index

28.0%

Low-Quality %

26

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

40.5%

Empty Bio

24.6%

<10 Tweets

9.6%

Mass Following (>2K)

0.0%

New (<90 days)

45.0%

Low Ratio (<0.1)

0.0%

New (<180 days)

86.2%

No URL

15.4%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

70,939,717

Total Potential Reach

26

Median Follower Reach

112

75th Percentile Reach

5.1%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

51.3%

Creators

25,663 accounts

24.1%

Consumers

12,061 accounts

24.6%

Dormant

12,276 accounts

692

Verified Followers

1.38% of total

6.0%

Professional Bios

founder, dev, analyst, etc.

0.12

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

日本 (222) Metaverse (206) India (204) United States (173) Hong Kong (141) Nigeria (138) Indonesia (136) Bangladesh (115) France (107) Dhaka, Bangladesh (107)

1,234

Verified Followers

1.22% of total

4,624

Protected Accounts

4.58% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,712 Wrestler Wrestling, Motivation, Self-promotion
@Mascherano 8,138,776 Footballer football, sports, Argentina
@CryptoWeb3_NFT 4,362,983 - -
@TrustWallet 2,300,182 Crypto Wallet Crypto, Wallet, Spooky
@solana 2,222,892 Blockchain Developer Crypto, Apps, Blockchain
@hodgetwins 1,914,542 Comedians Merch, Giveaways, Podcast
@riccardogems 1,459,348 Investor Crypto, Investing, Marketing
@ScottGShore 1,433,581 Reality TV Star Reality TV, Techno music, MTV
@mospatiparn 1,053,979 Influencer Skincare, Contact, Manager
@CryptoGemsHub 1,028,895 - -

Top Keywords in Follower Bios

crypto (5,444) nft (4,850) web (2,844) stepn (1,615) love (1,531) life (1,251) nfts (1,239) enthusiast (1,210) btc (1,196) eth (1,151)

Top Hashtags in Follower Bios

#nft (1,186) #bitcoin (867) #crypto (824) #btc (810) #eth (685) #metatime (546) #stepn (531) #web3 (526) #byebyebirdie (480) #bnb (471)

60,368

Followers With Bio

40,628

Followers Without Bio

59.77%

% With Bio

40.23%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 597 analyzed

11,747

Combined Engagement

7,008

Total Likes

4,739

Total Retweets

2,349

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

100%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Web3 Lifestyle App Community Engagement Product Updates Airdrops Blockchain Social Media Marketing
STEPN | Public Beta…
@Stepnofficial

#STEPN Town Hall Giveaway ✨ To win an OG Shoebox 💚 Like and RT 💭 Comment below 👟 Follow @Stepnofficial &amp; @mooarofficial https://t.co/ANtfm2WGZ2

2023-02-15
Retweets: 1,928 Likes: 2,437 Engagement: 4,365
STEPN | Public Beta…
@Stepnofficial

#STEPN Townhall March 2023 ⚡️ 🗓️ March 15th at 10am UTC ➡️ https://t.co/T9dCjxBvpY This Townhall we’re going to focus on product updates with @Mable_Jiang, @yawn_rong &amp; @Jerry10240 🔥 🏆 RT &amp; Tag 3 friends in comments + Follow @Stepnofficial, @mooarofficial and our hosts

2023-03-10
Retweets: 1,102 Likes: 1,311 Engagement: 2,413
STEPN | Public Beta…
@Stepnofficial

#STEPN Townhall April 🟢 📆 April 12th at 11am UTC ➡️ https://t.co/y8yI0RsAd0 Come listen to @Mable_Jiang, @yawn_rong &amp; @Jerry10240 on STEPN!🔥 🏆RT &amp; Comment this tweet + Follow @Stepnofficial, @mooarofficial and our hosts mentioned above to enter a raffle for an OG Shoeb

2023-04-07
Retweets: 866 Likes: 1,061 Engagement: 1,927
STEPN | Public Beta…
@Stepnofficial

We're delighted to announce the #STEPN New Horizon Initiative, giving back to the community 🌅 Genesis Sneaker Airdrop 🪂 Common ➡️ 4,000 $GMT Uncommon ➡️ 8,000 $GMT Rare ➡️ 16,000 $GMT Epic ➡️ 32,000 $GMT ⚠️ Read on for important information ⤵️ [1/3] https://t.co/yBzMLZq7O

2023-02-17
Retweets: 410 Likes: 1,122 Engagement: 1,532
STEPN | Public Beta…
@Stepnofficial

Easter 2023: Reborn 🐰🥚 Happy Easter! To celebrate this iconic festival, we are proud to present our annual Easter in-app event 🎉 Read on 👇 #STEPNEaster #STEPN [1/5] https://t.co/2HiqfmbRdq

2023-04-08
Retweets: 433 Likes: 1,077 Engagement: 1,510

Key Insights & Takeaways

The account highlights community-driven initiatives and product updates, which foster user loyalty and participation. It uses verified links and calls to action to drive traffic and engagement. The focus on transparency and user feedback strengthens trust and long-term community involvement.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 559,111
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Stepnofficial reveals an well-established Twitter presence with 559,111 followers. The account demonstrates a conversation-first approach, averaging 165.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: 12月 16, 2025