Astha Kaushik

Astha Kaushik

@ASTHAKAUSHIIK

Deputy Editor & Anchor @NEWS18UP @HindiNews18 ‘परिवर्तन संसार का नियम है।’ RTs not endorsement, विचार और राय निजी, संस्थान के नहीं।

Noida /Ghaziabad/ U.P-INDIA https://hindi.news18.com/ Joined 2016-12-07 Date of Analysis: 12月 16, 2025

182,879

Followers

216

Following

14,034

Tweets

213.4

Avg Engagement

78

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @ASTHAKAUSHIIK's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2016-12-07
  • Verification:No
  • Location:Noida /Ghaziabad/ U.P-INDIA

Data Summary

  • Tweets Analyzed:500
  • Avg Likes per Tweet:164.2
  • Avg Retweets per Tweet:49.2
  • Followers Analyzed:50,000

Engagement Analysis

Based on 500 tweets

Their tweets are highly engaging, with a consistent average of likes and retweets. The content often sparks debate and discussion, indicating a strong and active audience.

164.2

Avg Likes/Tweet

49.2

Avg Retweets/Tweet

82,104

Total Likes

24,584

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

9

Median Retweets

169

75th Percentile

6,337

Top Tweet

1.17

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

33.8%

Original

3.2%

Replies

58.8%

Retweets

4.2%

Quotes

0.0%

Threads

0.0%

With Media

59.6%

With Links

57.0%

With #Tags

75.6%

With @Mentions

7.6%

With Emojis

138

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.09

Reply/Original Ratio

0.07

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

84.4%

Weekday Posts

15.6%

Weekend Posts

Top Hashtags

#mahabahas (166) #akhileshyadav (14) #bjp (12) #mahabahes (12) #atiqueahmed (11) #yogiadityanath (10) #prayagraj (10) #cmyogi (8) #uttarpradesh (7) #sp (6)

Most Mentioned

@news18up (361) @asthakaushiik (94) @apf_ind (9) @surya_maithil (8) @anuragspparty (7) @asthakaushi (4) @as (4) @asthakau (3) @asthakaush (3) @narendramodi (3)

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Content Strategy Analysis

Based on 500 tweets

Content Type Distribution

Content Breakdown

Original Tweets 169 (34%)
Replies 16 (3%)
Retweets 294 (59%)
Quote Tweets 21 (4%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 294 retweets (59% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 500 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

Their audience is likely interested in news, politics, and social commentary, with a focus on Hindi-speaking regions. They cater to a broad demographic, including both younger and older followers.

Average

Audience Quality

26.1%

Suspicion Index

24.3%

Low-Quality %

38

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.1%

Empty Bio

21.8%

<10 Tweets

18.5%

Mass Following (>2K)

0.0%

New (<90 days)

60.7%

Low Ratio (<0.1)

0.0%

New (<180 days)

92.8%

No URL

11.5%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

21,623,778

Total Potential Reach

38

Median Follower Reach

173

75th Percentile Reach

5.9%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

51.0%

Creators

25,522 accounts

27.2%

Consumers

13,584 accounts

21.8%

Dormant

10,894 accounts

284

Verified Followers

0.57% of total

5.2%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (1,570) New Delhi, India (1,222) Uttar Pradesh, India (758) Lucknow, India (510) Mumbai, India (433) Bihar, India (242) Jaipur, India (230) Noida, India (222) Rajasthan, India (221) Patna, India (211)

435

Verified Followers

0.43% of total

5,986

Protected Accounts

5.99% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@News18UP 1,766,803 News Outlet -
@SinghLions 1,335,654 Restaurateur Food, Travel, Influencer
@awasthis 1,092,742 Journalist News, Journalism, Media
@AMISHDEVGAN 880,267 Journalist News, Journalism, Current Affairs
@srinivasiyc 773,322 Politician Politics, Youth, Volunteerism
@500K_______ 455,658 - -
@recycleindia 399,469 Environmental Activist recycling, waste disposal, clean India
@harishrawatcmuk 382,012 Politician Politics, Uttarakhand, Punjab
@ippatel 364,343 Lawyer Law, Supreme Court, Goa
@RachnaSinghSP 315,823 Politician Politics, Socialism, Kanpur

Top Keywords in Follower Bios

indian (2,459) love (2,030) india (1,999) student (1,976) jai (1,835) social (1,783) proud (1,730) life (1,624) bjp (1,269) hindu (1,252)

Top Hashtags in Follower Bios

#र (168) #ह (134) #स (98) #म (98) #जय_श (94) #भ (84) #rss (73) #bjp (70) #क (68) #प (61)

66,232

Followers With Bio

33,768

Followers Without Bio

66.23%

% With Bio

33.77%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 500 analyzed

17,684

Combined Engagement

12,894

Total Likes

4,790

Total Retweets

3,537

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

20%

With @Mentions

60%

With Links

Topical Analysis:

News Politics Social Commentary Current Events Hindi Media Journalism
Astha Kaushik
@ASTHAKAUSHIIK

प्रसिद्ध ‘बागपत चाट युद्ध’ की आज दूसरी वर्षगाँठ है! बड़ा अपडेट ये कि सुप्रसिद्ध चाट वाले चाचा ने अब अपना हेयरकट करवा दिया है! उनका कहना है कि रोज़ाना घटना सुना-सुना कर वो तंग आ गए थे…वो लड़के-लड़कियों को सेल्फ़ी दें या चाट बेचें!! इसीलिए उन्होंने 15 दिन पहले ही हेयरकट करवा लिया!

2023-02-22
Retweets: 681 Likes: 5,656 Engagement: 6,337
Astha Kaushik
@ASTHAKAUSHIIK

आप जैसे वरिष्ठ प्रवक्ता से ऐसी उम्मीद नहीं थी!! देश के प्रधानमंत्री के पिता को लेकर ऐसा ओछा व्यंग्य…अत्यंत निंदनीय है! https://t.co/GtgYvteehD

2023-02-20
Retweets: 647 Likes: 2,515 Engagement: 3,162
Astha Kaushik
@ASTHAKAUSHIIK

स्वरा भास्कर ने फहाद अहमद से कोर्ट में शादी के बाद जैसे ही Marital status अपडेट किया- ‘JUST Married 💐’ …लेकिन मौलानाओं ने पलटकर कह दिया- No, It’s COMPLICATED 🖐🏻 https://t.co/HLNrLMeWIz

2023-02-19
Retweets: 465 Likes: 2,576 Engagement: 3,041
Astha Kaushik
@ASTHAKAUSHIIK

माफ़िया अतीक अहमद के दफ्तर से बड़े राज़ का पर्दाफाश हुआ है- -अतीक चकिया के दफ्तर में बैठकर दरबार सजाता था -दफ्तर में विदेशी लड़कियां आती थीं -हुक्का पार्टी का दौर भी दफ्तर में चलता था.. -अतीक के दफ्तर में एक टॉर्चर रूम भी था..

2023-03-22
Retweets: 482 Likes: 2,147 Engagement: 2,629
Astha Kaushik
@ASTHAKAUSHIIK

RT @CMOfficeUP: कहते हैं उत्तर प्रदेश में का बा, अरे बाबा बा ना: #UPCM @myogiadityanath https://t.co/znFlns13qv

2023-02-25
Retweets: 2,515 Likes: 0 Engagement: 2,515

Key Insights & Takeaways

Their content often highlights local and national issues, reflecting a focus on current events and social dynamics. They use a mix of news and personal opinions, which helps in building a loyal and engaged audience. Their tweets frequently include links to articles, suggesting a focus on in-depth reporting and commentary.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 182,879
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @ASTHAKAUSHIIK reveals an well-established Twitter presence with 182,879 followers. The account demonstrates a content-creator strategy, averaging 213.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: 12月 16, 2025