The Advocate

The Advocate

@TheAdvocateMag

Your source for LGBTQ+ news, since 1967.

Los Angeles, CA https://www.advocate.com/ Joined 2009-02-23 Date of Analysis: 12月 16, 2025

303,478

Followers

1,076

Following

79,596

Tweets

46.1

Avg Engagement

4,371

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @TheAdvocateMag's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-02-23
  • Verification:No
  • Location:Los Angeles, CA

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:36.8
  • Avg Retweets per Tweet:9.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

The account has a strong engagement rate, indicating a loyal and active follower base. The content often sparks discussion and shares across platforms.

36.8

Avg Likes/Tweet

9.3

Avg Retweets/Tweet

119,571

Total Likes

30,215

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

16

Median Likes

5

Median Retweets

39

75th Percentile

5,306

Top Tweet

0.15

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

93.7%

Original

0.2%

Replies

6.1%

Retweets

0.0%

Quotes

0.0%

Threads

1.1%

With Media

94.8%

With Links

17.1%

With #Tags

22.2%

With @Mentions

0.4%

With Emojis

161

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.0

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

81.0%

Weekday Posts

19.0%

Weekend Posts

Top Hashtags

#election2022 (43) #lgbtqhistorymonth (22) #pride (19) #lgbtq (12) #seenonpixel (11) #ad (10) #pride2022 (10) #aleagueoftheirown (9) #snl (8) #sotu (8)

Most Mentioned

@advocatechannel (118) @theadvocatemag (43) @johntcaseyjr (40) @glaad (29) @outmagazine (25) @hrc (21) @tracyegilchrist (18) @hivplusmag (17) @lgbtqpod (17) @petebuttigieg (16)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,044 (94%)
Replies 8 (0%)
Retweets 198 (6%)
Quote Tweets 0 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 198 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience is primarily interested in LGBTQ+ rights, social justice, and current events. They are likely politically engaged and socially conscious individuals.

Average

Audience Quality

24.4%

Suspicion Index

22.6%

Low-Quality %

46

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

28.8%

Empty Bio

25.4%

<10 Tweets

18.6%

Mass Following (>2K)

0.0%

New (<90 days)

52.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

80.3%

No URL

16.3%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

74,768,075

Total Potential Reach

46

Median Follower Reach

223

75th Percentile Reach

8.7%

>1K followers

1.3%

>10K followers

0.3%

>50K followers

0.2%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

53.2%

Creators

26,583 accounts

21.5%

Consumers

10,728 accounts

25.4%

Dormant

12,689 accounts

848

Verified Followers

1.7% of total

9.4%

Professional Bios

founder, dev, analyst, etc.

0.09

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (605) Los Angeles, CA (488) London, England (288) New York, NY (286) Washington, DC (266) Chicago, IL (260) California, USA (248) New York, USA (197) United Kingdom (158) Atlanta, GA (157)

1,770

Verified Followers

1.75% of total

14,983

Protected Accounts

14.83% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,102,357 Wrestler Wrestling, Motivation, Self-promotion
@PeteButtigieg 3,713,203 Politician politics, family, writing
@JordinSparks 3,509,609 Singer Music, Songwriting, Performing
@MTVUK 2,424,914 Entertainment Little Mix, HERSTORY, BRITs
@tiktok_us 2,145,146 Social Media Influencer Entertainment, Support, Videos
@kathygriffin 2,024,953 Comedian Comedy, Awards, Author
@Meghan_Trainor 1,988,822 Singer Music, Love, Collaboration
@KameronBennett 1,812,639 DJ Music, DJing, Booking
@trevimoran 1,574,801 Singer pop music, entertainment, social media
@PopCrave 1,380,947 Entertainment Music, Entertainment, Celebrities

Top Keywords in Follower Bios

love (4,539) sheher (4,275) life (3,022) gay (2,815) hehim (2,621) lgbtq (2,580) lover (2,312) queer (2,287) writer (1,987) music (1,762)

Top Hashtags in Follower Bios

#blm (725) #blacklivesmatter (618) #lgbtq (533) #resist (394) #lgbt (207) #gay (151) #voteblue (142) #lgbtqia (130) #loveislove (120) #queer (110)

74,356

Followers With Bio

26,642

Followers Without Bio

73.62%

% With Bio

26.38%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

13,064

Combined Engagement

11,374

Total Likes

1,690

Total Retweets

2,613

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

60%

With @Mentions

100%

With Links

Topical Analysis:

Lgbtq+ Rights Social Justice Activism Politics Advocacy Gender Equality

Key Insights & Takeaways

The account frequently highlights LGBTQ+ rights and social justice issues, which resonate strongly with its audience. It often collaborates with notable figures and activists, enhancing its credibility and reach. The use of emotional and provocative statements helps to drive engagement and conversation.

Strengths

  • + Established follower base of 303,478
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @TheAdvocateMag reveals an growing Twitter presence with 303,478 followers. The account demonstrates a content-creator strategy, averaging 46.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: 12月 16, 2025