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Adidas announced 26-year-old Mexican singer and rapper Peso Pluma—real name Hassan Emilio Kabande Laija—as its newest brand partner on Friday via Instagram. Known for corridos tumbados and his Grammy-winning album Génesis, Pluma has 43 million monthly Spotify listeners and global hits like 'Ella Baila Sola.' He called it a childhood dream to represent the three stripes for Mexico and his culture, while Adidas praised his authenticity and pride. The deal joins stars like Bad Bunny, with fans eyeing future signature sneakers amid Pluma's L.A. All-Star performance tonight.

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Peso Pluma grinned cheekily in a photo, a gloved hand pretending to shave stripes into his bushy eyebrows. The playful images marked his new partnership with Adidas.

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The 29-year-old sharpshooter inked a deal with the Santurce Crabbers in Puerto Rico's Baloncesto Superior Nacional league, which tips off in March. This move keeps him sharp for NBA scouts ahead of 2026 free agency as the league reviews alleged improper betting on his stats from his 2023-24 Bucks stint—no charges filed, but it's stalled his NBA return. Last season with the Pistons, he averaged 16.3 points over 82 games and set a franchise record with 319 threes at 41.6%. Fans mixed nostalgia for his Pistons run with jokes about teaming up with the Grammy winner.

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Malik Beasley, fresh off a record-setting season in Detroit, is heading to Puerto Rico to play for a team co-owned by Bad Bunny while his NBA gambling investigation drags on.

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Twitter user @barbarismcrit labeled an opinion on Puerto Rican artist Benito as 'too woke,' sparking discussions on whether criticism portraying Benito as a conquistador or privileged due to his whiteness is woke, ignorant, or xenophobic. Commenters debated power dynamics between Puerto Rico and the US, rejecting the notion that Benito's perceived whiteness grants privilege in that context. The conversation highlighted disagreements on applying US-centric worldviews to Latin America and accusations of hypocrisy among critics.

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On February 3, ICE and TSA arrested Manuel Cruz-Ramirez in Oregon for state charges of first-degree rape, purchasing sex with a minor, and sexual abuse; previously deported in 2018, he had been released due to sanctuary policies limiting local-federal cooperation. In North Carolina, 21-year-old Arnol David Guebara faces charges of statutory rape, indecent liberties, and kidnapping of a 14-year-old girl he met on Instagram, after his initial bond release and court no-show led to an ICE detainer. DHS condemned the releases, vowing to remove such offenders, while the cases highlight clashes between local sanctuary rules and federal enforcement on crimes against children.

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A 38-year-old Mexican national tried boarding a flight with a fake passport, only to be stopped at Portland airport—facing charges of raping a minor after Oregon released him on bail.

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After attending Super Bowl LX on February 8 at Levi's Stadium, where Seattle faced New England, Bieber shared cozy snaps of Hailey in oversized hoodies and sweats, spotlighting his 2025 streetwear brand SKYLRK. He followed with a moody video teaser for her February 13 collab drop, featuring sleek outfits and a leather jacket she helped design. Fans celebrated the posts as a sweet show of unity, especially amid brief pre-game elevator buzz and lip-reading speculation.

Key Takeaway

Justin Bieber posted mirror selfies of Hailey grinning on a private jet, arms wide in a carefree pose with SKYLRK sneakers nearby.

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Bad Bunny performed a primarily Spanish-language Super Bowl LX halftime show at Levi's Stadium in Santa Clara, featuring themes of unity across the Americas with flags from multiple countries, an inspirational speech on self-belief, dancers dressed as plants, a traditional Puerto Rican wedding on stage, and a closing 'God Bless America.' Lady Gaga joined as a surprise guest for a salsa version of 'Die With a Smile,' while the show drew a record 135.4 million viewers and sparked widespread social media debate.

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The surreal 'Yonkers' video premiered on February 10, 2011, directed by Tyler under his Wolf Haley alias as the lead single for his album Goblin. It captured Odd Future's chaotic energy, racking up over 150 million views and helping the album debut at No. 5 on the Billboard 200. On the 15th anniversary, people shared memories of its raw visuals, Tyler's evolution to Grammy wins for Igor and Chromakopia, and early controversies over edgy lyrics that linger in discussions today.

Key Takeaway

Fans still cringe and laugh remembering Tyler eating a live cockroach on camera, then staging his own dramatic end in that stark black-and-white room.

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Rae's 'Fame is a Gun' from her debut album Addison jumped from No. 121 to No. 55 on Spotify's Global chart after her February 1 Grammy performance, with daily streams surging from 1.37 million to nearly 2 million. Despite Billboard calling it the night's worst and accusing lip-syncing, the track gained 13.4% in streams, pushing the album up 8.4% too. Fans quoted lyrics like 'when you shame me, it makes me want it more' to celebrate her polarizing appeal, while a Platinum certification in Canada and a country cover by Carter Faith keep the momentum going.

Key Takeaway

Addison Rae took the Grammy stage in a sparkling purple outfit, delivering a steamy performance that critics slammed as messy—yet her fans turned the backlash into fuel for the song's rise.

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At the Grammys on February 1, 2026, Eilish won Song of the Year for 'Wildflower' and criticized U.S. immigration policies, prompting Pavlou to launch a crowdfunding campaign for a flight to her $3-4 million Malibu property on Tongva ancestral land. His initial GoFundMe, seeking AUD $4,000 for travel, raised nearly $3,000 before removal, so he switched to GiveSendGo and invited Tongva members to join, quipping about presenting a title deed. Pavlou frames it as satire on borders and property rights, with plans to pitch a tent in her driveway if needed, while reactions divide between seeing it as clever activism or harassment.

Key Takeaway

Billie Eilish used her Grammy moment to declare 'no one is illegal on stolen land'—now Australian activist Drew Pavlou is testing that idea by planning to camp out at her beach house.

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The pop star, fresh off her 2025 album Man's Best Friend, launched apparel, accessories, and home goods on her official store February 13, with nods to tracks like 'House Tour.' Standouts include the $45 House Tour Door Mat quoting 'Do you want the house tour? Take your shoes off!' which sold out fast, and items like the $30 Dreams Come True Lace Panty Coin Purse and $25 When Did You Get Hot? Heart Shot Glasses. Fans love the flirty, unserious vibe—one joked about swapping dying flowers for this swag—most pieces are pre-orders shipping February 27 with free U.S. shipping over $50.

Key Takeaway

Sabrina Carpenter timed her latest merch drop perfectly for February 14, turning cheeky song lyrics into door mats, tees, and shot glasses that fans can't get enough of.

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