ITESO

The account maintains a steady level of engagement with an average of 258 likes and 152 retweets per tweet. Engagement is driven by news and community-related content.

The audience primarily consists of students, faculty, and alumni of ITESO, as well as the general public interested in university news. The account also reaches out to local authorities and the broader community through its messages.

The account frequently shares news about students and community members, which likely increases its relevance and emotional connection. It emphasizes solidarity and support, which strengthens its relationship with the university and local authorities. The use of hashtags like #jesuita helps in reaching a wider audience and reinforcing the university's identity.