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mccann_mw - Tweet Data Analysis

Tweets Analysis - Keyword: @mccann_mw

نُشر في 8 إبريل، 2023

نظرة عامة

Tweets covering

7 days

Latest tweet was on

2023-03-31

Earliest tweet was on

2023-03-23

Total number of tweets analysed

9

Average age of authors' accounts

10 years

الملخص

The tweets cover various topics related to advertising campaigns by different companies. Alessandro Sciortino has been promoted to Chief Creative Officer of McCann MW. Greenpeace criticized companies that bottle water from real places and take their name, while polluting the source. Winkin' Cow, a beverage brand by Britannia, launched a new TV campaign for their Thick Shakes. Commonwealth's Vice President Creative Director Michael Katzikowski discusses why he likes to focus on one brand and how design plays a role in the working process. Havells India has launched a new campaign to promote its newly introduced brand promise, "Khayaal jo ghar ko ghar banaye".

نمذجة الموضوعات

  • Alessandro Sciortino's promotion to Chief Creative Officer at McCann_mw
  • Greenpeace's campaign against companies that pollute water sources
  • Britannia's Winkin' Cow brand's new television commercial for Thick Shakes
  • Michael Katzikowski's views on branding and design at Commonwealth/McCann_mw
  • Havells India's new campaign for their brand promise

التحليل العاطفي

The tweets express various emotions such as appreciation, criticism, excitement, and congratulations towards different companies and their campaigns. There is a sense of admiration for Alessandro Sciortino's promotion as the Chief Creative Officer at McCann and appreciation for the launch of a new campaign by Havells India. However, Greenpeace's criticism of companies taking water from real places also invokes negative emotions. There is also excitement around the release of a new television commercial for Britannia's beverage brand. Overall, the emotions in the tweets are a mix of positive and negative towards different companies and their campaigns.

تحليل الاتجاهات

  • Advertising and marketing campaigns of various brands, including those of Britannia, Havells India, and Winkin' Cow
  • Collaboration between Greenpeace and agency McCann MW for a campaign against pollution caused by companies bottling water from real places
  • News about professionals and their career advancements, specifically Alessandro Sciortino's promotion to Chief Creative Officer of McCann MW
  • Insights and perspectives on branding and design from Michael Katzikowski, McCann MW's Vice President Creative Director
  • Positive feedback and congratulatory messages from customers and readers, particularly in response to the new campaign launched by Havells India

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أنواع التغريدات

Number of Retweets

2

22% من الإجمالي

Number of Original tweets

6

66% من الإجمالي

Number of tweets that were Quotes

0

0% من الإجمالي

Number of tweets that were Replies

1

11% من الإجمالي

Number of tweets that contain Hashtags

5

55% من الإجمالي

Number of tweets that contain Mentions

9

100% من الإجمالي

الأجهزة المستخدمة للتغريد

أهم 5 أجهزة

Source Count
Twitter Web App 3
Twitter for Android 2
Twitter for iPhone 2
Adobe Express 1
HubSpot 1

توزيع الأجهزة

الأجهزة المستخدمة للتغريد

أهم 10 حسابات حسب المتابعين

Username Name Bio Followers count
afaqs afaqs! The most trusted source for all things media, advertising, marketing - afaqs! News and analysis at your fingertips! 44539
LBBOnline Little Black Book Celebrating creativity and the people behind it. Follow to stay connected to the news, events & people of adland and beyond. 27626
ITVNewz Indiantelevision.com The premier B2B website for the Indian media and broadcast industry. 7512
SPattuglia Simonetta Pattuglia Insegno Advanced e Strategic Marketing | Comunicazione | Media | Direttrice Master @Comunica_media @MasterMMSport | Curatrice Food, Wine & Co.| Tor Vergata 2761
Comunica_Media Master Com. Media Master in Economia e Management della #Comunicazione e dei #Media @economiatorvergata @unitorvergata Direttore: @SPattuglia 2463
MediaBrief_ MediaBrief_ News about Media, Digital, Startups, Business, Marketing, Advertising and The Good Stuff for knowledge-driven professionals. 414
GYPSY_IN_TIME 時の風来坊 新しく立ち上げたイラスト垢です。絵描きさんはフォロバ100です。 その他アーティストの方々も大歓迎です😆フォローお気軽にどうぞ🙌 185
TNAdCampaigns Trending Now Ad Campaigns The top trending #AdCampaign stories from the industry's leading sources. Subscribe FREE: https://t.co/BSD2PRtH9i 50
mukherjeesoumit Soumitra Mukherjee - 6

أهم 10 حسابات حسب المتابَعين

Username Name Bio Followers count
afaqs afaqs! The most trusted source for all things media, advertising, marketing - afaqs! News and analysis at your fingertips! 2312
LBBOnline Little Black Book Celebrating creativity and the people behind it. Follow to stay connected to the news, events & people of adland and beyond. 2160
SPattuglia Simonetta Pattuglia Insegno Advanced e Strategic Marketing | Comunicazione | Media | Direttrice Master @Comunica_media @MasterMMSport | Curatrice Food, Wine & Co.| Tor Vergata 2044
Comunica_Media Master Com. Media Master in Economia e Management della #Comunicazione e dei #Media @economiatorvergata @unitorvergata Direttore: @SPattuglia 2018
ITVNewz Indiantelevision.com The premier B2B website for the Indian media and broadcast industry. 1831
GYPSY_IN_TIME 時の風来坊 新しく立ち上げたイラスト垢です。絵描きさんはフォロバ100です。 その他アーティストの方々も大歓迎です😆フォローお気軽にどうぞ🙌 199
MediaBrief_ MediaBrief_ News about Media, Digital, Startups, Business, Marketing, Advertising and The Good Stuff for knowledge-driven professionals. 172
TNAdCampaigns Trending Now Ad Campaigns The top trending #AdCampaign stories from the industry's leading sources. Subscribe FREE: https://t.co/BSD2PRtH9i 46
mukherjeesoumit Soumitra Mukherjee - 28

المستخدمون الأكثر نشاطاً

Username Bio Number of tweets
Comunica_Media Master in Economia e Management della #Comunicazione e dei #Media @economiatorvergata @unitorvergata Direttore: @SPattuglia 1
GYPSY_IN_TIME 新しく立ち上げたイラスト垢です。絵描きさんはフォロバ100です。 その他アーティストの方々も大歓迎です😆フォローお気軽にどうぞ🙌 1
ITVNewz The premier B2B website for the Indian media and broadcast industry. 1
LBBOnline Celebrating creativity and the people behind it. Follow to stay connected to the news, events & people of adland and beyond. 1
MediaBrief_ News about Media, Digital, Startups, Business, Marketing, Advertising and The Good Stuff for knowledge-driven professionals. 1
SPattuglia Insegno Advanced e Strategic Marketing | Comunicazione | Media | Direttrice Master @Comunica_media @MasterMMSport | Curatrice Food, Wine & Co.| Tor Vergata 1
TNAdCampaigns The top trending #AdCampaign stories from the industry's leading sources. Subscribe FREE: https://t.co/BSD2PRtH9i 1
afaqs The most trusted source for all things media, advertising, marketing - afaqs! News and analysis at your fingertips! 1
mukherjeesoumit - 1

التغريدات اليومية

مخطط التغريدات اليومية

أهم 10 تغريدات حسب إعادة التغريد

ID Text Retweet count
1641424946218795008 👏🏻Complimenti ad Alessandro Sciortino, Docente e membro del Comitato Tecnico-Scientifico del Master in Economia e Management della Comunicazione e dei Media, promosso a Chief Creative Officer di @mccann_mw https://t.co/DWQTOuZkzO @SPattuglia 1
1641753261492322305 Britannia’s beverage brand Winkin’ Cow rollsout new TV campaign for its Thick Shakes https://t.co/rYaEV7Lyg4 @BritanniaIndLtd @mccann_mw #mediabrief #AbhishekSinha #SambitMohanty #WinkinCow #marketing #media 0
1640696748669562881 Around the world, companies bottle up water from real places and take their name while polluting the source, criticised by @Greenpeace in a new campaign in collaboration with agency @mccann_mw … 0
1640335531434299392 Commonwealth//@mccann_mw vice president creative director Michael Katzikowski on why he likes to put his focus on one brand and why design can be found in every aspect of the working … 0
1639350019882098688 @afaqs @havellsindia @mccann_mw @TickooAlok Sir / Madam the article is excellent. Congratulations on the launch of new campaign. Best wishes & Happy Sales. - Soumitra Mukherjee, Pune. 0
1639169730899501057 .@havellsindia launches new campaign to promote its newly introduced brand promise of ‘Khayaal jo ghar ko ghar banaye’. #havells | #advertising | #marketing | #campaign | @mccann_mw | @TickooAlok https://t.co/EAUai4EO7Q 0
1639135732659789827 @BritanniaIndLtd beverage brand Winkin' Cow, has released a new television commercial for its Thick Shakes line. @mccann_mw #britannia #beverages #brand #WinkinCow #released #new #television #commercial #ThickShakes https://t.co/5QeUknEiFi 0

أهم 10 تغريدات حسب الإعجابات

ID Text Like count
1641424946218795008 👏🏻Complimenti ad Alessandro Sciortino, Docente e membro del Comitato Tecnico-Scientifico del Master in Economia e Management della Comunicazione e dei Media, promosso a Chief Creative Officer di @mccann_mw https://t.co/DWQTOuZkzO @SPattuglia 1
1640696748669562881 Around the world, companies bottle up water from real places and take their name while polluting the source, criticised by @Greenpeace in a new campaign in collaboration with agency @mccann_mw … 1
1641753261492322305 Britannia’s beverage brand Winkin’ Cow rollsout new TV campaign for its Thick Shakes https://t.co/rYaEV7Lyg4 @BritanniaIndLtd @mccann_mw #mediabrief #AbhishekSinha #SambitMohanty #WinkinCow #marketing #media 0
1640335531434299392 Commonwealth//@mccann_mw vice president creative director Michael Katzikowski on why he likes to put his focus on one brand and why design can be found in every aspect of the working … 0
1639350019882098688 @afaqs @havellsindia @mccann_mw @TickooAlok Sir / Madam the article is excellent. Congratulations on the launch of new campaign. Best wishes & Happy Sales. - Soumitra Mukherjee, Pune. 0
1639169730899501057 .@havellsindia launches new campaign to promote its newly introduced brand promise of ‘Khayaal jo ghar ko ghar banaye’. #havells | #advertising | #marketing | #campaign | @mccann_mw | @TickooAlok https://t.co/EAUai4EO7Q 0
1639135732659789827 @BritanniaIndLtd beverage brand Winkin' Cow, has released a new television commercial for its Thick Shakes line. @mccann_mw #britannia #beverages #brand #WinkinCow #released #new #television #commercial #ThickShakes https://t.co/5QeUknEiFi 0

أهم اللغات المستخدمة

اللغات المستخدمة في التغريدات

أهم 10 هاشتاقات

Hashtag Count
#winkincow 2
#marketing 2
#advertising 2
#mediabrief 1
#abhisheksinha 1
#sambitmohanty 1
#media 1
#adcampaign 1
#havells 1
#campaign 1
أهم الهاشتاقات

أهم 10 إشارات

Mention Count
@mccann_mw 9
@britanniaindltd 2
@spattuglia 2
@havellsindia 2
@tickooalok 2
@comunica_media 1
@greenpeace 1
@afaqs 1
@franloiacono 1
@mastercarduk 1
أهم الإشارات

سحابة كلمات التغريدات

سحابة كلمات التغريدات

تحليل الرموز التعبيرية

متوسط الرموز التعبيرية لكل تغريدة:

66

الرموز التعبيرية المستخدمة

Emoji Count Emoji Text
👏🏻 2 clapping_hands_light_skin_tone
🌊 1 water_wave
1 recycling_symbol
👇 1 backhand_index_pointing_down
🔗 1 link

مجموعات الرموز التعبيرية

Emoji Group Count
People & Body 3
Travel & Places 1
Symbols 1
Objects 1

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