971NOW

971NOW

@971now

Whatever you’re feeling, Audacy has music that moves. Listen now on the free @Audacy app.

Los Angeles https://www.audacy.com/live1015phoenix Joined 2009-02-10 Date of Analysis: Dec 16, 2025

59,833

Followers

998

Following

69,945

Tweets

1,099.1

Avg Engagement

518

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @971now's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-02-10
  • Verification:No
  • Location:Los Angeles

Data Summary

  • Tweets Analyzed:3,156
  • Avg Likes per Tweet:74.4
  • Avg Retweets per Tweet:1,024.7
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,156 tweets

The account maintains a high level of engagement with its followers, often using contests and promotions to boost interaction. It also utilizes trending hashtags and partnerships to amplify reach and visibility.

74.4

Avg Likes/Tweet

1,024.7

Avg Retweets/Tweet

234,879

Total Likes

3,233,936

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

1

Median Retweets

16

75th Percentile

357,295

Top Tweet

18.37

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

45.6%

Original

10.6%

Replies

36.2%

Retweets

7.5%

Quotes

0.0%

Threads

0.6%

With Media

86.3%

With Links

40.6%

With #Tags

79.3%

With @Mentions

58.9%

With Emojis

137

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.23

Reply/Original Ratio

0.21

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

82.7%

Weekday Posts

17.3%

Weekend Posts

Top Hashtags

#wecansurvive (217) #hearthis (104) #ampmorningshow (74) #audacycheckin (52) #monbebe (46) #rdcxcheckin (38) #grammys (34) #monstax (30) #ad (20) #971ampradio (20)

Most Mentioned

@971ampradio (453) @radiodotcom (439) @mccabeonair (358) @yesiortiz (167) @officialmonstax (145) @helpfulhonda (139) @krystalbee (132) @chrisbooker (125) @audacy (112) @chelsea_briggs (97)

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Content Strategy Analysis

Based on 3,156 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,440 (46%)
Replies 334 (11%)
Retweets 1,144 (36%)
Quote Tweets 238 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 1,144 retweets (36% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,156 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is likely music and entertainment enthusiasts, particularly those interested in live events and promotions. They are engaged with contests and brand collaborations, showing a preference for interactive and rewarding content.

Good

Audience Quality

19.3%

Suspicion Index

19.3%

Low-Quality %

69

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

30.0%

Empty Bio

14.1%

<10 Tweets

16.7%

Mass Following (>2K)

0.0%

New (<90 days)

42.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

81.0%

No URL

8.7%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

61,566,886

Total Potential Reach

69

Median Follower Reach

308

75th Percentile Reach

9.9%

>1K followers

1.6%

>10K followers

0.7%

>50K followers

0.5%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

69.7%

Creators

6,969 accounts

16.2%

Consumers

1,622 accounts

14.1%

Dormant

1,409 accounts

79

Verified Followers

0.79% of total

4.8%

Professional Bios

founder, dev, analyst, etc.

0.14

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Los Angeles, CA (485) California, USA (244) United States (142) Los Angeles (94) California (59) she/her (37) Republic of the Philippines (34) New York, USA (31) Las Vegas, NV (28) LA (28)

79

Verified Followers

0.79% of total

1,350

Protected Accounts

13.5% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@camerondallas 14,425,170 Influencer Business, Email, Contact
@BTS_ARMY 5,525,990 Fanbase K-pop, Fanbase, BTS
@Tyga 4,710,801 Rapper Music, Fashion, Lifestyle
@iambeckyg 4,436,434 Singer Beauty, Music, Entrepreneur
@Normani 3,368,295 Singer Music, Dance, Fashion
@1LoganHenderson 2,699,301 Singer Music, Acting, Fitness
@iamblackbear 1,897,910 Musician Music, Tattoos, Fashion
@KameronBennett 1,808,533 DJ Music, DJing, Booking
@CNCOmusic 1,770,573 Musicians Music, XOXO, CNCO
@PopCrave 1,429,286 Entertainment Music, Entertainment, Celebrities

Top Keywords in Follower Bios

love (615) bts (418) account (378) music (362) life (310) army (304) sheher (170) follow (163) ot (157) x (127)

Top Hashtags in Follower Bios

#bts (50) #btsarmy (28) #1 (23) #army (22) #blacklivesmatter (16) #방탄소년단 (14) #monbebe (14) #jimin (12) #blm (11) #ot7 (11)

7,000

Followers With Bio

3,000

Followers Without Bio

70.0%

% With Bio

30.0%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,156 analyzed

984,127

Combined Engagement

0

Total Likes

984,127

Total Retweets

196,825

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Music Entertainment Promotions Brand Partnerships Contests Audience Engagement

Key Insights & Takeaways

The account heavily relies on promotions and contests to drive engagement and follower interaction. Partnerships with brands like Audacy and MonstaX are central to its content strategy. It uses hashtags and limited-time entries to create urgency and encourage participation.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 59,833
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @971now reveals an exceptionally influential Twitter presence with 59,833 followers. The account demonstrates a content-creator strategy, averaging 1,099.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025