Account Summary
Bio
Identify relevant audiences, discover actionable insights and inform your strategies to grow your business. Subscribe to our updates 💌https://t.co/PrO2E6FiOg
Followers Count
181,790
Friends Count
70,700
Tweets Count
31,227
List Count
4,050
Location
UK
Verified
Yes
Followers Analysis (based on followers sample)
Verified
Number of Verified accounts
1,003
Percentage of Verified accounts
0.99%
Protected
Number of Protected accounts
6,344
Percentage of Protected accounts
6.28%
Age
Average Age of Twitter accounts
10 years
Bios
Number of users without a Bio
24,415
Number of users with a Bio
76,584
Percentage of users with a Bio
75.83%
Percentage of users without a Bio
24.17%
Worldcloud of Bios
Top 10 followers with the highest follower count
| Username | Followers Count | Friends Count | Tweet Count |
|---|---|---|---|
| ShawnMendes | 26413875 | 53439 | 15476 |
| AlejandroSanz | 19773917 | 4702 | 31207 |
| ManCity | 15785390 | 49227 | 155825 |
| JohnCena | 14100330 | 572797 | 7452 |
| nickjonas | 13989954 | 610 | 6460 |
| WHO | 12194130 | 1774 | 73835 |
| JUANES | 11471078 | 799 | 13112 |
| carlyraejepsen | 9436113 | 73164 | 7211 |
| El_Universal_Mx | 7350419 | 14220 | 1270708 |
| Olympics | 6404591 | 4994 | 24291 |
Top 10 followers with the highest following count
| Username | Friends Count | Followers Count | Tweet Count |
|---|---|---|---|
| 6BillionPeople | 4022993 | 2033584 | 183298 |
| BeatsByAssassin | 2693330 | 2261802 | 260946 |
| SiriouslySusan | 1452577 | 1774378 | 4929 |
| djkingassassin | 1374343 | 472376 | 137838 |
| LILBTHEBASEDGOD | 1241188 | 1247516 | 266437 |
| MurrayNewlands | 1166470 | 1518692 | 27448 |
| LollyDaskal | 1096317 | 1232514 | 434044 |
| JDaIey | 1015692 | 1230300 | 43033 |
| Reportero24 | 1008163 | 945359 | 261526 |
| SleepSkee | 782305 | 710199 | 42043 |
Top 10 followers with the highest tweet count
| Username | Tweets Count | Followers Count | Friends Count |
|---|---|---|---|
| bmurphypointman | 2478661 | 84596 | 29062 |
| RepartoDigital | 2349634 | 84859 | 51786 |
| AndyVermaut | 2260766 | 31238 | 34441 |
| marshawright | 2237302 | 524041 | 384946 |
| LaRedRevela | 2104135 | 44416 | 33169 |
| smartfrenworld | 2032258 | 744911 | 433 |
| The_News_DIVA | 2016251 | 67314 | 90805 |
| DebesLeerlo | 1940869 | 58843 | 43672 |
| feedingjoy | 1755844 | 19216 | 3291 |
| IPOmaven | 1337327 | 9915 | 9668 |
Top 10 followers with the highest listed count
| Username | Listed Count | Friends Count | Followers Count |
|---|---|---|---|
| wikileaks | 48288 | 7353 | 5629775 |
| nickjonas | 47636 | 610 | 13989954 |
| WHO | 35518 | 1774 | 12194130 |
| JohnCena | 31660 | 572797 | 14100330 |
| AlejandroSanz | 29760 | 4702 | 19773917 |
| JUANES | 28957 | 799 | 11471078 |
| El_Universal_Mx | 25202 | 14220 | 7350419 |
| HubSpot | 22669 | 41841 | 827693 |
| ScienceMagazine | 19925 | 486 | 3445750 |
| Variety | 18953 | 226455 | 2911394 |
Tweets Analysis
Overview
Total number of tweets analysed
3,249
Earliest tweet was on
2021-09-06
Latest tweet was on
2023-04-24
Tweets covering
595 days
Types of Tweets
Number of Retweets
424
Percentage of total tweets
13%
Number of Original tweets
768
Percentage of total tweets
23%
Number of tweets that contain Mentions
1,721
Percentage of total tweets
52%
Number of tweets that were Replies
1,486
Percentage of total tweets
45%
Number of tweets that were Quotes
571
Percentage of total tweets
17%
Number of tweets that contain Hashtags
824
Percentage of total tweets
25%
Top 10 tweets with highest Retweet count
| ID | Text | Retweet count |
|---|---|---|
| 1483837658623270912 | In the lead-up to the release of the album Red (Taylor’s Version), her team created one of the best multi-faceted marketing campaigns for an album the music industry has ever seen. This teardown takes a deep dive into the makeup of Taylor Swift’s audience. https://t.co/jaAPEhiOoW | 25 |
| 1451206600967000069 | We are FAMILY. It's been amazing. Wonderful people. Great location. Several emotions. #AudienseMeetup2021 #TheAudienseWay https://t.co/AiNamSmUWX | 17 |
| 1600465377179291648 | 📢 We’re so excited to share with you the most exciting news since we changed our name to Audiense! 🚀 The audience intelligence platform you know and love is about to get even better, thanks to our acquisition of @So_PRISM. https://t.co/upcfEqys43 | 14 |
| 1482025383646142467 | .@taylorswift13 shook up the music industry w/ her masterful marketing campaign for the album Red (Taylor’s Version). “How did she do that?” 2 key things: - Branding - A deep understanding of her audience The good news? Any brand can adopt the same principles. Let’s dig in! 🧵 | 10 |
| 1493224555514671104 | Conquer your audience's heart by segmenting! 💞 https://t.co/lOPQNV2OSK | 9 |
| 1492076605044400139 | [NEW] How did a @Netflix show drive @F1 viewership through the roof? Short answer: a deep understanding of their target audience. Here’s a full breakdown of how they leveraged behind-the-scenes footage & #AudienceIntelligence to drive unprecedented growth. https://t.co/o4LmcXlApQ | 9 |
| 1625458188739874816 | Ready to take your audience relationship to the next level? 💕 #BeMySegmentine https://t.co/IenRJx6yjn | 8 |
| 1461388971380985869 | #tbt This is what happens when you try to take a nice family pic from the rooftop... 😅😍 #TheAudienseWay #AudienseMeetup2021 (Pics by @ant30... Many thanks, mate!) https://t.co/6A7NrumeX7 | 7 |
| 1541848911593312257 | 🚨 WEBINAR ALERT 🚨 💻 How to use social data to define a consumer-first marketing strategy 📆 19th July ⏰ 2:00 pm CEsT / 8:00 am EST 🎙️ Hosted & conducted by @AudienseCo 🗣️ Speakers: @rskin11, @c_osazuwa & @serrita22 ✅ Sign up and details 👇 https://t.co/I5htTH22QL | 7 |
| 1463445812713644037 | We have something better than #BlackFriday discounts! ✨ bright strategies, 😎 creative campaigns, 💡 inspiring insights... ALL FOR FREE End the year on a creative high by entering our 10 FREE 🎟️ give away for "Most @Contagious UK & Europe" https://t.co/iFyOh1jEQo https://t.co/co9fbG0Awd | 7 |
Top 10 tweets with highest Reply count
| ID | Text | Reply count |
|---|---|---|
| 1517468418592673796 | During our team virtual coffee catchup today we found ourselves sharing our favourite podcasts... And now we would love to hear about yours! Which podcasts have you excited for every new episode? | 4 |
| 1504785402825166848 | It's Friday and no newsletter from our end... so we were wondering, 🤔 what are the newsletters you just can't live without?! The ones you've never regretted subscribing to? 💌 The MUST READ in your inbox? 📥 Share with us and tag the author so we can all subscribe! | 4 |
| 1451206600967000069 | We are FAMILY. It's been amazing. Wonderful people. Great location. Several emotions. #AudienseMeetup2021 #TheAudienseWay https://t.co/AiNamSmUWX | 3 |
| 1623666111567876097 | Disney is a masterclass in tourism marketing. They’re experiencing a strong comeback postpandemic, reporting a breath-taking $28.7 billion in revenue last year from the parks alone, a 73% increase year-on-year. Let’s explore the magic ingredients in their marketing strategy.🧵 | 3 |
| 1587088761711738881 | Who has the spending power in the world of #cryptocurrency? If you want to capture the low-hanging cryptocurrency fruit, you need to understand what the respective audience segments look like. https://t.co/vsTr9i69ZR #crypto https://t.co/tWOu1Lq7ho | 3 |
| 1496887915493806082 | Having +600k people/year enjoying your opera performances isn’t bad, right? The challenge arises when you want to grow the opera house's social relevance and reach a broader segment of society. A 🧵 on how @bay_staatsoper succeeded in the digital age using audience insights. https://t.co/60MHcjJ6GO | 3 |
| 1482025383646142467 | .@taylorswift13 shook up the music industry w/ her masterful marketing campaign for the album Red (Taylor’s Version). “How did she do that?” 2 key things: - Branding - A deep understanding of her audience The good news? Any brand can adopt the same principles. Let’s dig in! 🧵 | 3 |
| 1550185589441536001 | Don't put a sale at risk by neglecting to understand where different segments of your audience come from. “Make sure you understand who your audiences are, not just one group of people.” — @c_osazuwa https://t.co/vgM9ylu659 | 2 |
| 1645824114861522947 | The trend of virtual and hybrid events has made digital marketing increasingly crucial. With the rapid growth of technology, there are numerous benefits to using digital marketing strategies in the events space. Here are some key benefits to consider from @michaelwhite196. https://t.co/HBVi3gA0Wd | 2 |
| 1643594081740931073 | Audiense and @gwidotcom have teamed up to provide a powerful integration, where you will be able to port your audiences from social to survey data. “Survey and social data: a match made in heaven” 👇🧵 | 2 |
Top 10 tweets with highest Quote count
| ID | Text | Quote count |
|---|---|---|
| 1600465377179291648 | 📢 We’re so excited to share with you the most exciting news since we changed our name to Audiense! 🚀 The audience intelligence platform you know and love is about to get even better, thanks to our acquisition of @So_PRISM. https://t.co/upcfEqys43 | 7 |
| 1503446219468808196 | Media companies like @VICE, @BuzzFeed, and @Mashable have grown loyal fanbases that number in the millions. How? By publishing audience-first content that caters to the major segments that make up their audience. Here’s what a next-level content strategy looks like. 🧵 https://t.co/Y7jnSJP1vZ | 5 |
| 1493622636399652864 | #F1’s 2021 season viewership was up 41% on the last “normal” year in 2019. It was up a significant 56% over 2020! Why such a 🚀 in 👀? One huge reason…the @netflix docuseries #DriveToSurvive. Here’s how @F1 blew up ratings (& ticket sales) by segmenting their audiences. 🧵 | 5 |
| 1482025383646142467 | .@taylorswift13 shook up the music industry w/ her masterful marketing campaign for the album Red (Taylor’s Version). “How did she do that?” 2 key things: - Branding - A deep understanding of her audience The good news? Any brand can adopt the same principles. Let’s dig in! 🧵 | 4 |
| 1492076605044400139 | [NEW] How did a @Netflix show drive @F1 viewership through the roof? Short answer: a deep understanding of their target audience. Here’s a full breakdown of how they leveraged behind-the-scenes footage & #AudienceIntelligence to drive unprecedented growth. https://t.co/o4LmcXlApQ | 4 |
| 1465667178125004801 | 🎄 The Audiense 🎅 Santa is coming to town! 🎄 Yes, it's a little bit early, but who cares! He comes baring 10 FREE passes for the Most @contagious USA event 🎁🎁🎁 Just fill in the form and get the opportunity to win one! https://t.co/yqvEWo5zVH https://t.co/1l2TU4OZeG | 3 |
| 1483837658623270912 | In the lead-up to the release of the album Red (Taylor’s Version), her team created one of the best multi-faceted marketing campaigns for an album the music industry has ever seen. This teardown takes a deep dive into the makeup of Taylor Swift’s audience. https://t.co/jaAPEhiOoW | 3 |
| 1526244099287924738 | Some sports brands are switching up the game with #NFTs🏀 Brands like @nbatopshot and @adidas are absolutely killing it, oh, and @lukamodric10! How are they tapping into their fan bases and getting it right? Let's look at the latest and greatest in the world of sports NFTs. 🧵 https://t.co/aXsjfFJjBR | 3 |
| 1524784463883952131 | [NEW] #NFTs are fast becoming a way of engaging with sports fans and they’re worth serious cash. The latest and greatest in the world of sports NFTs will show you who is getting it right. And how they’re tapping into their fan bases effectively. https://t.co/r5yFTSzK7U | 3 |
| 1628385825896665088 | Is customer journey mapping a smart investment? Before committing resources to build a customer journey map, you should understand how it will benefit your business. Follow these best practices and big names’ examples to ensure you use your time and resources well. 🧵 | 3 |
Top 10 tweets with highest Like count
| ID | Text | Like count |
|---|---|---|
| 1483837658623270912 | In the lead-up to the release of the album Red (Taylor’s Version), her team created one of the best multi-faceted marketing campaigns for an album the music industry has ever seen. This teardown takes a deep dive into the makeup of Taylor Swift’s audience. https://t.co/jaAPEhiOoW | 147 |
| 1482025383646142467 | .@taylorswift13 shook up the music industry w/ her masterful marketing campaign for the album Red (Taylor’s Version). “How did she do that?” 2 key things: - Branding - A deep understanding of her audience The good news? Any brand can adopt the same principles. Let’s dig in! 🧵 | 78 |
| 1451206600967000069 | We are FAMILY. It's been amazing. Wonderful people. Great location. Several emotions. #AudienseMeetup2021 #TheAudienseWay https://t.co/AiNamSmUWX | 36 |
| 1600465377179291648 | 📢 We’re so excited to share with you the most exciting news since we changed our name to Audiense! 🚀 The audience intelligence platform you know and love is about to get even better, thanks to our acquisition of @So_PRISM. https://t.co/upcfEqys43 | 22 |
| 1461388971380985869 | #tbt This is what happens when you try to take a nice family pic from the rooftop... 😅😍 #TheAudienseWay #AudienseMeetup2021 (Pics by @ant30... Many thanks, mate!) https://t.co/6A7NrumeX7 | 22 |
| 1546610034146217984 | Have you ever wondered how social marketing is done in the entertainment industry? @c_osazuwa, @rskin11, and @serrita22 are going to walk you through creating social media consumer segments using social data. Join us on 19th July! https://t.co/I5htTH22QL | 19 |
| 1492076605044400139 | [NEW] How did a @Netflix show drive @F1 viewership through the roof? Short answer: a deep understanding of their target audience. Here’s a full breakdown of how they leveraged behind-the-scenes footage & #AudienceIntelligence to drive unprecedented growth. https://t.co/o4LmcXlApQ | 17 |
| 1450849922811576320 | The teams for our #AudienseMeetup2021 Masterchef competition https://t.co/rHow4YoDay | 17 |
| 1541848911593312257 | 🚨 WEBINAR ALERT 🚨 💻 How to use social data to define a consumer-first marketing strategy 📆 19th July ⏰ 2:00 pm CEsT / 8:00 am EST 🎙️ Hosted & conducted by @AudienseCo 🗣️ Speakers: @rskin11, @c_osazuwa & @serrita22 ✅ Sign up and details 👇 https://t.co/I5htTH22QL | 16 |
| 1502239760907218948 | [NEW] Here’s a deep dive into how companies like @VICE, @BuzzFeed, and @Mashable create audience-focused content and build huge (and loyal) fanbases. https://t.co/AIPnaZSylb | 15 |
Top 3 Languages Used In Tweets
Top 10 Hashtags used
| Hashtag | Count |
|---|---|
| #audienceintelligence | 17 |
| #socialmedia | 15 |
| #fmcg | 15 |
| #socialdata | 13 |
| #metaverse | 12 |
| #twittermarketing | 12 |
| #buyerpersonas | 12 |
| #influencermarketing | 11 |
| #nfts | 11 |
| #insights | 11 |
Top 10 Hashtags Used In Tweets
Top 10 mentions
| Hashtag | Count |
|---|---|
| @britopian | 42 |
| @beglen | 27 |
| @thesilab | 25 |
| @pulsarplatform | 23 |
| @serrita22 | 17 |
| @audienseco | 15 |
| @audiosilver | 13 |
| @convosphere | 12 |
| @sam_ford | 12 |
| @samflemming | 12 |
Top 10 mentions
Wordcloud of Tweets
Emojis used in tweets
| Emoji | Count | Emoji Text |
|---|---|---|
| 🧵 | 122 | thread |
| 👇 | 112 | backhand_index_pointing_down |
| 👉 | 49 | backhand_index_pointing_right |
| 🚨 | 27 | police_car_light |
| 🤔 | 25 | thinking_face |
| 🔥 | 25 | fire |
| 💡 | 25 | light_bulb |
| 🚀 | 24 | rocket |
| 🎙️ | 22 | studio_microphone |
| 👀 | 20 | eyes |
Emojis groups
| Emoji Group | Count |
|---|---|
| People & Body | 277 |
| Objects | 243 |
| Activities | 204 |
| Smileys & Emotion | 128 |
| Symbols | 128 |
| Travel & Places | 117 |
| Animals & Nature | 14 |
| Food & Drink | 10 |
| Flags | 3 |