Canal & River Trust
We're the charity who looks after and bring to life 2,000 miles of waterways, because we believe #LifesBetterByWater.
480,731
Followers
2,524
Following
63,515
Tweets
18.5
Avg Engagement
908
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @CanalRiverTrust's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2010-01-07
- Verification:Yes
- Location:Ellesmere Port
Data Summary
- Tweets Analyzed:3,247
- Avg Likes per Tweet:14.4
- Avg Retweets per Tweet:4.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,247 tweetsThe Trust maintains a steady level of engagement with an average of 408 likes and 65 retweets per tweet, indicating a loyal and active follower base.
14.4
Avg Likes/Tweet
4.0
Avg Retweets/Tweet
46,869
Total Likes
13,084
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
0
Median Retweets
8
75th Percentile
1,090
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
15.2%
Original
71.0%
Replies
13.7%
Retweets
0.2%
Quotes
0.0%
Threads
21.5%
With Media
21.8%
With Links
18.8%
With #Tags
86.3%
With @Mentions
58.1%
With Emojis
123
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
4.68
Reply/Original Ratio
0.01
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
77.6%
Weekday Posts
22.4%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 3,247 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 444 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,247 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe audience primarily consists of nature enthusiasts, canal users, and history lovers, with a focus on the UK and its waterways.
Average
Audience Quality
20.4%
Suspicion Index
31.3%
Low-Quality %
38
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
47.3%
Empty Bio
24.1%
<10 Tweets
6.5%
Mass Following (>2K)
0.0%
New (<90 days)
36.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
86.2%
No URL
15.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
46,954,482
Total Potential Reach
38
Median Follower Reach
182
75th Percentile Reach
6.6%
>1K followers
0.5%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
52.5%
Creators
26,255 accounts
23.4%
Consumers
11,696 accounts
24.1%
Dormant
12,049 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
738
Verified Followers
0.73% of total
9,221
Protected Accounts
9.13% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,104,439 | Wrestler | Wrestling, Motivation, Self-promotion |
| @wossy | 4,891,845 | TV Presenter | self-indulgent, Instagram, life |
| @chris_kammy | 1,898,960 | Football pundit | Football, TV, Singing |
| @scott_mills | 1,265,763 | Radio Host | Entertainment, Music, Radio |
| @themichaelcaine | 767,605 | Actor | Movies, Acting, Charity |
| @gillinghamjoe | 699,748 | Comedian | comedy, photoshop, humor |
| @BumbleCricket | 586,309 | Cricket Commentator | cricket, raconteur, bon viveur |
| @biel_m04 | 578,617 | Footballer | Football, London, Brazil |
| @MatAshimolowo | 531,338 | Pastor | Author, Philanthropist, Events & Conferences |
| @WMPolice | 515,550 | Law enforcement | Crime prevention, emergency response, customer service |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
53,960
Followers With Bio
47,038
Followers Without Bio
53.43%
% With Bio
46.57%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,247 analyzed3,189
Combined Engagement
1,939
Total Likes
1,250
Total Retweets
638
Avg per Tweet
Key Metrics for Viral Tweets
40%
With Media
60%
With Hashtags
60%
With @Mentions
80%
With Links
Topical Analysis:
RT @metoffice: ⚠️⚠️Amber Weather Warning issued⚠️⚠️ This rare Extreme Heat warning covers much of England and parts of Wales 📈 Exceptiona…
If you’re not eager to experience the dizzying heights of Pontcysyllte Aqueduct in person, check out this video from a boater’s perspective - what a view! 😍 🎥 @OutlanderKitchn 📍 Llangollen Canal #FridayFeeling https://t.co/dB90ghXq1R
Some fantastic wildlife spotting on the towpath along the Oxford Canal near #Aynho 😍 Who knows what this species is? 🤔 Have you ever seen one on your travels? 👀 Photo captured by @retired_tom #WildlifeWednesday #BritishWildlife 🦌 https://t.co/ven3bLt0lc
We are greatly saddened by the news of the death of Her Majesty Queen Elizabeth II. The Canal & River Trust joins the nation and commonwealth in mourning her passing. We send our deepest condolences to our Patron and other Members of The Royal Family. https://t.co/KRjnYe6v0C
An accomplished fisherman, this #Bird is well-known for its motionless stance at the water’s edge 💙 Can anybody name the species? 🤨 Let us know your answer below 👇 Bonus points for your own photos too! 📷 https://t.co/6btW39fZBL
Key Insights & Takeaways
The Trust frequently shares visually engaging content, such as videos and wildlife sightings, which likely contribute to higher engagement. They emphasize the natural beauty and wildlife of their waterways, appealing to eco-conscious audiences. They also engage with current events, such as the passing of Queen Elizabeth II, to maintain relevance and community connection.
Strengths
- + Established follower base of 480,731
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @CanalRiverTrust reveals an growing Twitter presence with 480,731 followers. The account demonstrates a conversation-first approach, averaging 18.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access