Drake University
The official X feed of Drake University, a private university that has been molding minds and creating independent thinkers since 1881.
51,930
Followers
3,018
Following
17,675
Tweets
20.7
Avg Engagement
401
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @DrakeUniversity's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2007-11-15
- Verification:No
- Location:Des Moines, Iowa
Data Summary
- Tweets Analyzed:3,236
- Avg Likes per Tweet:14.9
- Avg Retweets per Tweet:5.8
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,236 tweetsThe average likes and retweets suggest a moderate level of engagement, with a focus on promoting university-related content and events. The engagement rate is consistent with similar educational institution accounts.
14.9
Avg Likes/Tweet
5.8
Avg Retweets/Tweet
48,214
Total Likes
18,835
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
4
Median Likes
1
Median Retweets
20
75th Percentile
1,105
Top Tweet
0.4
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
40.5%
Original
19.6%
Replies
25.3%
Retweets
14.6%
Quotes
0.0%
Threads
2.5%
With Media
88.0%
With Links
35.6%
With #Tags
62.3%
With @Mentions
18.7%
With Emojis
184
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.48
Reply/Original Ratio
0.58
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
84.8%
Weekday Posts
15.2%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,236 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 819 retweets (25% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,236 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience includes students, alumni, faculty, and prospective applicants interested in Drake University. The content also appeals to general followers interested in campus news and events.
Below Average
Audience Quality
37.5%
Suspicion Index
100.0%
Low-Quality %
31
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
100.0%
Empty Bio
100.0%
<10 Tweets
0.0%
Mass Following (>2K)
0.0%
New (<90 days)
0.0%
Low Ratio (<0.1)
0.0%
New (<180 days)
85.7%
No URL
100.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
18,728,175
Total Potential Reach
31
Median Follower Reach
140
75th Percentile Reach
4.2%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
0.0%
Creators
0 accounts
0.0%
Consumers
0 accounts
100.0%
Dormant
10,000 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
0
Verified Followers
0.0% of total
645
Protected Accounts
6.45% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,097,000 | Wrestler | Wrestling, Motivation, Self-promotion |
| @ChanelRion | 480,382 | Journalist | politics, journalism, news |
| @DanielLutaaya | 410,924 | Journalist | Investigative journalism, News, Mukama Wamaanyi |
| @jstorres | 398,093 | Banker | Author, Soccer, Blockchain |
| @JonRothstein | 352,001 | Sports Journalist | College Basketball, CBS Sports, Podcast |
| @RyderCupUSA | 298,816 | Sports - Golf | Golf, Team USA, Competition |
| @Sidelines_SN | 121,256 | Sports Media | Highlights, articles, podcasts |
| @Noguecatoira | 94,747 | DJ | DJing, Video Games, Techno Music |
| @catchdesmoines | 55,334 | Tourism | Travel, Events, Sports |
| @VLACS | 46,453 | Education | Education, Personalized Learning, Student-Centered |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
7,101
Followers With Bio
2,899
Followers Without Bio
71.01%
% With Bio
28.99%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,236 analyzed4,038
Combined Engagement
3,359
Total Likes
679
Total Retweets
808
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
40%
With @Mentions
100%
With Links
Topical Analysis:
A presidential candidate is celebrating their birthday at Drake University tomorrow. 💙🐶 https://t.co/WpuiNXO7KK
Yes. Drake. https://t.co/eRu9BGXvAb
NEWS: US women’s national soccer (@ussoccer) team co-captain Megan Rapinoe (@mPinoe) is the 41st Martin #Bucksbaum Distinguished Lecturer. The event will be at 7 p.m. on Nov. 18 in the Knapp Center and is free and open to the public. Read more: https://t.co/9B8mVDjBhw https://t.
Alumna Kennedy Mitchum knew there was more to racism than what appeared in @MerriamWebster's dictionary. “It’s not just disliking someone because of their race,” she said. Read the dictionary’s full response below. https://t.co/0Yen4TrvuJ
Thrilled that you were able to make it to the contest again this year, Gideon! https://t.co/aw2brOKxpY
Key Insights & Takeaways
The account frequently shares event-related updates and highlights, which likely drive engagement. Prominent mentions of notable individuals, such as presidential candidates, help attract attention and increase visibility. The use of emojis and celebratory language adds a friendly and approachable tone to the content.
Strengths
- + Established follower base of 51,930
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @DrakeUniversity reveals an growing Twitter presence with 51,930 followers. The account demonstrates a content-creator strategy, averaging 20.7 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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