Empire State Building

Empire State Building

@EmpireStateBldg

OPEN 365 days, see https://www.esbnyc.com/ for hours. 1,454 ft above NYC. Rated #1 US Attraction by @Tripadvisor. Text CONNECT to 274-16 to get alerts on our Lights!

20 West 34th St New York, NY https://www.esbnyc.com/?utm_source=Twitter&utm_medium=profile&utm_id=Twitter Joined 2010-03-15 Date of Analysis: Dec 16, 2025

289,578

Followers

716

Following

27,055

Tweets

1,229.2

Avg Engagement

1,545

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @EmpireStateBldg's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-03-15
  • Verification:No
  • Location:20 West 34th St New York, NY

Data Summary

  • Tweets Analyzed:3,244
  • Avg Likes per Tweet:1,062.9
  • Avg Retweets per Tweet:166.3
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,244 tweets

The account sees high average likes and retweets, indicating strong audience interaction. It uses a mix of promotional content, event announcements, and tribute posts to maintain engagement.

1,062.9

Avg Likes/Tweet

166.3

Avg Retweets/Tweet

3,447,966

Total Likes

539,528

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

180

Median Likes

21

Median Retweets

767

75th Percentile

336,307

Top Tweet

4.24

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

64.0%

Original

26.3%

Replies

7.0%

Retweets

2.7%

Quotes

0.0%

Threads

3.4%

With Media

71.0%

With Links

14.6%

With #Tags

40.6%

With @Mentions

21.9%

With Emojis

83

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.41

Reply/Original Ratio

0.39

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

86.6%

Weekday Posts

13.4%

Weekend Posts

Top Hashtags

#esbright (160) #empirestatebuilding (55) #1 (26) #nyc (21) #tsmidnights (19) #worldcup2022 (16) #newyork (10) #superbowl (9) #newyorkcity (7) #dyk (5)

Most Mentioned

@empirestatebldg (142) @esrtsocial (72) @bryantparknyc (39) @ateezofficial (29) @starbucks (29) @garyhershorn (25) @stategrill (22) @nymetrowx (20) @dantvusa (20) @nyislanders (18)

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Content Strategy Analysis

Based on 3,244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,075 (64%)
Replies 853 (26%)
Retweets 227 (7%)
Quote Tweets 89 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 227 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of tourists, history enthusiasts, and locals interested in New York City landmarks. They are engaged with content that highlights events, history, and interactive features like light displays.

Average

Audience Quality

21.7%

Suspicion Index

24.6%

Low-Quality %

72

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

36.9%

Empty Bio

17.0%

<10 Tweets

16.8%

Mass Following (>2K)

0.0%

New (<90 days)

45.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

85.9%

No URL

12.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

63,255,049

Total Potential Reach

72

Median Follower Reach

271

75th Percentile Reach

8.1%

>1K followers

0.9%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

69.6%

Creators

34,776 accounts

13.4%

Consumers

6,721 accounts

17.0%

Dormant

8,503 accounts

634

Verified Followers

1.27% of total

6.3%

Professional Bios

founder, dev, analyst, etc.

0.12

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

New York, NY (841) United States (623) New York, USA (513) Brooklyn, NY (314) New York (249) New Jersey, USA (234) NYC (205) Manhattan, NY (198) Los Angeles, CA (185) USA (169)

1,111

Verified Followers

1.11% of total

14,446

Protected Accounts

14.45% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@jimmyfallon 50,785,035 Comedian Comedy, TV, Music
@ParisHilton 16,823,272 Entrepreneur business, updates, media
@JohnCena 14,101,963 Wrestler Wrestling, Motivation, Self-promotion
@McDonalds 4,765,451 Fast Food Fast Food, Grimace, Friendship
@weatherchannel 4,425,956 Meteorologist Weather, Forecasts, Alerts
@tumblr 2,253,495 Blogging Tumblr, Social Media, Blogging
@BurgerKing 2,037,720 Fast Food Fast Food, Flame-Grilled, Established
@BrooklynNets 2,022,921 Sports Team Basketball, Nets Level, Brooklyn
@Garrett_Watts 1,419,259 YouTuber Video making, Breakfast burritos, Hufflepuff
@TwitterBusiness 1,352,753 - -

Top Keywords in Follower Bios

love (3,190) life (2,241) sheher (1,898) lover (1,713) music (1,576) sports (1,554) mom (1,288) account (1,089) world (1,060) enthusiast (1,043)

Top Hashtags in Follower Bios

#nyr (232) #lgm (230) #1 (216) #repbx (207) #blacklivesmatter (153) #newyorkforever (145) #blm (141) #togetherblue (130) #bitcoin (94) #resist (91)

64,892

Followers With Bio

35,108

Followers Without Bio

64.89%

% With Bio

35.11%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,244 analyzed

861,225

Combined Engagement

752,418

Total Likes

108,807

Total Retweets

172,245

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Landmarks Events Tribute Tourism New York City Engagement Promotion

Key Insights & Takeaways

The account uses tribute posts to honor notable figures, which can create emotional connections with followers. It promotes events and light displays, which are key attractions for visitors. The use of verified status and high follower count helps establish credibility and trust.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 289,578
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @EmpireStateBldg reveals an exceptionally influential Twitter presence with 289,578 followers. The account demonstrates a content-creator strategy, averaging 1,229.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025