Karine Jean-Pierre

Karine Jean-Pierre

@PressSec

35th White House Press Secretary

https://www.whitehouse.gov/ Joined 2021-01-13 Date of Analysis: Dec 16, 2025

2,421,634

Followers

418

Following

1,097

Tweets

5,135.4

Avg Engagement

6,708

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines PressSec's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mega Influencer (1M+)
  • Account Age:2021-01-13
  • Verification:Yes
  • Location:Not specified

Data Summary

  • Tweets Analyzed:1,986
  • Avg Likes per Tweet:3,279.0
  • Avg Retweets per Tweet:1,856.4
  • Followers Analyzed:50,000

Engagement Analysis

Based on 1,986 tweets

Each tweet typically receives high engagement with an average of 103,829 likes and 14,334 retweets.

3,279.0

Avg Likes/Tweet

1,856.4

Avg Retweets/Tweet

6,512,084

Total Likes

3,686,834

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

518

Median Likes

358

Median Retweets

3,817

75th Percentile

386,670

Top Tweet

2.12

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Curator

Amplifies others content frequently

31.7%

Original

19.0%

Replies

41.1%

Retweets

8.2%

Quotes

0.0%

Threads

0.1%

With Media

31.9%

With Links

3.4%

With #Tags

69.2%

With @Mentions

1.9%

With Emojis

167

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.6

Reply/Original Ratio

0.2

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

85.1%

Weekday Posts

14.9%

Weekend Posts

Top Hashtags

#nanmlk2023 (7) #1 (7) #2 (4) #flyeaglesfly (3) #theview (2) #nationalcomingoutday (2) #teamusa (2) #louisville (1) #believe (1) #womenofcourage (1)

Most Mentioned

@potus (680) @presssec (83) @whcos (66) @flotus (54) @whitehouse (52) @chrismeagher46 (26) @benwakana46 (21) @vp (20) @andrewjbates46 (18) @kjp46 (15)

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Content Strategy Analysis

Based on 1,986 tweets

Content Type Distribution

Content Breakdown

Original Tweets 630 (32%)
Replies 378 (19%)
Retweets 816 (41%)
Quote Tweets 162 (8%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 816 retweets (41% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 1,986 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience includes the general public, media, and political stakeholders interested in White House updates.

Average

Audience Quality

29.5%

Suspicion Index

39.0%

Low-Quality %

16

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

51.9%

Empty Bio

37.1%

<10 Tweets

8.8%

Mass Following (>2K)

0.0%

New (<90 days)

61.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

90.2%

No URL

26.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

33,203,757

Total Potential Reach

16

Median Follower Reach

88

75th Percentile Reach

5.1%

>1K followers

0.7%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

39.4%

Creators

19,692 accounts

23.5%

Consumers

11,740 accounts

37.1%

Dormant

18,568 accounts

950

Verified Followers

1.9% of total

6.7%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (656) Washington, DC (253) USA (214) Los Angeles, CA (210) California, USA (164) New York, USA (163) Florida, USA (142) Texas, USA (118) Nigeria (117) Chicago, IL (113)

20,798

Verified Followers

0.86% of total

333,703

Protected Accounts

13.8% of total

7.2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@jimmyfallon 51,337,717 Comedian Comedy, TV, Music
@HillaryClinton 31,602,598 Politician -
@POTUS 24,289,841 - -
@ABC 17,629,349 News Outlet -
@JohnCena 13,852,304 Wrestler Wrestling, Motivation, Self-promotion
@johnlegend 13,811,368 Singer Music, Family, Wine
@AOC 13,255,734 Politician politics, social justice, equality
@maddow 10,643,539 Political Commentator Politics, News, Commentary
@AdamSchefter 9,659,047 Sports Journalist NFL, Insider, Podcast
@NPR 8,976,884 News Broadcaster News, Arts, Music

Top Keywords in Follower Bios

love (78,535) mom (69,739) life (58,144) lover (58,124) wife (45,894) sheher (41,865) proud (39,513) husband (37,213) music (32,280) world (31,899)

Top Hashtags in Follower Bios

#resist (15,539) #blm (15,282) #blacklivesmatter (8,114) #voteblue (4,944) #fbr (4,446) #resistance (3,160) #theresistance (3,143) #resister (2,497) #lgbtq (2,375) #bidenharris (2,373)

1,387,098

Followers With Bio

1,031,536

Followers Without Bio

57.35%

% With Bio

42.65%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 1,986 analyzed

1,113,184

Combined Engagement

243,663

Total Likes

869,521

Total Retweets

222,637

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

20%

With Links

Topical Analysis:

White House Communication Transparency Policy Updates Economic Data Factual Reporting

Key Insights & Takeaways

The account emphasizes truth and science in communication. It highlights policy and economic updates with data-driven context. It maintains a formal tone while addressing public concerns directly.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 2,421,634
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of PressSec reveals an exceptionally influential Twitter presence with 2,421,634 followers. The account demonstrates a content-creator strategy, averaging 5,135.4 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025