Rt Hon Andrew Mitchell MP
Minister of State (Development & Africa) @FCDOgovUK #UKInternationalDevelopment #UKDev #UKAid Member of Parliament for the Royal Town of Sutton Coldfield
12,228
Followers
220
Following
600
Tweets
118.2
Avg Engagement
72
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @AndrewmitchMP's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2022-09-10
- Verification:No
- Location:Royal Sutton Coldfield
Data Summary
- Tweets Analyzed:436
- Avg Likes per Tweet:69.1
- Avg Retweets per Tweet:49.1
- Followers Analyzed:8,525
Engagement Analysis
Based on 436 tweetsHis tweets receive a high level of engagement, with an average of 2,151 likes and 538 retweets per post. This suggests a strong interest in his diplomatic and development-related content.
69.1
Avg Likes/Tweet
49.1
Avg Retweets/Tweet
30,111
Total Likes
21,424
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
6
Median Likes
4
Median Retweets
44
75th Percentile
18,258
Top Tweet
9.67
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
48.6%
Original
11.2%
Replies
33.7%
Retweets
6.4%
Quotes
0.0%
Threads
0.2%
With Media
78.0%
With Links
35.1%
With #Tags
67.4%
With @Mentions
32.6%
With Emojis
246
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.23
Reply/Original Ratio
0.19
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
84.4%
Weekday Posts
15.6%
Weekend Posts
Top Hashtags
Most Mentioned
Want This Report as PDF?
We're building PDF export for these analytics reports. Register your interest to get early access.
Content Strategy Analysis
Based on 436 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 147 retweets (34% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 436 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 8,525 followersHis audience includes policymakers, diplomats, and development professionals interested in UK international relations. Followers are likely engaged with global development and political affairs.
Good
Audience Quality
18.6%
Suspicion Index
16.2%
Low-Quality %
185
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
25.1%
Empty Bio
11.8%
<10 Tweets
25.5%
Mass Following (>2K)
0.0%
New (<90 days)
32.9%
Low Ratio (<0.1)
0.0%
New (<180 days)
76.9%
No URL
7.3%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
51,490,967
Total Potential Reach
185
Median Follower Reach
767
75th Percentile Reach
21.3%
>1K followers
4.8%
>10K followers
1.3%
>50K followers
0.6%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
71.9%
Creators
6,131 accounts
16.3%
Consumers
1,387 accounts
11.8%
Dormant
1,007 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
372
Verified Followers
4.36% of total
691
Protected Accounts
8.11% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,106,622 | Wrestler | Wrestling, Motivation, Self-promotion |
| @verified | 4,201,221 | - | - |
| @WFP | 2,068,201 | Humanitarian | Humanitarian, ZeroHunger, NobelPeacePrize |
| @RishiSunak | 1,940,087 | Politician | Politics, Economics, Finance |
| @DrTedros | 1,939,243 | Doctor | Health, Global, Leadership |
| @FCDOGovUK | 1,076,341 | Diplomacy | International relations, Security, Poverty |
| @FCDOArabic | 682,472 | Diplomat | Politics, Diplomacy, International Relations |
| @CGDev | 667,575 | Think Tank | Global prosperity, Independent research, Ideas |
| @advocatemahere | 651,507 | Lawyer | Constitutional Law, African Development, MDC Alliance |
| @Conservatives | 606,345 | Politician | Brexit, Unite, Defeat |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
6,387
Followers With Bio
2,138
Followers Without Bio
74.92%
% With Bio
25.08%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
Buy Follower Data
Export full follower list with profile details, bios, locations, and follower counts as CSV.
Buy Followers - from $15Buy Tweet Data
Export tweets with engagement metrics, timestamps, media, and reply/retweet details as CSV.
Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 436 analyzed33,676
Combined Engagement
18,521
Total Likes
15,155
Total Retweets
6,735
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
60%
With Links
Topical Analysis:
Free & fair elections 🗳️ 🇳🇬 Continuing my meetings with Nigeria’s presidential candidates, I met @PeterObi yesterday. Great to learn about his policies. I look forward to working in partnership with whichever candidate Nigeria elects. https://t.co/At8Xu5Q7JQ
RT @RoyalFamily: The State Funeral of Her Majesty The Queen will take place at Westminster Abbey on Monday 19th September. Prior to the State Funeral, The Queen will Lie-in-State in Westminster Hall for four days, to allow the public to pay their respects.
Met with @atiku, one of Nigeria’s presidential candidates today. 🇬🇧 is committed to supporting 🇳🇬 to ensure free, fair and credible elections. I enjoyed hearing about his policies and look forward to working with whichever party wins in 2023🤝 https://t.co/VLSeMRk3W2
RT @UKinNigeria: Please see The British High Commission in Nigeria's Statement on the Gubernatorial and State House of Assembly elections of 18 March 2023. https://t.co/ccCpWtIiIY
The Nigerian people continue to show their commitment to democracy and it is encouraging that parties are working to resolve disputes peacefully and through the courts. #NigeriaDecides2023
Key Insights & Takeaways
He frequently engages with Nigerian political figures, emphasizing UK support for free and fair elections in Nigeria. His content highlights the UK's role in promoting democracy and peaceful political processes. He uses verified accounts and hashtags to reinforce his official and professional identity.
Strengths
- + Strong engagement rates above platform average
- + Established follower base of 12,228
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @AndrewmitchMP reveals an well-established Twitter presence with 12,228 followers. The account demonstrates a content-creator strategy, averaging 118.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
Need Programmatic Access?
We're building an API for developers and researchers. Get access to Twitter data programmatically for your applications and analysis.
Register Interest for API Access