Brian Mikkelsen
Adm. direktør @DanskErhverv | #rammevilkår
20,538
Followers
857
Following
4,646
Tweets
29.8
Avg Engagement
180
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @BrianAMikkelsen's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2012-08-22
- Verification:Yes
- Location:Not specified
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:27.0
- Avg Retweets per Tweet:2.8
- Followers Analyzed:20,568
Engagement Analysis
Based on 500 tweetsHis tweets receive moderate engagement with an average of 172 likes and 16 retweets. The content often includes calls for action and public debate on key issues.
27.0
Avg Likes/Tweet
2.8
Avg Retweets/Tweet
13,480
Total Likes
1,402
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
20
Median Likes
2
Median Retweets
38
75th Percentile
253
Top Tweet
1.45
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
65.2%
Original
23.6%
Replies
6.6%
Retweets
4.6%
Quotes
0.0%
Threads
0.2%
With Media
70.4%
With Links
52.2%
With #Tags
62.0%
With @Mentions
22.0%
With Emojis
201
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.36
Reply/Original Ratio
0.7
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
85.2%
Weekday Posts
14.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 33 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 20,568 followersHis audience is primarily interested in Danish politics, labor conditions, and business leadership. They engage with his content on topics like diversity and public policy.
Average
Audience Quality
26.0%
Suspicion Index
36.8%
Low-Quality %
28
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
44.3%
Empty Bio
38.7%
<10 Tweets
5.8%
Mass Following (>2K)
0.0%
New (<90 days)
49.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
77.5%
No URL
29.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
28,659,476
Total Potential Reach
28
Median Follower Reach
200
75th Percentile Reach
9.1%
>1K followers
1.2%
>10K followers
0.3%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
40.3%
Creators
8,294 accounts
20.9%
Consumers
4,308 accounts
38.7%
Dormant
7,966 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
414
Verified Followers
2.01% of total
697
Protected Accounts
3.39% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @hootsuite | 7,326,277 | Social Media Manager | Social media, news, tips |
| @Variety | 2,909,813 | Entertainment industry | Entertainment, Business, Variety |
| @LeBronJames | 1,006,039 | - | - |
| @djkingassassin | 474,670 | DJ | Music, Club, Producer |
| @tv2newsdk | 431,178 | News Anchor | News, 24/7, TV |
| @ceoworld | 348,253 | CEO | business, leadership, journalism |
| @tveitdal | 343,768 | Environmental Activist | Climate Change, Renewable Energy, Nature |
| @dupreeh | 305,109 | Esports Player | CS:GO, Major Champion, TeamVitality |
| @Ohmygossip | 256,115 | Blogger | Travel, Lifestyle, Media |
| @yicaichina | 237,159 | News Reporter | economy, businesses, TMT |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
11,459
Followers With Bio
9,109
Followers Without Bio
55.71%
% With Bio
44.29%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed1,056
Combined Engagement
1,026
Total Likes
30
Total Retweets
211
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
60%
With Hashtags
40%
With @Mentions
40%
With Links
Topical Analysis:
Hallo @DRdirekte og @tv2nyhederne hvad med fokus på hvordan pengene tjenes istedet for kun hvordan de bruges ? #dkpol #folketingsvalg
Tour De France i Danmark var en stor succes. Nu viser ny måling, at 58 procent af danskerne mener, at der skal gøres endnu mere for at trække store sportsbegivenheder til Danmark. Vi i @danskerhverv er helt enige! https://t.co/IkpFkcAQy4
Vi skal have mere diversitet. Bl.a. flere kvinder ind i bestyrelserne. Ikke fordi de er kvinder, men fordi de er dygtige. Rigtig god dag alle sammen! https://t.co/xFrW4LfJJ2
I kulturlivet aner man ikke, om man kan slå dørene op på mandag eller ej. Restauranter, natteliv, feriearrangører og mange andre har brug for klarhed, så de kan tilpasse driften. Vi appelerer til, at restriktionerne ikke forlænges - og at der besluttes en langsigtet plan #dkpol
Tiden er kommet til, at vi fremover håndterer corona som influenza. Tiden er ved at komme til, at stoppe med nedlukninger og stramme restriktioner. Medmindre der kommer nye, alvorlige varianter, så er vacciner løsningen #dkpol
Key Insights & Takeaways
He frequently highlights the need for more diversity in leadership roles, emphasizing merit over gender. He engages with media outlets and public figures to discuss policy and societal changes. His tweets often focus on labor conditions and public opinion on economic and political matters.
Strengths
- + Established follower base of 20,538
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @BrianAMikkelsen reveals an growing Twitter presence with 20,538 followers. The account demonstrates a content-creator strategy, averaging 29.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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