UNOCHA Nigeria
U.N. Office for the Coordination of Humanitarian Affairs supports the humanitarian community in meeting needs of people caught in crisis in north-east Nigeria
23,277
Followers
852
Following
4,229
Tweets
49.0
Avg Engagement
106
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @OCHANigeria's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2015-12-01
- Verification:No
- Location:Nigeria
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:3.3
- Avg Retweets per Tweet:45.6
- Followers Analyzed:21,650
Engagement Analysis
Based on 500 tweetsAverage engagement per tweet is 40 likes and 24 retweets, indicating moderate interaction. Verified accounts make up 1.4% of the followers, suggesting a mix of public and institutional interest.
3.3
Avg Likes/Tweet
45.6
Avg Retweets/Tweet
1,671
Total Likes
22,824
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
11
Median Retweets
30
75th Percentile
6,973
Top Tweet
2.1
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
21.6%
Original
0.6%
Replies
77.0%
Retweets
0.8%
Quotes
0.0%
Threads
0.4%
With Media
25.6%
With Links
44.2%
With #Tags
83.6%
With @Mentions
17.0%
With Emojis
166
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.03
Reply/Original Ratio
0.01
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
83.2%
Weekday Posts
16.8%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 385 retweets (77% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 21,650 followersThe primary audience includes humanitarian workers, aid organizations, and individuals interested in crisis response. Followers are likely engaged with global and local humanitarian issues.
Average
Audience Quality
22.6%
Suspicion Index
21.5%
Low-Quality %
76
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
30.1%
Empty Bio
22.4%
<10 Tweets
19.6%
Mass Following (>2K)
0.0%
New (<90 days)
44.5%
Low Ratio (<0.1)
0.0%
New (<180 days)
82.0%
No URL
13.0%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
66,493,096
Total Potential Reach
76
Median Follower Reach
310
75th Percentile Reach
10.0%
>1K followers
1.6%
>10K followers
0.5%
>50K followers
0.3%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
52.2%
Creators
11,310 accounts
25.4%
Consumers
5,501 accounts
22.4%
Dormant
4,839 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
312
Verified Followers
1.44% of total
1,337
Protected Accounts
6.18% of total
6 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @WHO | 12,179,116 | Healthcare | UnitedNations, HealthForAll, COVID19 |
| @cuppymusic | 5,769,297 | DJ | Music, DJing, Philanthropy |
| @ShehuSani | 3,061,288 | Politician | Human Rights, Author, PanAfricanist |
| @daily_trust | 2,699,205 | News outlet | News, Nigeria, Trustworthy |
| @ICRC | 2,295,684 | Humanitarian | Humanitarian, Conflict, Protection |
| @bbchausa | 1,976,280 | News broadcaster | News, Hausa, World |
| @UNarabic | 1,596,999 | International Relations | Peace, Dignity, Equality |
| @LeadershipNGA | 1,369,313 | News Provider | News, Multimedia, Abuja |
| @NCDCgov | 1,260,503 | Healthcare | Health, Disease Control, Nigeria |
| @thecableng | 1,152,977 | News outlet | News, Nigeria, Independent |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
15,131
Followers With Bio
6,519
Followers Without Bio
69.89%
% With Bio
30.11%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed11,522
Combined Engagement
0
Total Likes
11,522
Total Retweets
2,304
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
100%
With @Mentions
20%
With Links
Topical Analysis:
RT @LarryMadowo: In-depth reporting of #NigeriaFloods. Literally. Tomorrow on CNN https://t.co/9hACeV21zg
RT @COP27P: History was made today at #COP27 in Sharm El-Sheikh as parties agreed to the establishment of a long-awaited loss and damage fu…
RT @antonioguterres: Far from the spotlight and out of the headlines, humanitarians work around the clock to make our world a better place.…
RT @antonioguterres: On Friday's International Day to End Violence Against Women, I call on governments to increase funding by 50% by 2026…
RT @antonioguterres: I am more determined than ever to make 2023 a year for peace, and a year for action. We can’t accept things as they a…
Key Insights & Takeaways
The account highlights the need for financial and agricultural support in crisis-affected regions. It emphasizes the scale of the humanitarian and protection crisis in north-east Nigeria. Verified accounts are a small but significant portion of the audience, indicating credibility and institutional interest.
Strengths
- + Established follower base of 23,277
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @OCHANigeria reveals an growing Twitter presence with 23,277 followers. The account demonstrates a content-creator strategy, averaging 49.0 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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