PWCS
The official Twitter site of Prince William County Public Schools. This PWCS social media platform has been approved by the PWCS Communications Department.
106,869
Followers
673
Following
21,988
Tweets
13.8
Avg Engagement
182
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @PWCSNews's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-09-14
- Verification:Yes
- Location:Prince William County, VA
Data Summary
- Tweets Analyzed:596
- Avg Likes per Tweet:10.4
- Avg Retweets per Tweet:3.4
- Followers Analyzed:50,000
Engagement Analysis
Based on 596 tweetsOn average, tweets receive 150 likes and 29 retweets, indicating moderate engagement. The account's verified status is low, suggesting limited official verification from Twitter.
10.4
Avg Likes/Tweet
3.4
Avg Retweets/Tweet
6,220
Total Likes
2,030
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
2
Median Likes
2
Median Retweets
15
75th Percentile
687
Top Tweet
0.13
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
39.9%
Original
2.3%
Replies
47.3%
Retweets
10.4%
Quotes
0.0%
Threads
1.0%
With Media
60.7%
With Links
20.0%
With #Tags
67.6%
With @Mentions
39.4%
With Emojis
158
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.06
Reply/Original Ratio
0.22
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
84.9%
Weekday Posts
15.1%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 596 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 282 retweets (47% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 596 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience includes parents, students, and educators within Prince William County. The account also reaches a broader public interested in school updates and community news.
Average
Audience Quality
32.3%
Suspicion Index
50.7%
Low-Quality %
3
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
58.2%
Empty Bio
55.8%
<10 Tweets
2.6%
Mass Following (>2K)
0.0%
New (<90 days)
55.8%
Low Ratio (<0.1)
0.0%
New (<180 days)
92.0%
No URL
43.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
11,881,869
Total Potential Reach
3
Median Follower Reach
27
75th Percentile Reach
1.9%
>1K followers
0.2%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
23.6%
Creators
11,814 accounts
20.6%
Consumers
10,289 accounts
55.8%
Dormant
27,897 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
294
Verified Followers
0.29% of total
8,149
Protected Accounts
8.07% of total
7 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @6BillionPeople | 2,038,023 | - | - |
| @soledadobrien | 1,320,037 | Journalist | working, mom, journalist |
| @khanacademy | 807,888 | Education | Education, Learning, Teaching |
| @TayeDiggs | 648,409 | Actor | acting, chocolate, hosting |
| @AxelKoster | 599,418 | Recruiter | Global Executive Recruitment, Strategy, Cycling |
| @MarkWarner | 498,893 | Politician | politics, Virginia, intelligence |
| @djkingassassin | 474,672 | DJ | Music, Club, Producer |
| @natsechobbyist | 423,527 | Podcaster | National Security, Hobbyist, Podcasting |
| @2thank | 395,279 | Appreciation Coach | Appreciation, Gratitude, Recognition |
| @nbcwashington | 355,293 | News Outlet | Breaking news, weather, investigations |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
34,464
Followers With Bio
66,535
Followers Without Bio
34.12%
% With Bio
65.88%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 596 analyzed1,638
Combined Engagement
1,436
Total Likes
202
Total Retweets
328
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
20%
With Links
Topical Analysis:
All Prince William County Public Schools are operating on Code Orange on Thursday, December 15. More information: https://t.co/QvryKzb0vn
The National Weather Service is forecasting inclement weather that may impact school operational status for tomorrow. PWCS is monitoring the inclement weather conditions predicted for tomorrow morning and the potential impact on school operations.
Any decision to change operations will be made by 7:30 p.m. this evening in order to allow families adequate notice.
Therefore, a Code Orange has been issued for tomorrow. Thank you for understanding as we seek to be open whenever possible.
The weather forecast for Thursday would typically call for a two-hour delay, but due to double bus runs and staffing shortages, as well as uncertainty in temperatures that may cause icy conditions in parts of the county, we are unable to operate safely on a delay.
Key Insights & Takeaways
The account frequently shares updates about school closures and weather-related changes. It highlights student achievements and school events to foster community pride. The content is primarily informational and serves as a communication tool for the district.
Strengths
- + Established follower base of 106,869
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @PWCSNews reveals an growing Twitter presence with 106,869 followers. The account demonstrates a content-creator strategy, averaging 13.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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