Tullow Oil plc

Tullow Oil plc

@TullowOilplc

Tullow Oil is an independent oil and gas company focused on Africa and South America.

London https://www.tullowoil.com/ Joined 2010-06-30 Date of Analysis: Dec 16, 2025

24,583

Followers

921

Following

1,281

Tweets

15.8

Avg Engagement

251

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @TullowOilplc's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-06-30
  • Verification:No
  • Location:London

Data Summary

  • Tweets Analyzed:599
  • Avg Likes per Tweet:8.7
  • Avg Retweets per Tweet:7.0
  • Followers Analyzed:24,538

Engagement Analysis

Based on 599 tweets

The account has an average of 126 likes and 94 retweets per tweet, indicating moderate engagement. The engagement rate is influenced by the nature of the content, which often includes statements and updates.

8.7

Avg Likes/Tweet

7.0

Avg Retweets/Tweet

5,225

Total Likes

4,219

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

5

Median Likes

4

Median Retweets

17

75th Percentile

925

Top Tweet

0.64

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

73.5%

Original

8.3%

Replies

17.4%

Retweets

0.8%

Quotes

0.0%

Threads

0.2%

With Media

66.4%

With Links

65.9%

With #Tags

29.5%

With @Mentions

0.8%

With Emojis

148

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.11

Reply/Original Ratio

0.05

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

99.3%

Weekday Posts

0.7%

Weekend Posts

Top Hashtags

#tullowoil (75) #tullow (42) #ceo (35) #rahuldhir (33) #tradingstatement (31) #ghana (23) #kenya (16) #cfo (13) #tullowghana (13) #tradingupdate (13)

Most Mentioned

@tullowoilplc (101) @investin_africa (25) @iia_kenya (11) @offshoreenergyt (10) @right2dream (9) @youthbridge2 (8) @africaoilweek (7) @africangifted (6) @sabreeducation (4) @ystoneadvisoryk (3)

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Content Strategy Analysis

Based on 599 tweets

Content Type Distribution

Content Breakdown

Original Tweets 440 (73%)
Replies 50 (8%)
Retweets 104 (17%)
Quote Tweets 5 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 104 retweets (17% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 599 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 24,538 followers

The audience likely includes investors, industry professionals, and stakeholders interested in Tullow Oil's operations. The content is tailored to provide updates and clarify company-related issues.

Good

Audience Quality

17.5%

Suspicion Index

20.8%

Low-Quality %

125

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

31.0%

Empty Bio

17.7%

<10 Tweets

17.1%

Mass Following (>2K)

0.0%

New (<90 days)

26.3%

Low Ratio (<0.1)

0.0%

New (<180 days)

67.3%

No URL

10.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

57,425,504

Total Potential Reach

125

Median Follower Reach

454

75th Percentile Reach

13.3%

>1K followers

1.9%

>10K followers

0.6%

>50K followers

0.3%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

60.5%

Creators

14,836 accounts

21.8%

Consumers

5,355 accounts

17.7%

Dormant

4,347 accounts

329

Verified Followers

1.34% of total

17.5%

Professional Bios

founder, dev, analyst, etc.

0.22

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Nairobi, Kenya (945) Nairobi (520) London (464) Kampala, Uganda (446) Kenya (415) Accra, Ghana (359) London, England (336) Ghana (278) United Kingdom (215) Uganda (186)

329

Verified Followers

1.34% of total

2,263

Protected Accounts

9.22% of total

10 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@lonelyplanet 6,181,568 Travel Blogger travel, photography, videos
@BeatsByAssassin 2,266,206 Multitalented Actor, Director, Rapper
@OleItumbi 2,145,281 Strategist Politics, Communication, Farming
@RobertAlai 1,850,276 Politician Tech, Politics, Auditing
@johnallannamu 1,030,808 Journalist Husband, Dad, Co-founder
@toluogunlesi 802,142 Public Relations Public Policy, Comms, Digital
@AnneKiguta 763,826 Journalist politics, business, human rights
@CanaryMugume 759,328 Journalist Investigative journalism, news, truth
@PleasureEllis 686,500 Entertainer Music, Transformation, Celebration
@KBCChannel1 668,585 News Broadcaster News, Kenya, TV Shows

Top Keywords in Follower Bios

oil (1,537) gas (1,321) energy (1,271) business (814) services (689) industry (614) africa (610) engineer (564) management (546) life (536)

Top Hashtags in Follower Bios

#energy (117) #oil (98) #oilandgas (78) #gas (69) #africa (42) #engineering (33) #business (29) #mining (23) #entrepreneur (22) #bitcoin (19)

16,939

Followers With Bio

7,599

Followers Without Bio

69.03%

% With Bio

30.97%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 599 analyzed

1,689

Combined Engagement

974

Total Likes

715

Total Retweets

338

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

40%

With Hashtags

20%

With @Mentions

40%

With Links

Topical Analysis:

Company Updates Legal And Financial Claims Leadership Changes
Tullow Oil plc
@TullowOilplc

Tullow n'a effectué aucun paiement à Sonko. Les documents sont des faux évidents. Ils n’ont pas été signés, n’ont pas le papier à en-tête de Tullow &amp; sont écrits dans un anglais médiocre. Tullow n'a aucun bureau, personne ou licence au Sénégal &amp; ne fait jamais de dons pol

2019-01-11
Retweets: 414 Likes: 511 Engagement: 925
Tullow Oil plc
@TullowOilplc

Kweku Awotwi, MD of Tullow Ghana (TGL), has been promoted to Executive Vice President of Tullow Oil plc. Mr Awotwi is now a member of Tullow’s Executive Team, which has oversight and responsibility for Tullow’s global operations. Mr Awotwi will also retain full oversight of TGL.

2019-05-23
Retweets: 89 Likes: 164 Engagement: 253
Tullow Oil plc
@TullowOilplc

@TullowOilplc has not made any payments to O. Sonko. Documents circulating in Senegal are obvious fakes. They haven't been signed, don’t have Tullow’s letterhead &amp; are written in poor English. Tullow has no offices, people or licences in Senegal &amp; never makes political do

2019-01-11
Retweets: 107 Likes: 137 Engagement: 244
Tullow Oil plc
@TullowOilplc

Kenya’s first oil shipment has officially left the dock! This is a key milestone for Kenya and the start of a great journey. The Early Oil Pilot Scheme (EOPS) is an important step towards Full Field Development (FFD). #firstofakind #ProjectOilKenya https://t.co/sF844UdEsx

2019-08-27
Retweets: 55 Likes: 91 Engagement: 146
Tullow Oil plc
@TullowOilplc

Tullow Oil plc (Tullow) is pleased to announce that the sale of its assets in Uganda to Total has completed with $500 million consideration received earlier today. Read more here: https://t.co/zmQcSyHMuT #Tullowoil #Total https://t.co/v08A1yOYrP

2020-11-10
Retweets: 50 Likes: 71 Engagement: 121

Key Insights & Takeaways

The account frequently addresses legal and financial claims, which may indicate a need to manage public perception. The content includes internal promotions and leadership changes, suggesting a focus on internal communication. There is a notable mention of specific individuals and regions, which may highlight key operational areas or controversies.

Strengths

  • + Established follower base of 24,583
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @TullowOilplc reveals an growing Twitter presence with 24,583 followers. The account demonstrates a content-creator strategy, averaging 15.8 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025