Leicestershire CC
Bringing you news and updates from the County Council. We'll try to reply as quickly as we can during office hours.
23,061
Followers
1,917
Following
47,331
Tweets
3.3
Avg Engagement
276
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @LeicsCountyHall's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2010-12-14
- Verification:No
- Location:Leicestershire, United Kingdom
Data Summary
- Tweets Analyzed:500
- Avg Likes per Tweet:1.4
- Avg Retweets per Tweet:1.9
- Followers Analyzed:23,015
Engagement Analysis
Based on 500 tweetsThe account maintains a steady engagement rate with average likes and retweets, indicating a consistent but not highly interactive audience. The verified status suggests trust and credibility among followers.
1.4
Avg Likes/Tweet
1.9
Avg Retweets/Tweet
714
Total Likes
929
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
1
Median Likes
1
Median Retweets
4
75th Percentile
34
Top Tweet
0.14
Engagement per 1K Followers
Normalized influence metric
Long Tail
Engagement Pattern
Mix of hits and regular posts
Posting Behavior
Content style and format preferences
Mixed
Balanced content approach
64.0%
Original
22.8%
Replies
12.8%
Retweets
0.4%
Quotes
0.0%
Threads
0.2%
With Media
69.0%
With Links
25.4%
With #Tags
43.8%
With @Mentions
48.2%
With Emojis
237
Avg Length
Audience Reaction Profile
Interactive
Balances broadcasting with conversation
0.36
Reply/Original Ratio
0.03
Quote/RT Ratio
Posting Rhythm
Somewhat Bursty
Occasional posting spikes
85.6%
Weekday Posts
14.4%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 500 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 64 retweets (13% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 500 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 23,015 followersThe primary audience is likely residents of Leicestershire and local stakeholders interested in council services. The content is tailored to inform and update the public on council activities and decisions.
Good
Audience Quality
15.3%
Suspicion Index
21.4%
Low-Quality %
102
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
31.9%
Empty Bio
17.5%
<10 Tweets
10.3%
Mass Following (>2K)
0.0%
New (<90 days)
23.1%
Low Ratio (<0.1)
0.0%
New (<180 days)
63.0%
No URL
10.8%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
44,545,250
Total Potential Reach
102
Median Follower Reach
418
75th Percentile Reach
12.4%
>1K followers
1.2%
>10K followers
0.2%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
61.9%
Creators
14,249 accounts
20.6%
Consumers
4,737 accounts
17.5%
Dormant
4,029 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
271
Verified Followers
1.18% of total
2,347
Protected Accounts
10.2% of total
9 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,750 | Wrestler | Wrestling, Motivation, Self-promotion |
| @hootsuite | 7,326,218 | Social Media Manager | Social media, news, tips |
| @BeatsByAssassin | 2,266,206 | Multitalented | Actor, Director, Rapper |
| @nonprofitorgs | 774,714 | Nonprofit Advocate | Nonprofits, Digital Marketing, Fundraising |
| @UKHouseofLords | 328,465 | Government oversight | Politics, Legislation, Government |
| @DCMS | 286,947 | Government | Digital, Culture, Media |
| @ITVCentral | 246,725 | News broadcaster | News, Videos, Broadcast |
| @bbcpress | 213,603 | Public Relations | - |
| @mencap_charity | 213,336 | Charity | Support, Learning disability, Carers |
| @ItGetsBetter | 189,491 | Advocacy | LGBTQ+, storytelling, community |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
15,671
Followers With Bio
7,344
Followers Without Bio
68.09%
% With Bio
31.91%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 500 analyzed135
Combined Engagement
73
Total Likes
62
Total Retweets
27
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
40%
With Hashtags
40%
With @Mentions
80%
With Links
Topical Analysis:
We've just launched a new searchable online map which shows all the Tree Preservation Orders (TPOs) issued by Leicestershire County Council. It will help us and you protect some of the most valuable trees in the county. 🌳🌲Find out more 👉 https://t.co/o7TfC4ATPW https://t.co/QFvh8
RT @arrivamidlandsE: Leicestershire Bus Services. Due to severe weather conditions, our services across Leicester will not be running until…
⚠️Time to update you on the wintry weather⚠️ Gritters have been out doing day runs on areas with heavy snow fall, and our drivers will be out again tonight while you're snuggled up inside to break down slush #NotAllHeroesWearCapes https://t.co/xFmgSRaxu5
What's this about the Big Help Out?🤔It's volunteering fit for a King... Volunteer as part of the Big Help Out on the Coronation Bank Holiday Monday 8 May 👑 Read all about it 👉 https://t.co/qUJvYJsigl #LeicsBigHelpOut @LeicsLieutenant https://t.co/JFVuBF0NBz
Start spreading the news... we're gritting today Brrr it’s cold! The gritters are out & about tonight and our online map shows where they will be➡️https://t.co/bO9QUiXruM https://t.co/y00WU1Vrse
Key Insights & Takeaways
The account frequently shares updates on weather-related services like gritting operations, showing a focus on public safety and infrastructure. It has launched a new searchable online map for Tree Preservation Orders, indicating a commitment to transparency and accessibility. The content is mostly informational and reactive, with a strong emphasis on keeping the public informed about council activities.
Strengths
- + Established follower base of 23,061
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @LeicsCountyHall reveals an growing Twitter presence with 23,061 followers. The account demonstrates a content-creator strategy, averaging 3.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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