Adom 106.3 FM

Adom 106.3 FM

@Adom1063fm

The official twitter handle for Ghana's🇬🇭 No.1 Radio station - Adom 106.3 fm, Accra-Ghana🇬🇭 ---- #AdomFM #YɛyɛTough💪

Greater Accra, Ghana https://www.adomonline.com/ Joined 2015-04-01 Date of Analysis: Dec 16, 2025

125,552

Followers

109

Following

111,359

Tweets

30.6

Avg Engagement

77

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Adom1063fm's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2015-04-01
  • Verification:No
  • Location:Greater Accra, Ghana

Data Summary

  • Tweets Analyzed:3,249
  • Avg Likes per Tweet:15.5
  • Avg Retweets per Tweet:15.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,249 tweets

The account has a moderate to high engagement rate with an average of 1,748 likes and 238 retweets per tweet. The content often includes multimedia and collaborations with artists, which boosts interaction.

15.5

Avg Likes/Tweet

15.1

Avg Retweets/Tweet

50,305

Total Likes

49,137

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

0

Median Retweets

6

75th Percentile

4,751

Top Tweet

0.24

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

93.4%

Original

0.6%

Replies

5.2%

Retweets

0.7%

Quotes

0.0%

Threads

6.5%

With Media

94.1%

With Links

71.0%

With #Tags

15.3%

With @Mentions

27.9%

With Emojis

170

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.01

Reply/Original Ratio

0.14

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

85.9%

Weekday Posts

14.1%

Weekend Posts

Top Hashtags

#dwasonsem (1180) #adomfm (705) #newspaper (308) #newspaperreview (291) #fifaworldcup (257) #qatar2022 (241) #adomonline (236) #mglqatar2022 (207) #ghana (206) #adomsports (180)

Most Mentioned

@ttbanafo (105) @drshinegh (105) @jamestownjcole (105) @andydosty (84) @adomonline (53) @ghanablackstars (38) @shattawalegh (36) @adom_tv (29) @adom1063fm (28) @ibbenbako (21)

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Content Strategy Analysis

Based on 3,249 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,035 (93%)
Replies 21 (1%)
Retweets 170 (5%)
Quote Tweets 23 (1%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 170 retweets (5% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,249 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience primarily consists of Ghanaian music and entertainment enthusiasts, as well as radio listeners. They are likely interested in local culture, events, and celebrity news.

Average

Audience Quality

33.5%

Suspicion Index

38.8%

Low-Quality %

10

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

43.4%

Empty Bio

55.3%

<10 Tweets

4.6%

Mass Following (>2K)

0.0%

New (<90 days)

69.8%

Low Ratio (<0.1)

0.0%

New (<180 days)

96.5%

No URL

34.2%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

14,213,876

Total Potential Reach

10

Median Follower Reach

40

75th Percentile Reach

1.5%

>1K followers

0.1%

>10K followers

0.0%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

15.2%

Creators

7,594 accounts

29.5%

Consumers

14,767 accounts

55.3%

Dormant

27,639 accounts

12

Verified Followers

0.02% of total

4.2%

Professional Bios

founder, dev, analyst, etc.

0.05

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Accra, Ghana (2,592) Ghana (1,365) Greater Accra, Ghana (1,308) Kumasi, Ghana (1,096) Tema, Ghana (410) Accra (272) Sekondi Takoradi, Ghana (203) Sunyani, Ghana (149) Kumasi (143) Koforidua, Ghana (136)

3

Verified Followers

0.03% of total

353

Protected Accounts

3.53% of total

2 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@SSscoop475 244,759 Activist World Peace, Civil Rights, Tibetan Buddhism
@MaameAmaAdoma 66,283 - -
@etsedafeamekpor 44,162 - -
@GuvnaB 40,254 - -
@luvfm995 39,162 - -
@bright_tod1 39,146 - -
@jobvacanciesgh_ 30,787 - -
@tailorMARIQUE 25,379 - -
@QuekuAbeiku 24,576 - -
@GreatOkanta 21,893 - -

Top Keywords in Follower Bios

god (266) love (205) life (161) music (138) ghana (124) student (85) football (80) business (79) simple (77) guy (67)

Top Hashtags in Follower Bios

#halamadrid (4) #god (4) #sm4lyf (4) #a (4) #gh (3) #ggmu (3) #fcbarcelona (3) #content (3) #sm (3) #messi (3)

3,955

Followers With Bio

6,045

Followers Without Bio

39.55%

% With Bio

60.45%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,249 analyzed

17,423

Combined Engagement

7,551

Total Likes

9,872

Total Retweets

3,485

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

100%

With @Mentions

100%

With Links

Topical Analysis:

Music Ghanaian Culture Entertainment Events Celebrity News Radio Promotion

Key Insights & Takeaways

The account frequently shares news about Ghanaian artists and events, which helps maintain relevance and connection with the audience. Collaborations with prominent artists like Shatta Wale increase visibility and engagement. The use of hashtags and multimedia elements enhances the reach and impact of the tweets.

Strengths

  • + Established follower base of 125,552
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Adom1063fm reveals an growing Twitter presence with 125,552 followers. The account demonstrates a content-creator strategy, averaging 30.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025