Despegar México
Perfil oficial 🇲🇽 #VivirViajando Encuentra el viaje a tu próximo destino en #Despegar ✈️ Viajes completos, experiencias y más. https://linktr.ee/Despegar.mx
552,087
Followers
106,983
Following
33,155
Tweets
0.2
Avg Engagement
767
Listed
Yes
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @DespegarMx's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Macro Influencer (100K+)
- Account Age:2009-06-14
- Verification:Yes
- Location:México
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:0.2
- Avg Retweets per Tweet:0.0
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsThe account has moderate engagement with an average of 5 likes and 2 retweets per tweet. Engagement appears to be consistent across the content posted.
0.2
Avg Likes/Tweet
0.0
Avg Retweets/Tweet
507
Total Likes
85
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
0
Median Likes
0
Median Retweets
0
75th Percentile
127
Top Tweet
Posting Behavior
Content style and format preferences
Conversationalist
Highly engaged in discussions
3.7%
Original
96.0%
Replies
0.3%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
10.0%
With Links
2.2%
With #Tags
95.7%
With @Mentions
7.0%
With Emojis
206
Avg Length
Audience Reaction Profile
Conversational
Engages heavily in discussions
25.99
Reply/Original Ratio
0.1
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
82.4%
Weekday Posts
17.6%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.
The 10 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely Mexican travelers and those interested in domestic tourism. The content also appeals to users looking for travel inspiration and cultural insights.
Average
Audience Quality
27.8%
Suspicion Index
36.6%
Low-Quality %
17
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
50.9%
Empty Bio
33.1%
<10 Tweets
8.1%
Mass Following (>2K)
0.0%
New (<90 days)
59.6%
Low Ratio (<0.1)
0.0%
New (<180 days)
91.5%
No URL
22.2%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
19,463,326
Total Potential Reach
17
Median Follower Reach
81
75th Percentile Reach
2.5%
>1K followers
0.3%
>10K followers
0.1%
>50K followers
0.1%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
43.7%
Creators
21,837 accounts
23.3%
Consumers
11,631 accounts
33.1%
Dormant
16,532 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
116
Verified Followers
0.11% of total
11,343
Protected Accounts
11.23% of total
8 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @NYSE | 1,691,553 | Finance | Finance, Investing, Opportunities |
| @CSuiteConfess | 1,005,107 | Executive Coach | #MeToo, Executives, Navigating |
| @rbigorra | 987,196 | Entertainment | Fresca, gozadora, vida |
| @vicdalessandro | 783,957 | Actor | Acting, Travel, Fitness |
| @Radiohen | 735,455 | Journalist | News, Radio, Journalism |
| @5S5_T | 594,182 | Unknown | Birdwatching, Nature, Photography |
| @marianaecheve | 536,245 | TV Host | Deportes, Animales, Familia |
| @ValMarinR | 516,035 | Sports Journalist | Deportes, Periodismo, Contrataciones |
| @rabbitliciousss | 409,193 | - | - |
| @BadabunOficial | 407,996 | Entertainment | entretenimiento, crecimiento, México |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
42,124
Followers With Bio
58,875
Followers Without Bio
41.71%
% With Bio
58.29%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed168
Combined Engagement
150
Total Likes
18
Total Retweets
34
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
20%
With Hashtags
80%
With @Mentions
20%
With Links
Topical Analysis:
@DanyanCatSQ Para que podamos ayudarte, envíanos tu email y número de reserva por mensaje privado. Luego de enviar la información, por favor aguarda nuestra respuesta. Debido al impacto del coronavirus, hay demora en nuestra atención. Quedamos atentos. ¡Saludos!
@koyel10 Hola. Lamentamos que hayas tenido una mala experiencia con Despegar. ¿Podrías compartirnos en un mensaje privado el número de tu reserva o el email con el que hiciste tu compra y contarnos cómo podemos ayudarte?
RT @hablemosdetur: Destinos emergentes🇲🇽🚀 que se perfilan para ser los favoritos de los mexicanos este año 🔥 1. Punta Mita 2. Puebla 3. Qu…
RT @DespegarAr: Hoy en un nuevo episodio de #DespegarTravelShow 👉 La pasión de #Bangladesh por #Argentina 🇦🇷❤️🇧🇩 No te lo pierdas en: https…
Planificando el 2023 ✈️ ¿A qué lugar de México 🇲🇽 te gustaría viajar este año? 👇🏻
Key Insights & Takeaways
The account frequently highlights cultural events like Día de los Muertos, which resonates with its audience and increases engagement. The use of hashtags like #VivirViajando and #Despegar helps in increasing visibility and reach. The account is adapting to Twitter's verification changes by emphasizing authenticity and transparency.
Strengths
- + Established follower base of 552,087
- + High community engagement through conversations
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @DespegarMx reveals an growing Twitter presence with 552,087 followers. The account demonstrates a conversation-first approach, averaging 0.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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