Baltimore magazine

Baltimore magazine

@Baltimoremag

Inspiring Baltimore to discover more, do more, and be more.

Baltimore, MD https://www.baltimoremagazine.com/ Joined 2009-01-16 Date of Analysis: Dec 16, 2025

88,794

Followers

5,127

Following

18,654

Tweets

6.5

Avg Engagement

975

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @Baltimoremag's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-01-16
  • Verification:No
  • Location:Baltimore, MD

Data Summary

  • Tweets Analyzed:3,234
  • Avg Likes per Tweet:4.4
  • Avg Retweets per Tweet:2.1
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,234 tweets

The account has a moderate engagement rate with an average of 201 likes and 101 retweets per tweet. This suggests a consistent but not overwhelming level of interaction from followers.

4.4

Avg Likes/Tweet

2.1

Avg Retweets/Tweet

14,219

Total Likes

6,696

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

2

Median Likes

1

Median Retweets

6

75th Percentile

1,018

Top Tweet

0.07

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

99.0%

Original

0.2%

Replies

0.7%

Retweets

0.0%

Quotes

0.0%

Threads

0.9%

With Media

99.8%

With Links

5.5%

With #Tags

4.5%

With @Mentions

3.5%

With Emojis

166

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.0

Reply/Original Ratio

0.04

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

80.6%

Weekday Posts

19.4%

Weekend Posts

Top Hashtags

#sponsored (14) #womenshistorymonth (8) #blackhistorymonth (7) #earthday (4) #piday (4) #internationalwomensday (4) #internationalholocaustremembranceday (4) #starwarsday (3) #maythe4thbewithyou (3) #orioles (3)

Most Mentioned

@baltimoremag (17) @maxthegirl (15) @ron_cassie (13) @sheppardpratt (7) @baltimoreweds (4) @pulitzercenter (4) @jocavanaughsim1 (4) @wtmd (4) @ja_maryland (3) @thebrokenplate (3)

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Content Strategy Analysis

Based on 3,234 tweets

Content Type Distribution

Content Breakdown

Original Tweets 3,203 (99%)
Replies 7 (0%)
Retweets 23 (1%)
Quote Tweets 1 (0%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 23 retweets (1% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,234 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is primarily interested in Baltimore-specific content, including news, social justice, and cultural narratives. They are likely to be residents, activists, and local stakeholders.

Average

Audience Quality

26.2%

Suspicion Index

31.9%

Low-Quality %

24

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

39.8%

Empty Bio

33.3%

<10 Tweets

11.5%

Mass Following (>2K)

0.0%

New (<90 days)

53.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

78.7%

No URL

23.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

20,128,765

Total Potential Reach

24

Median Follower Reach

149

75th Percentile Reach

6.9%

>1K followers

0.9%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

46.0%

Creators

4,604 accounts

20.7%

Consumers

2,067 accounts

33.3%

Dormant

3,329 accounts

60

Verified Followers

0.6% of total

10.2%

Professional Bios

founder, dev, analyst, etc.

0.09

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Baltimore, MD (1,452) Maryland, USA (371) Washington, DC (169) Baltimore (161) United States (134) Maryland (114) Baltimore, Maryland (100) Annapolis, MD (37) USA (31) Towson, MD (28)

60

Verified Followers

0.6% of total

1,222

Protected Accounts

12.22% of total

6 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,096,908 Wrestler Wrestling, Motivation, Self-promotion
@SimplyAJ10 512,833 Baseball Player San Diego, Melanin, Family
@GeoRebekah 413,283 Scientist Nat hazards, climate, COVID19
@gilliankemmerer 133,967 Sports Journalist KHL, kdrama, archery
@SpaceTelescope 122,600 Astronomer Space, Telescope, Science
@KiltronXEnviro 103,730 Pest Control Vectors, Bedbugs, Mosquitoes
@mike_Iaconelli 101,564 Fisherman Fishing, Host, Bass University
@OsitaNwanevu 94,525 Writer Politics, Culture, Journalism
@TexasObserver 75,885 Journalism investigative journalism, narrative storytelling, Texas
@mohamadfakih8 69,316 CEO Entrepreneur, Philanthropy, Activism

Top Keywords in Follower Bios

baltimore (526) love (350) life (281) maryland (214) mom (185) sheher (175) community (153) music (151) lover (146) writer (143)

Top Hashtags in Follower Bios

#baltimore (27) #blm (24) #ravensflock (18) #birdland (15) #ravens (11) #blacklivesmatter (11) #resist (10) #orioles (9) #1 (9) #music (6)

6,016

Followers With Bio

3,984

Followers Without Bio

60.16%

% With Bio

39.84%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,234 analyzed

2,329

Combined Engagement

1,510

Total Likes

819

Total Retweets

466

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

0%

With @Mentions

100%

With Links

Topical Analysis:

Social Justice Cultural Identity Local News Criminal Justice Philanthropy Community Engagement
Baltimore magazine
@Baltimoremag

Keith Davis Jr., who will soon be tried for the fifth time for the same murder, “is the most aggressively prosecuted man in American history,” says law professor Colin Miller of the 'Undisclosed' podcast, which investigates wrongful convictions. https://t.co/WZOFMZCByH

2021-11-17
Retweets: 455 Likes: 563 Engagement: 1,018
Baltimore magazine
@Baltimoremag

“Black women are looking for language to describe the unique experiences that come with Black womanhood,” says Bilphena Yahwon. “The Womanist Reader is helping so many contextualize what they are seeing and experiencing.” https://t.co/9HOwNwysSS

2020-06-24
Retweets: 134 Likes: 295 Engagement: 429
Baltimore magazine
@Baltimoremag

Baltimore isn’t getting one additional news outlet this summer, it’s getting two. With a no-strings-attached $1 million philanthropic gift, the Baltimore Beat is re-launching this July as a bi-monthly, Black-led print newspaper and website. https://t.co/LCdNtTnyOb

2022-05-12
Retweets: 105 Likes: 315 Engagement: 420
Baltimore magazine
@Baltimoremag

"I was weeping and didn’t understand why," says truck driver Ron Hill of Harford County. "I was thinking, ‘Should I go in the back of this truck, start handing out bread, and catch the weight later?’" https://t.co/s2slAYVHvT

2022-01-05
Retweets: 51 Likes: 217 Engagement: 268
Baltimore magazine
@Baltimoremag

“Let me put it this way, I don’t think there is anyone outside the City State’s Attorney’s Office that believes the prosecution of Keith Davis Jr. should continue,” says state Senator Jill Carter, who oversaw the Civilian Review Board in the Davis case. https://t.co/WZOFMZCByH

2021-11-21
Retweets: 74 Likes: 120 Engagement: 194

Key Insights & Takeaways

The account frequently highlights social justice and criminal justice issues, particularly focusing on Black communities and systemic challenges. It emphasizes cultural and literary discussions, showcasing a commitment to exploring identity and representation. The account also covers local news and philanthropy, indicating a focus on community development and awareness.

Strengths

  • + Established follower base of 88,794
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @Baltimoremag reveals an growing Twitter presence with 88,794 followers. The account demonstrates a content-creator strategy, averaging 6.5 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025