U.S. Mission Uganda

U.S. Mission Uganda

@usmissionuganda

The U.S. has enjoyed diplomatic relations with Uganda for over 60 years. Official handle of U.S. Mission Uganda. Terms & Conditions: https://ug.usembassy.gov/embassy/kampala/social-media-terms-and-conditions/?_ga=2.36012708.500030314.1649321162-490615790.1642665260

Uganda https://ug.usembassy.gov/ Joined 2010-10-01 Date of Analysis: Dec 16, 2025

242,078

Followers

7,605

Following

16,359

Tweets

173.2

Avg Engagement

383

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @usmissionuganda's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2010-10-01
  • Verification:Yes
  • Location:Uganda

Data Summary

  • Tweets Analyzed:3,246
  • Avg Likes per Tweet:38.1
  • Avg Retweets per Tweet:135.1
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,246 tweets

The account has a moderate engagement rate with an average of 1,911 likes and 557 retweets per tweet. Engagement appears to be consistent with its focus on human rights and diplomatic statements.

38.1

Avg Likes/Tweet

135.1

Avg Retweets/Tweet

123,748

Total Likes

438,515

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

17

Median Likes

8

Median Retweets

66

75th Percentile

30,673

Top Tweet

0.72

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

46.8%

Original

21.3%

Replies

22.8%

Retweets

9.1%

Quotes

0.0%

Threads

0.5%

With Media

71.1%

With Links

56.1%

With #Tags

72.7%

With @Mentions

39.6%

With Emojis

221

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.45

Reply/Original Ratio

0.4

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

81.1%

Weekday Posts

18.9%

Weekend Posts

Top Hashtags

#americancenterkampala (123) #covid19 (93) #uganda (89) #dyk (67) #exchangealumni (59) #studywithus (55) #ebola (52) #mandelafellows (43) #educationusa (41) #ebolaoutbreakug (40)

Most Mentioned

@usaid (383) @usambuganda (333) @statedept (155) @minofhealthug (154) @usmissionuganda (115) @pepfar (114) @ecaatstate (101) @cdcglobal (101) @secblinken (88) @washfellowship (87)

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Content Strategy Analysis

Based on 3,246 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,519 (47%)
Replies 691 (21%)
Retweets 740 (23%)
Quote Tweets 296 (9%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 740 retweets (23% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,246 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The primary audience includes Ugandans interested in U.S.-Uganda relations and human rights issues. It also reaches international audiences concerned with diplomatic and human rights matters.

Average

Audience Quality

24.1%

Suspicion Index

27.0%

Low-Quality %

29

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

35.9%

Empty Bio

33.5%

<10 Tweets

8.0%

Mass Following (>2K)

0.0%

New (<90 days)

48.9%

Low Ratio (<0.1)

0.0%

New (<180 days)

91.8%

No URL

18.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

45,309,835

Total Potential Reach

29

Median Follower Reach

126

75th Percentile Reach

4.6%

>1K followers

0.4%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

31.3%

Creators

15,644 accounts

35.2%

Consumers

17,587 accounts

33.5%

Dormant

16,769 accounts

101

Verified Followers

0.2% of total

10.2%

Professional Bios

founder, dev, analyst, etc.

0.1

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

Kampala, Uganda (6,971) Uganda (1,871) Kampala (690) Wakiso, Uganda (329) Mbarara, Uganda (286) kampala (242) Kampala Uganda (231) Jinja, Uganda (194) Mukono, Uganda (180) Nairobi, Kenya (151)

201

Verified Followers

0.2% of total

3,988

Protected Accounts

3.95% of total

3 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,348 Wrestler Wrestling, Motivation, Self-promotion
@StateDept 6,413,879 Government Diplomacy diplomacy, foreign affairs, global engagement
@RailaOdinga 4,275,395 Politician Politics, Infrastructure, Africa
@UlrichJvV 1,150,332 Activist Digital media, Global development, Gardening and sustainability
@USAID 941,687 - -
@Declaracion 905,242 - -
@mkainerugaba 743,009 Military Military, Leadership, Uganda
@AKasingye 728,023 Police Officer Police, Politics, Uganda
@PoliceUg 694,418 Law Enforcement Law enforcement, public safety, community outreach
@MastercardMEA 420,023 - -

Top Keywords in Follower Bios

god (4,662) love (3,338) uganda (2,994) life (2,452) business (1,858) simple (1,781) engineer (1,554) social (1,464) health (1,381) human (1,364)

Top Hashtags in Follower Bios

#ggmu (52) #mufc (50) #arsenal (47) #uganda (42) #god (31) #ynwa (25) #africa (23) #humanrights (22) #a (21) #coyg (19)

71,560

Followers With Bio

29,436

Followers Without Bio

70.85%

% With Bio

29.15%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,246 analyzed

119,226

Combined Engagement

0

Total Likes

119,226

Total Retweets

23,845

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

20%

With Links

Topical Analysis:

Human Rights U.S.-Uganda Relations Accountability Transparency Diplomatic Statements Forced Disappearances Arbitrary Detention Torture

Key Insights & Takeaways

The account frequently highlights human rights concerns and calls for accountability. It uses verified links to support its statements and provide additional context. The content is often focused on past events, suggesting a historical and ongoing interest in Uganda's human rights issues.

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 242,078
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @usmissionuganda reveals an well-established Twitter presence with 242,078 followers. The account demonstrates a content-creator strategy, averaging 173.2 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025