La Tercera
Más que un diario 📲📰
2,193,459
Followers
211,238
Following
1,156,924
Tweets
86.6
Avg Engagement
7,143
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @latercera's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mega Influencer (1M+)
- Account Age:2007-04-02
- Verification:No
- Location:Santiago, Chile
Data Summary
- Tweets Analyzed:3,250
- Avg Likes per Tweet:58.9
- Avg Retweets per Tweet:27.8
- Followers Analyzed:50,000
Engagement Analysis
Based on 3,250 tweetsLatercera's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement rates suggest that the content is both relevant and timely.
58.9
Avg Likes/Tweet
27.8
Avg Retweets/Tweet
191,277
Total Likes
90,227
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
3
Median Likes
2
Median Retweets
20
75th Percentile
6,779
Top Tweet
0.04
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Broadcaster
Primarily shares original content
85.6%
Original
0.4%
Replies
14.0%
Retweets
0.0%
Quotes
0.0%
Threads
0.0%
With Media
94.8%
With Links
24.4%
With #Tags
22.7%
With @Mentions
30.5%
With Emojis
163
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.0
Reply/Original Ratio
0.0
Quote/RT Ratio
Posting Rhythm
Consistent
Regular posting cadence
81.0%
Weekday Posts
19.0%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,250 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 454 retweets (14% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,250 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 50,000 followersThe primary audience is likely Spanish-speaking users interested in news and politics, particularly in Latin America. The account's focus on current events and political figures suggests a politically engaged audience.
Below Average
Audience Quality
43.6%
Suspicion Index
70.1%
Low-Quality %
1
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
77.6%
Empty Bio
73.1%
<10 Tweets
2.4%
Mass Following (>2K)
0.0%
New (<90 days)
80.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
97.0%
No URL
62.6%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
6,229,807
Total Potential Reach
1
Median Follower Reach
6
75th Percentile Reach
1.5%
>1K followers
0.2%
>10K followers
0.0%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
13.3%
Creators
6,668 accounts
13.6%
Consumers
6,783 accounts
73.1%
Dormant
36,549 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
111
Verified Followers
0.11% of total
5,164
Protected Accounts
5.11% of total
2 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,105,946 | Wrestler | Wrestling, Motivation, Self-promotion |
| @SinghLions | 1,335,309 | Restaurateur | Food, Travel, Influencer |
| @BeatrizGMuller | 702,800 | Academic | Family, Writer, Researcher |
| @dlacalle | 359,078 | Economist | Economics, Finance, Teaching |
| @samy_alex1 | 300,394 | Influencers | amor, contenido, CDMX |
| @geopolytica | 246,815 | Political Analyst | Politics, Pro-Life, Anti-Left |
| @ElisaLoncon | 213,096 | Academic | Mapuzugun, Académica, USACH |
| @Traficologo1 | 200,768 | Traffic Reporter | Traffic, Panama, Information |
| @Rodrigodiaz_rd | 193,756 | Ingeniero Comercial | baile, zumba, ciclodanza |
| @cevalenzuelav | 169,266 | Periodista | Journalism, Director, Awards |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
26,103
Followers With Bio
74,896
Followers Without Bio
25.84%
% With Bio
74.16%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,250 analyzed22,454
Combined Engagement
17,279
Total Likes
5,175
Total Retweets
4,491
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
0%
With Hashtags
0%
With @Mentions
100%
With Links
Topical Analysis:
🔴Conductor fallece tras recibir disparo de carabinero: intentó atropellarlo tras evadir fiscalización https://t.co/MbOHWVkxes https://t.co/4ZZfLdatMF
Presidenta del PS cuestiona gestión de Hassler y afirma que “ha permitido el descontrol” que se ve en Santiago https://t.co/obZ5Wv9IxF https://t.co/1G9W6A8OUY
La arremetida de Matthei contra el gobierno: “Tohá quedó fuera del juego con esto del ‘gatillo fácil’” https://t.co/2IsdcPBcoM https://t.co/CkMGLeHP34
Cadem: 95% de acuerdo con que Carabineros utilice su arma de servicio frente a un hecho de extrema violencia https://t.co/TwBAFylpur https://t.co/v5Nx4JcqP1
Viuda de cabo Salazar le exige a Boric poner discusión inmediata a Ley Retamal tras muerte de sargento: “Necesitamos hechos, no palabras” https://t.co/0ZRw2gI7v4 https://t.co/TUah1zSESQ
Key Insights & Takeaways
The account frequently shares news about political figures and events, indicating a focus on current affairs. It often includes links to articles, suggesting a strategy to drive traffic to external content. The use of hashtags like #LTSábado indicates a structured content schedule and community engagement.
Strengths
- + Established follower base of 2,193,459
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @latercera reveals an growing Twitter presence with 2,193,459 followers. The account demonstrates a content-creator strategy, averaging 86.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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