Dougie Poynter

Dougie Poynter

@DougiePoynter

i play the crap out of root notes

London https://mcfly.lnk.to/PowerToPlay Joined 2009-04-02 Date of Analysis: Dec 16, 2025

975,790

Followers

598

Following

10,729

Tweets

261.6

Avg Engagement

7,170

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @DougiePoynter's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-04-02
  • Verification:No
  • Location:London

Data Summary

  • Tweets Analyzed:3,244
  • Avg Likes per Tweet:197.0
  • Avg Retweets per Tweet:64.6
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,244 tweets

His tweets typically receive high engagement, with an average of 5,985 likes and 1,020 retweets per post, indicating strong audience interaction.

197.0

Avg Likes/Tweet

64.6

Avg Retweets/Tweet

638,913

Total Likes

209,703

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

56

Median Likes

11

Median Retweets

246

75th Percentile

61,747

Top Tweet

0.27

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

41.0%

Original

50.7%

Replies

7.3%

Retweets

1.0%

Quotes

0.0%

Threads

3.6%

With Media

43.5%

With Links

10.8%

With #Tags

71.5%

With @Mentions

10.5%

With Emojis

60

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

1.24

Reply/Original Ratio

0.14

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

77.5%

Weekday Posts

22.5%

Weekend Posts

Top Hashtags

#plasticsucks (50) #lcm (19) #lfwm (14) #tbt (14) #inkwashere (13) #plasticpollution (12) #mcfly (10) #anthology (10) #polonius (9) #throwingbacksunday (7)

Most Mentioned

@dougiepoynter (110) @tomfletcher (106) @mcflymusic (99) @mcflyharry (88) @itsdannyjones (83) @inkwashere (59) @gkaralexis (32) @britishgq (31) @mcflysarmy (22) @macmillankidsuk (19)

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Content Strategy Analysis

Based on 3,244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,330 (41%)
Replies 1,644 (51%)
Retweets 237 (7%)
Quote Tweets 33 (1%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 237 retweets (7% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

His audience appears to be fans of his music and fellow musicians, as well as general entertainment seekers.

Average

Audience Quality

26.9%

Suspicion Index

36.3%

Low-Quality %

18

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

46.5%

Empty Bio

35.5%

<10 Tweets

6.8%

Mass Following (>2K)

0.0%

New (<90 days)

56.2%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.1%

No URL

26.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

51,505,962

Total Potential Reach

18

Median Follower Reach

113

75th Percentile Reach

5.1%

>1K followers

0.6%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

46.1%

Creators

23,049 accounts

18.4%

Consumers

9,217 accounts

35.5%

Dormant

17,734 accounts

221

Verified Followers

0.44% of total

3.5%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

England, United Kingdom (1,216) United Kingdom (1,006) London, England (632) Wales, United Kingdom (256) Manchester, England (252) Scotland, United Kingdom (245) São Paulo, Brasil (239) South East, England (224) Brasil (218) London (213)

403

Verified Followers

0.4% of total

15,014

Protected Accounts

15.01% of total

8 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,105,369 Wrestler Wrestling, Motivation, Self-promotion
@jackwhitehall 6,060,940 Actor/Comedian Comedy, Acting, Entertainment
@dodo 2,727,943 Animal Advocate animals, compassion, rescue
@ITV 2,272,288 Media TV, entertainment, news
@6BillionPeople 2,036,998 - -
@iHeartRadio 2,024,853 Media Music, Stations, Podcasts
@zlj517 1,995,924 Spokesman Geopolitics, Diplomacy, Communication
@JimChapman 1,945,586 Influencer Fashion, Modeling, YouTube
@professorgreen 1,668,010 Musician Music, Food, Philosophy
@ConorMaynard 1,619,211 Singer Music, Dance, Link

Top Keywords in Follower Bios

love (4,256) music (2,727) life (2,686) sheher (1,385) lover (1,269) mum (1,228) account (1,136) live (1,113) follow (1,104) instagram (1,023)

Top Hashtags in Follower Bios

#blacklivesmatter (57) #1 (38) #music (30) #blm (27) #ynwa (26) #lfc (21) #coys (19) #mentalhealth (18) #love (18) #family (17)

52,592

Followers With Bio

47,408

Followers Without Bio

52.59%

% With Bio

47.41%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,244 analyzed

98,043

Combined Engagement

17,406

Total Likes

80,637

Total Retweets

19,609

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Music Humor Personal Life Collaboration Entertainment

Key Insights & Takeaways

He frequently shares personal and humorous anecdotes about his life and career He interacts with other musicians and public figures, showing a collaborative and friendly network He uses Twitter as a platform to express both professional and personal reflections

Strengths

  • + Strong engagement rates above platform average
  • + Established follower base of 975,790
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @DougiePoynter reveals an well-established Twitter presence with 975,790 followers. The account demonstrates a conversation-first approach, averaging 261.6 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025