National Parks Conservation Association

National Parks Conservation Association

@NPCA

Alongside nearly 1.6 million members and supporters, NPCA has been fighting to protect America's national parks for over a century. #YourParksYourTurn

United States https://www.npca.org/ Joined 2009-05-07 Date of Analysis: Dec 16, 2025

223,518

Followers

59,530

Following

30,281

Tweets

47.9

Avg Engagement

3,617

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @NPCA's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Macro Influencer (100K+)
  • Account Age:2009-05-07
  • Verification:No
  • Location:United States

Data Summary

  • Tweets Analyzed:3,250
  • Avg Likes per Tweet:34.0
  • Avg Retweets per Tweet:13.9
  • Followers Analyzed:50,000

Engagement Analysis

Based on 3,250 tweets

NPCA's tweets typically receive a high number of likes and retweets, indicating strong audience interaction. The engagement is driven by impactful news and scientific discoveries that resonate with their followers.

34.0

Avg Likes/Tweet

13.9

Avg Retweets/Tweet

110,569

Total Likes

45,048

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

14

Median Likes

4

Median Retweets

34

75th Percentile

4,397

Top Tweet

0.21

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Broadcaster

Primarily shares original content

84.9%

Original

6.6%

Replies

5.6%

Retweets

3.0%

Quotes

0.0%

Threads

1.5%

With Media

91.3%

With Links

33.4%

With #Tags

47.4%

With @Mentions

13.0%

With Emojis

220

Avg Length

Audience Reaction Profile

Broadcast

Focuses on original content over replies

0.08

Reply/Original Ratio

0.53

Quote/RT Ratio

Posting Rhythm

Somewhat Bursty

Occasional posting spikes

82.5%

Weekday Posts

17.5%

Weekend Posts

Top Hashtags

#futureoftheparks (64) #nationalparkweek (56) #womenshistorymonth (56) #blackhistorymonth (46) #backtotheparks (41) #salutetotheparks (40) #parkfortill (33) #actonclimate (33) #noamblerroad (21) #monumentsforall (20)

Most Mentioned

@natlparkservice (202) @yellowstonenps (85) @epa (68) @theresapierno (61) @yosemitenps (54) @potus (45) @interior (44) @npca (43) @secdebhaaland (40) @stonewallnps (38)

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Content Strategy Analysis

Based on 3,250 tweets

Content Type Distribution

Content Breakdown

Original Tweets 2,759 (85%)
Replies 214 (7%)
Retweets 181 (6%)
Quote Tweets 96 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 181 retweets (6% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,250 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 50,000 followers

The audience includes environmental advocates, scientists, policymakers, and the general public interested in national parks and conservation. They are likely to be informed about environmental issues and science, with a focus on protecting natural resources.

Average

Audience Quality

27.3%

Suspicion Index

30.4%

Low-Quality %

25

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

37.0%

Empty Bio

33.0%

<10 Tweets

15.0%

Mass Following (>2K)

0.0%

New (<90 days)

57.1%

Low Ratio (<0.1)

0.0%

New (<180 days)

83.3%

No URL

23.9%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

54,104,885

Total Potential Reach

25

Median Follower Reach

156

75th Percentile Reach

6.7%

>1K followers

0.8%

>10K followers

0.2%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

46.9%

Creators

23,471 accounts

20.1%

Consumers

10,042 accounts

33.0%

Dormant

16,487 accounts

279

Verified Followers

0.56% of total

7.0%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (745) Washington, DC (281) California, USA (267) Los Angeles, CA (224) Chicago, IL (208) USA (192) Florida, USA (170) Seattle, WA (159) Texas, USA (151) New York, NY (134)

494

Verified Followers

0.49% of total

13,583

Protected Accounts

13.45% of total

7 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@JohnCena 14,100,232 Wrestler Wrestling, Motivation, Self-promotion
@Interior 4,944,849 Government Official Conservation, Stewardship, Policy
@jaketapper 3,162,654 Journalist News, Politics, Journalism
@kimguilfoyle 2,078,646 Political Commentator Mother, Patriot, Proud American
@SenateDems 1,289,580 Politicians politics, democracy, equality
@DiscoverMag 1,255,985 Science Communication Science, Readers, Matters
@nytimestravel 1,194,809 Journalist Travel, Exploration, Adventure
@UlrichJvV 1,150,325 Activist Digital media, Global development, Gardening and sustainability
@NevSchulman 991,609 TV Host Catfish, Writing, Love
@EdKrassen 925,537 Journalist Politics, Journalism, Author

Top Keywords in Follower Bios

love (3,959) life (2,923) lover (2,881) mom (2,378) sheher (2,291) nature (2,228) world (1,893) science (1,621) travel (1,588) music (1,502)

Top Hashtags in Follower Bios

#resist (476) #blm (379) #blacklivesmatter (276) #theresistance (191) #travel (128) #voteblue (117) #resistance (115) #nature (102) #fbr (96) #climatechange (95)

66,188

Followers With Bio

34,806

Followers Without Bio

65.54%

% With Bio

34.46%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,250 analyzed

12,085

Combined Engagement

3,166

Total Likes

8,919

Total Retweets

2,417

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

0%

With Hashtags

80%

With @Mentions

40%

With Links

Topical Analysis:

National Parks Environmental Conservation Scientific Discovery Public Health Policy Advocacy

Key Insights & Takeaways

The organization frequently highlights major environmental victories, such as the denial of permits for harmful projects like the Pebble Mine. They also share scientific breakthroughs, such as the discovery of bacteria at Yellowstone that led to PCR testing. NPCA engages with policymakers and the public, emphasizing the importance of national parks in both conservation and public health.

Strengths

  • + Established follower base of 223,518
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @NPCA reveals an growing Twitter presence with 223,518 followers. The account demonstrates a content-creator strategy, averaging 47.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025