L.L.Bean

L.L.Bean

@LLBean

The official Twitter handle for L.L.Bean. Bringing outdoor inspiration to your feed and helping you make the most of every moment outside. #BeanOutsider

Freeport, Maine https://www.llbean.com/ Joined 2010-03-29 Date of Analysis: Dec 16, 2025

66,867

Followers

417

Following

20,320

Tweets

1.9

Avg Engagement

791

Listed

No

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @LLBean's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2010-03-29
  • Verification:No
  • Location:Freeport, Maine

Data Summary

  • Tweets Analyzed:3,211
  • Avg Likes per Tweet:1.7
  • Avg Retweets per Tweet:0.2
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,211 tweets

The account maintains a steady level of engagement with average likes and retweets, indicating a loyal and interactive follower base. It uses direct interactions with brands and customers to boost engagement.

1.7

Avg Likes/Tweet

0.2

Avg Retweets/Tweet

5,388

Total Likes

557

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

0

Median Likes

0

Median Retweets

1

75th Percentile

128

Top Tweet

0.03

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Conversationalist

Highly engaged in discussions

11.5%

Original

87.9%

Replies

0.1%

Retweets

0.5%

Quotes

0.0%

Threads

1.3%

With Media

23.9%

With Links

7.2%

With #Tags

96.4%

With @Mentions

2.7%

With Emojis

129

Avg Length

Audience Reaction Profile

Conversational

Engages heavily in discussions

7.67

Reply/Original Ratio

5.67

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

73.5%

Weekday Posts

26.5%

Weekend Posts

Top Hashtags

#beanoutsider (116) #llbean (36) #llbeanambassador (11) #beanoutsiderinthecity (8) #greenhour (8) #beanboots (7) #nationalparkweek (5) #llbeanpartner (5) #pridemonth (5) #womenshistorymonth (3)

Most Mentioned

@llbean (454) @gafgrm (25) @nwf (12) @joekilpatrick15 (10) @toddsnyderny (9) @alstoningramjr1 (8) @llbeanfreeport (8) @nationalparkfdn (7) @rimedalbatross (7) @jens22 (7)

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Content Strategy Analysis

Based on 3,211 tweets

Content Type Distribution

Content Breakdown

Original Tweets 368 (11%)
Replies 2,823 (88%)
Retweets 3 (0%)
Quote Tweets 17 (1%)

What This Reveals About Their Strategy

This account prioritizes community engagement over content broadcasting. With replies making up the majority of their activity, they invest significant time in conversations, building relationships with followers and participating in discussions. This approach typically leads to higher loyalty and more authentic connections.

The 3 retweets (0% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,211 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The audience is likely outdoor enthusiasts, families, and individuals interested in lifestyle and brand storytelling. They appreciate content that combines humor, nostalgia, and product promotion.

Average

Audience Quality

33.1%

Suspicion Index

46.9%

Low-Quality %

8

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

53.7%

Empty Bio

50.3%

<10 Tweets

7.8%

Mass Following (>2K)

0.0%

New (<90 days)

63.4%

Low Ratio (<0.1)

0.0%

New (<180 days)

88.9%

No URL

40.1%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

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Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

5,552,301

Total Potential Reach

8

Median Follower Reach

66

75th Percentile Reach

4.0%

>1K followers

0.6%

>10K followers

0.1%

>50K followers

0.1%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

32.4%

Creators

3,236 accounts

17.4%

Consumers

1,738 accounts

50.3%

Dormant

5,026 accounts

90

Verified Followers

0.9% of total

5.0%

Professional Bios

founder, dev, analyst, etc.

0.06

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

United States (106) Maine, USA (96) Boston, MA (45) Maine (38) Portland, ME (34) Massachusetts, USA (33) USA (26) Florida, USA (24) Washington, DC (23) New York, USA (22)

90

Verified Followers

0.9% of total

1,120

Protected Accounts

11.2% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@NOH8Campaign 798,870 Activism equality, bullying, discrimination
@iownjd 764,466 Lawyer learn, inspire, engage
@MentalHealthAm 376,349 Advocacy Mental health, nonprofit, advocacy
@baratunde 253,416 Podcaster podcasting, writing, libraries
@ConservationOrg 177,032 Conservation environment, sustainability, protection
@susannecraig 99,066 Investigative Reporter -
@brettbmartin 97,695 Mom Mom, Wife, Collector
@indyfromspace 95,483 Archaeologist Archaeology, Egyptology, Space
@familyfocusblog 85,260 Blogger parenting, recipes, family travel
@usskiteam 84,613 Athletes skiing, snowboarding, competition

Top Keywords in Follower Bios

love (302) life (238) mom (153) lover (153) husband (121) family (117) father (110) music (101) wife (96) dad (92)

Top Hashtags in Follower Bios

#1 (7) #maga (6) #marketing (6) #billsmafia (6) #flyeaglesfly (5) #freedom (5) #music (4) #writer (4) #ringthebell (4) #resist (4)

4,632

Followers With Bio

5,368

Followers Without Bio

46.32%

% With Bio

53.68%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,211 analyzed

478

Combined Engagement

407

Total Likes

71

Total Retweets

96

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

20%

With Hashtags

40%

With @Mentions

100%

With Links

Topical Analysis:

Outdoor Lifestyle Brand Storytelling Humor Nostalgia Customer Engagement Brand History

Key Insights & Takeaways

The account uses humor and nostalgia to create a personal connection with followers. It leverages brand history and customer stories to build authenticity. Direct interactions with other brands and customers help foster a sense of community.

Strengths

  • + Established follower base of 66,867
  • + High community engagement through conversations
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @LLBean reveals an growing Twitter presence with 66,867 followers. The account demonstrates a conversation-first approach, averaging 1.9 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025