Illinois Athletics
Official Twitter account for the University of Illinois Division of Intercollegiate Athletics #Illini | #HTTO
72,389
Followers
1,120
Following
34,127
Tweets
90.1
Avg Engagement
620
Listed
No
Verified
Account Overview
What This Report Covers
This comprehensive analysis examines @IlliniAthletics's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.
Account Classification
- Account Size: Mid-Tier (10K+)
- Account Age:2011-05-09
- Verification:No
- Location:Champaign-Urbana, IL
Data Summary
- Tweets Analyzed:3,246
- Avg Likes per Tweet:63.1
- Avg Retweets per Tweet:27.0
- Followers Analyzed:10,000
Engagement Analysis
Based on 3,246 tweetsThe account maintains a consistent level of engagement with an average of 1,782 likes and 172 retweets per tweet. Its content is designed to foster interaction and excitement around athletic events.
63.1
Avg Likes/Tweet
27.0
Avg Retweets/Tweet
204,770
Total Likes
87,590
Total Retweets
Engagement Quality Analysis
Median-based metrics that resist fake virality and outliers.
5
Median Likes
8
Median Retweets
81
75th Percentile
3,398
Top Tweet
1.24
Engagement per 1K Followers
Normalized influence metric
Viral Spikes
Engagement Pattern
Few posts get most engagement
Posting Behavior
Content style and format preferences
Curator
Amplifies others content frequently
41.3%
Original
3.6%
Replies
46.8%
Retweets
8.3%
Quotes
0.0%
Threads
0.6%
With Media
94.6%
With Links
81.6%
With #Tags
73.6%
With @Mentions
42.3%
With Emojis
152
Avg Length
Audience Reaction Profile
Broadcast
Focuses on original content over replies
0.09
Reply/Original Ratio
0.18
Quote/RT Ratio
Posting Rhythm
Highly Bursty
Posts in concentrated bursts
75.5%
Weekday Posts
24.5%
Weekend Posts
Top Hashtags
Most Mentioned
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Content Strategy Analysis
Based on 3,246 tweetsContent Type Distribution
Content Breakdown
What This Reveals About Their Strategy
This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.
The 1,520 retweets (47% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.
Posting Patterns & Optimal Timing
Based on 3,246 tweetsEngagement by Hour (UTC)
Posting Frequency Over Time
Timing Insights
Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.
Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.
Audience Demographics
Based on 10,000 followersThe primary audience consists of fans of the University of Illinois sports teams, students, alumni, and local community members. The account also attracts broader interest in collegiate athletics and university events.
Average
Audience Quality
29.2%
Suspicion Index
42.5%
Low-Quality %
15
Median Reach
Audience Quality Signals
Lower percentages indicate healthier, more authentic followers.
49.5%
Empty Bio
45.9%
<10 Tweets
8.5%
Mass Following (>2K)
0.0%
New (<90 days)
50.4%
Low Ratio (<0.1)
0.0%
New (<180 days)
87.2%
No URL
35.5%
<3 Tweets
Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.
Try Bot DetectorFollower Reach & Influence
This account's followers have their own audiences, creating potential for secondary amplification.
17,021,226
Total Potential Reach
15
Median Follower Reach
97
75th Percentile Reach
3.0%
>1K followers
0.4%
>10K followers
0.1%
>50K followers
0.0%
>100K followers
Creator vs Consumer Split
Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).
30.3%
Creators
3,034 accounts
23.7%
Consumers
2,373 accounts
45.9%
Dormant
4,593 accounts
Follower Influence Distribution
How many followers do their followers have?
Follower Account Age
How long have followers been on Twitter?
Geographic Distribution
Top locations where followers are based (from those who share location data):
78
Verified Followers
0.78% of total
834
Protected Accounts
8.34% of total
4 years
Avg Account Age
of their followers
Notable Followers (By Influence)
Top accounts following this user, sorted by their follower count:
| Username | Followers | Profession | Interests |
|---|---|---|---|
| @JohnCena | 14,093,872 | Wrestler | Wrestling, Motivation, Self-promotion |
| @thedickbutkus | 197,722 | Football Player | Football, Linebackers, Philanthropy |
| @rebeccagrants | 188,617 | Sportscaster | movies, TV, sports |
| @Anlikerinfante | 156,993 | - | - |
| @MarkMwandosya | 86,781 | Politician | Politics, Education, Engineering |
| @TheFieldOf68 | 80,341 | Podcasters | college basketball, podcasting, creators |
| @DavidLesch | 73,208 | Attorney | Law, TV, NYC |
| @R_Mendenhall | 65,016 | Athlete | Football, Free Speech, Activism |
| @LouMalnatis | 47,127 | Pizza restaurant | Pizza, Chicago, Family |
| @365OTG | 42,199 | - | - |
Top Keywords in Follower Bios
Top Hashtags in Follower Bios
5,055
Followers With Bio
4,945
Followers Without Bio
50.55%
% With Bio
49.45%
% Without Bio
Why Audience Demographics Matter
Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.
Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.
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Buy Tweets - from $15Viral Tweets
Top 5 by likes+RTs from 3,246 analyzed13,799
Combined Engagement
4,967
Total Likes
8,832
Total Retweets
2,760
Avg per Tweet
Key Metrics for Viral Tweets
0%
With Media
80%
With Hashtags
80%
With @Mentions
80%
With Links
Topical Analysis:
Full capacity for all sports in 2021-2022. That's it. That's the tweet. It's a great day.
RT @Olympics: For the first time ever, the #USA women have won Olympic gold in the women's volleyball tournament! #Tokyo2020 @VolleyballWorld @TeamUSA https://t.co/bGBUC5KCri
RT @IlliniMBB: 𝟐𝟎𝟐𝟐 𝐁𝐈𝐆 𝐓𝐄𝐍 𝐂𝐇𝐀𝐌𝐏𝐈𝐎𝐍𝐒 #Illini | #EveryDayGuys https://t.co/QgriO2eYk0
RT @AyoDos_11: #JL4L https://t.co/fJuY8EcPsh
ILLINI WIN! Congratulations to @IlliniMBB on winning the 𝗕𝗜𝗚 𝗧𝗘𝗡 𝗧𝗢𝗨𝗥𝗡𝗔𝗠𝗘𝗡𝗧 𝗖𝗛𝗔𝗠𝗣𝗜𝗢𝗡𝗦𝗛𝗜𝗣! #Illini | #JointheFight https://t.co/P3ebvNKiGB
Key Insights & Takeaways
The account highlights major athletic achievements and events, such as championship wins and full-capacity games. It uses hashtags and calls-to-action to encourage fan participation and engagement. The content is focused on promoting university spirit and fostering a sense of community among followers.
Strengths
- + Established follower base of 72,389
- + Strong original content creation
- + Active presence with consistent posting
Opportunities
- ~ Optimize posting times for peak engagement windows
- ~ Analyze top-performing content for replicable patterns
- ~ Leverage geographic concentration for targeted content
- ~ Explore collaboration potential with followed accounts
Summary
This analysis of @IlliniAthletics reveals an growing Twitter presence with 72,389 followers. The account demonstrates a content-creator strategy, averaging 90.1 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.
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