British Council in India

British Council in India

@inBritish

We support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide.

India https://t.co/P77QSePktA Joined 2009-10-29 Date of Analysis: Dec 16, 2025

59,887

Followers

1,548

Following

26,443

Tweets

18.3

Avg Engagement

367

Listed

Yes

Verified

Account Overview

What This Report Covers

This comprehensive analysis examines @inBritish's Twitter/X presence across multiple dimensions. We analyze tweet content, engagement patterns, audience demographics, posting habits, and network connections to provide actionable insights about this account's social media strategy and influence.

Account Classification

  • Account Size: Mid-Tier (10K+)
  • Account Age:2009-10-29
  • Verification:Yes
  • Location:India

Data Summary

  • Tweets Analyzed:3,244
  • Avg Likes per Tweet:4.8
  • Avg Retweets per Tweet:13.5
  • Followers Analyzed:10,000

Engagement Analysis

Based on 3,244 tweets

The account has moderate engagement with an average of 388 likes and 43 retweets per tweet. This suggests a consistent but not highly interactive audience.

4.8

Avg Likes/Tweet

13.5

Avg Retweets/Tweet

15,447

Total Likes

43,881

Total Retweets

Engagement Quality Analysis

Median-based metrics that resist fake virality and outliers.

1

Median Likes

1

Median Retweets

8

75th Percentile

18,047

Top Tweet

0.31

Engagement per 1K Followers

Normalized influence metric

Viral Spikes

Engagement Pattern

Few posts get most engagement

Posting Behavior

Content style and format preferences

Mixed

Balanced content approach

42.1%

Original

33.1%

Replies

21.4%

Retweets

3.4%

Quotes

0.0%

Threads

0.8%

With Media

74.4%

With Links

58.9%

With #Tags

68.1%

With @Mentions

11.3%

With Emojis

238

Avg Length

Audience Reaction Profile

Interactive

Balances broadcasting with conversation

0.79

Reply/Original Ratio

0.16

Quote/RT Ratio

Posting Rhythm

Highly Bursty

Posts in concentrated bursts

90.3%

Weekday Posts

9.7%

Weekend Posts

Top Hashtags

#indiauktogether (222) #seasonofculture (173) #cultureconnectsus (93) #theclimateconnection (73) #studyuk (69) #learnonline (57) #craftingfutures (50) #he (46) #fivefilmsforfreedom (46) #teachingenglish (45)

Most Mentioned

@inbritish (513) @britishcouncil (505) @jonathankennedy (102) @wickhambarbara (102) @albarrett09 (93) @dcfrombc (92) @ukinindia (86) @theartxco (56) @britisharts (51) @takeielts (49)

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Content Strategy Analysis

Based on 3,244 tweets

Content Type Distribution

Content Breakdown

Original Tweets 1,366 (42%)
Replies 1,075 (33%)
Retweets 693 (21%)
Quote Tweets 110 (3%)

What This Reveals About Their Strategy

This is a content-creator focused account that primarily shares original thoughts, ideas, and media. With original content dominating their feed, they position themselves as a source of new information rather than a curator. This strategy works well for establishing thought leadership.

The 693 retweets (21% of activity) show they also amplify content from others, which helps build relationships with other accounts and provides value to followers by surfacing relevant content.

Posting Patterns & Optimal Timing

Based on 3,244 tweets

Engagement by Hour (UTC)

Posting Frequency Over Time

Timing Insights

Understanding when an account posts and when their audience is most responsive provides valuable competitive intelligence. The charts above show when this account's content receives the most engagement, which often correlates with when their specific audience is most active on the platform.

Peak posting times vary significantly based on an account's audience demographics, timezone distribution, and content type. Accounts with global audiences often see engagement spread across multiple time windows, while those with regional focus may have more concentrated peaks.

Audience Demographics

Based on 10,000 followers

The primary audience includes young people interested in global issues and education. It also targets individuals and organizations in the UK and India looking for cultural and educational opportunities.

Average

Audience Quality

27.2%

Suspicion Index

31.9%

Low-Quality %

32

Median Reach

Audience Quality Signals

Lower percentages indicate healthier, more authentic followers.

48.2%

Empty Bio

27.6%

<10 Tweets

12.6%

Mass Following (>2K)

0.0%

New (<90 days)

59.5%

Low Ratio (<0.1)

0.0%

New (<180 days)

90.6%

No URL

15.6%

<3 Tweets

Free Mode Analysis: These quality metrics use heuristic signals (empty bios, low tweets, suspicious ratios). For ML-powered bot detection with 95%+ accuracy, use our dedicated tool.

Try Bot Detector

Follower Reach & Influence

This account's followers have their own audiences, creating potential for secondary amplification.

2,449,406

Total Potential Reach

32

Median Follower Reach

120

75th Percentile Reach

3.3%

>1K followers

0.2%

>10K followers

0.1%

>50K followers

0.0%

>100K followers

Creator vs Consumer Split

Classification based on tweet activity: Creators (>100 tweets), Consumers (10-100 tweets), Dormant (<10 tweets).

41.5%

Creators

4,152 accounts

30.8%

Consumers

3,084 accounts

27.6%

Dormant

2,764 accounts

56

Verified Followers

0.56% of total

8.1%

Professional Bios

founder, dev, analyst, etc.

0.07

Median Follow Ratio

follower/following

Follower Influence Distribution

How many followers do their followers have?

Follower Account Age

How long have followers been on Twitter?

Geographic Distribution

Top locations where followers are based (from those who share location data):

India (339) New Delhi, India (228) Mumbai, India (103) Hyderabad, India (98) Bengaluru, India (68) Kolkata, India (67) New Delhi (66) Chennai, India (64) Pune, India (56) Uttar Pradesh, India (54)

56

Verified Followers

0.56% of total

698

Protected Accounts

6.98% of total

4 years

Avg Account Age

of their followers

Notable Followers (By Influence)

Top accounts following this user, sorted by their follower count:

Username Followers Profession Interests
@ranojpeguassam 194,006 Politician Education, Welfare, Politics
@agalleryartists 173,468 Art Dealer NFTs, Art, Gallery
@shilpitewari 120,364 Architect Sports, Gadget, TV Shows
@umasudhir 66,843 Journalist News, Documentary, Blogging
@rohanduaT02 60,621 - -
@SHSHANK_GAURV 50,401 Engineer Sustainable practices, Continuous improvement, Grateful
@DeepalTrevedie 40,109 - -
@mayankglt 19,174 - -
@santoshDas2020 17,781 - -
@PMenonIFPRI 14,982 - -

Top Keywords in Follower Bios

love (182) india (181) life (167) indian (145) student (144) social (137) engineer (97) research (92) views (91) personal (89)

Top Hashtags in Follower Bios

#india (5) #gender (4) #digital (4) #digitalmarketing (4) #ai (3) #healthcare (3) #twitter (3) #cricket (3) #phd (3) #author (3)

5,178

Followers With Bio

4,822

Followers Without Bio

51.78%

% With Bio

48.22%

% Without Bio

Why Audience Demographics Matter

Understanding who follows an account reveals the type of influence they hold. Accounts followed primarily by users with few followers indicate broad, mainstream appeal. Those with many high-follower followers have greater potential for content amplification through secondary sharing.

Account age distribution also tells a story: a follower base with many new accounts might indicate recent viral growth, while established followers suggest long-term, stable influence. Geographic data helps understand the cultural context and timezone spread of the audience.

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Viral Tweets

Top 5 by likes+RTs from 3,244 analyzed

29,994

Combined Engagement

0

Total Likes

29,994

Total Retweets

5,999

Avg per Tweet

Key Metrics for Viral Tweets

0%

With Media

60%

With Hashtags

100%

With @Mentions

80%

With Links

Topical Analysis:

Youth Engagement Global Collaboration Education Arts Culture Peace And Prosperity
British Council in …
@inBritish

RT @AlexWEllis: We are supporting our Indian friends with medical equipment to help them in the battle against Coronavirus. We will win this fight together. https://t.co/6hooGtbI3M

2021-04-26
Retweets: 18,047 Likes: 0 Engagement: 18,047
British Council in …
@inBritish

RT @NobelPrize: BREAKING NEWS: The 2021 #NobelPrize in Chemistry has been awarded to Benjamin List and David W.C. MacMillan “for the development of asymmetric organocatalysis.” https://t.co/SzTJ2Chtge

2021-10-08
Retweets: 7,295 Likes: 0 Engagement: 7,295
British Council in …
@inBritish

RT @BorisJohnson: It’s fantastic to be in India, the world’s largest democracy. I see vast possibilities for what our great nations can achieve together. Our powerhouse partnership is delivering jobs, growth and opportunity. I look forward to strengthening this partnership in

2022-04-21
Retweets: 1,974 Likes: 0 Engagement: 1,974
British Council in …
@inBritish

RT @AlexWEllis: मेरे और @UKinIndia परिवार की तरफ से आप सभी को #दिवाली की हार्दिक शुभकामनाएं। #HappyDiwali #शुभदिवाली https://t.co/0jdLMSBWBS

2022-10-24
Retweets: 1,656 Likes: 0 Engagement: 1,656
British Council in …
@inBritish

RT @bbcpress: 🎉 Happy Centenary! We're 100 years young today 🎂 We're celebrating #BBC100 on TV, @BBCiPlayer, Radio and @BBCSounds! And to help you find all the centenary content, we've put together your ultimate guide to programming across the @BBC 📺🎧 Full info ➡️ https://t.co/

2022-10-19
Retweets: 1,022 Likes: 0 Engagement: 1,022

Key Insights & Takeaways

The account leverages youth voices in global initiatives, which can enhance credibility and engagement. It focuses on education, arts, and culture, positioning itself as a resource for both personal and professional development. The use of crowdsourced content highlights community involvement and broadens its appeal.

Strengths

  • + Established follower base of 59,887
  • + Strong original content creation
  • + Active presence with consistent posting

Opportunities

  • ~ Optimize posting times for peak engagement windows
  • ~ Analyze top-performing content for replicable patterns
  • ~ Leverage geographic concentration for targeted content
  • ~ Explore collaboration potential with followed accounts

Summary

This analysis of @inBritish reveals an growing Twitter presence with 59,887 followers. The account demonstrates a content-creator strategy, averaging 18.3 engagements per tweet. Key strengths include consistent posting and an engaged audience, with opportunities to further optimize timing and content strategy based on the patterns identified in this report.

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About This Analysis: This analysis is based on a snapshot of followers, following, and recent tweets. It evaluates structure, quality, and behavior, not historical growth. Metrics like growth rate, momentum, churn, or spike analysis require time-series data which is not available from a single snapshot.

Data collected and analyzed by twtData | Analysis date: Dec 16, 2025